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Newspaper Advertising in the US - Procurement Research Report

Newspaper Advertising in the US - Procurement Research Report

  • April 2019
  • 26 pages
  • ID: 5469961
  • Format: PDF
  • By Ibisworld

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Abstract

Newspaper Advertising Procurement in the US
This report is intended to assist buyers of newspaper advertising. Newspaper advertising refers to the display of a promotional marketing message in a newspaper alongside normal editorial content. Advertisements in newspapers can come in a variety of sizes and be printed in black and white or colored ink depending on the newspaper’s design. This report does not cover other types of advertising markets, such as magazine advertising, radio advertising, online advertising or television advertising.

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