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An End User Perspective on Navigating Digital Transformation, North America, 2017

An End User Perspective on Navigating Digital Transformation, North America, 2017

  • October 2017
  • 39 pages
  • ID: 5219386
  • Format: PDF
  • By Frost & Sullivan

Summary

Table of Contents

Gain a Competitive Advantage Using Insights from IT Buyers

The overall research objective is to measure the current use and future decision making behavior toward information technology (IT) in North America, specifically: Enterprise Mobility Management, eCommerce/mCommerce, Unified Communications & Collaboration (UCC), Infrastructure and Data Centers, Big Data and Analytics, Omnichannel Marketing, Customer Experience Management, Cyber Security, Internet of Things, Enterprise Content and Business Processes Management, Fintech, and API/CPaaS (Application Programming Interface/Communications Platforms as a Service) Strategy.

Frost & Sullivan aims to:
• Understand the IT-related challenges organizations face today
• Monitor the status of digital transformation including newer solutions such as Artificial Intelligence (AI), Augmented Reality/Virtual Realit y(AR/VR), and mCommerce

The top challenge for IT departments continues to be dealing with security concerns (34% of respondents), followed by systems integration (28%), and, aligning IT with business strategies and/or lack of clear IT strategy (25%).

The top IT investment drivers include improving productivity (45%), reducing operational costs (38%), and customer experience (31%). Improving digital presence was new on the list of options this year and came in fourth place at 29%.

About 60% of respondents in North America plan to increase their IT budgets, with an average increase of 29%. When asked the question “how critical are the following investments for your organization’s digital transformation success over the next 5 years,” data analytics and communications/collaboration tools integration with other business software (Microsoft Office, Google G-suite, CRM, ERP, vertical apps) came out ahead. Find out more about what they will be investing in.

• Assess the current and future use of business communications technologies
• Evaluate factors that drive investments in communications technologies
• Gauge IT and communications trends
• Appraise available IT budgets

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