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Payments Landscape in Germany: Opportunities and Risks to 2021

  • November 2017
  • 57 pages
  • ID: 5227090
In this report:
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Payments Landscape in Germany: Opportunities and Risks to 2021


GlobalData's "Payments Landscape in Germany (DE): Alternatives and Risks to 2021", report offers exhaustive analysis of market trends in the German cards and payments industry. It offers values and volumes for a number of top performance indicators in the industry, including credit transfers, direct debit, cash, payment cards, and cheques during the review-period (2013-17e).

The study also analyzes different payment card markets operating in the industry, and provides exhaustive information on the number of cards in circulation, transaction values and volumes during the review-period and over the forecast-period (2017-21f). It also offers data on the country's ambitious landscape, containing the market shares of issuers and schemes.

The analysis offers together GlobalData's research, modeling, and analysis expertise to allow banks and card issuers to recognize segment dynamics and challenging advantages. The market research also covers details of regulatory policy and new changes in the regulatory structure.

This industry report offers top-level market analysis, info and business insights into the German cards and payments industry, including -

- Current and forecast values for each market in the German cards and payments industry, including debit, credit, and charge cards.

- Detailed insights into payment instruments including credit transfers, direct debit, cheques, cash, and payment cards. It also, includes an overview of the country's main alternative payment instruments.

- E-commerce market analysis and payment methods.

- Analysis of several market drivers and regulations governing the German cards and payments industry.

- Detailed analysis of strategies adopted by banks and other institutions to market debit, credit, and charge cards.


- Alternative payment solutions are gaining prominence among German consumers. In April 2017, Vodafone introduced its digital wallet, Vodafone Wallet, enabling its customers to conduct in-store contactless transactions. Together with Visa credit cards, consumers can also integrate their PayPal account with Vodafone Wallet. In the same month, Deutsche Bank launched its own mobile payments service, Deutsche Bank Mobile. The service is usable only by Deutsche Bank customers and is currently limited to Android devices. The wallet utilizes the customer's stored Deutsche Bank card to make payments wherever Mastercard PayPass is accepted.

- To foster the use of electronic payments and realize the need for instant payments in Germany (DE), the European Payments Council launched a pan-European instant credit transfer scheme in select Single Euro Payments Area markets in November 2017. SEPA Instant Credit Transfer will enable individuals to transfer a maximum of €15,000 ($15,783.80) within 10 seconds. Funds can be transferred instantly 24 hours a day, seven days a week, 365 days a year. To roll out a real-time payment method in Germany (DE) alongside SCT Inst, UniCredit started testing its real-time payment platform in July 2017.

- The emergence of digital banks is likely to accelerate the shift away from cash. Telecom services provider Telefónica Deutschland partnered with Fidor Bank to launch a mobile-only bank in July 2016. Consumers using the O2 banking app can conduct transactions including peer-to-peer (P2P) transfers and loan applications. Upon opening the account, clients receive a Mastercard debit card. Other mobile-only banks including N26 and Fidor Bank are active in the German market.

Great reasons to purchase

- Make tactical business decisions, using top-level historic and forecast market data, related to the German cards and payments industry and each market within it.

- Comprehend the top market trends and growth opportunities in the German cards and payments industry.

- Assess the ambitious dynamics in the German cards and payments industry.

- Gain insights into marketing strategies used for different card types in Germany (DE).

- Gain insights into main regulations governing the German cards and payments industry.

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