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Top Trends in Skincare and Make-Up 2018: The latest trends in facial skincare, body skincare, sun care, face make-up, eye make-up, lip make-up, and nail make-up

Top Trends in Skincare and Make-Up 2018: The latest trends in facial skincare, body skincare, sun care, face make-up, eye make-up, lip make-up, and nail make-up

  • May 2018
  • 67 pages
  • ID: 5473895
In this report:
The athleisure trend in personal care also holds potential to capture the attention of the male demographic, given that ##% of male consumers claim to exercise once per week or more, compared with ##% of female consumers.
This demand is evident in that ##% of global consumers agree that a beauty or grooming product that is advertised for their ethnicity (e.g. skin tone, hair texture) would make them feel like it is tailored to their needs.

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Top Trends in Skincare and Make-Up 2018: The recent trends in facial skincare, body skincare, sun care, face make-up, eye make-up, lip make-up, and nail make-up

Brief

Included within today's ongoing "wellness revolution" is the desire to lead healthier, more active lifestyles, which is indicative of consumers taking a more holistic approach towards their health and wellbeing.This is aiding the migration of healthy food and drink trends into the make-up and skincare categories, while it also translates into the desire for workout compatible and "natural" products.

This focus on personal health and a healthy appearance is also evident among mature consumers age 55+, who increasingly aspire to age "well" rather than to age "young", inspiring skincare and cosmetics launches which embrace, rather than shun, the ageing process.

"Top Trends in Skincare and Make-Up 2018", focuses on outlining the top consumer and innovation trends currently impacting the skincare and cosmetics sector. Specifically, these include NPD that aligns with clean living and at leisure, as well as the demand for different and inclusive ranges, 'glowing' skin, clever tools, and enhanced sensory experiences.

With the lines blurring between skincare and make-up it is more crucial for brands than ever to find singular points of differentiation which can effectively resonate with ever demanding consumers. Being two of the most dynamic spaces across the beauty/grooming sector, these categories are often the starting point for innovation across the beauty/grooming space.

This industry report outlines the main consumer and innovation trends currently impacting the skincare and make-up categories.

Some of these being -

- Over a third of overall consumers' state that they are interested in, and actively buying, products targeted toward fitness and exercise occasions.

- Almost two thirds of overall consumers are very or extremely concerned about the impact of chemicals on health and appearance.

- Over a third of overall consumers would consider using digital tools to monitor/manage skin conditions in future.

Firms mentioned: Clinique, Sport FX, Elf Comsetics, Biotherm, SweatWELLth, Nip + Man, Yuni Beauty, Mio Skincare, Supergoop!, Estee Lauder, Bovey, Krave Beauty, Raww, Romy Paris, Laneige, Pretty Vulgar, The Nure Co., Dope, Neutrogena, La Roche Posay, Samsung, Modiface, Hi Mirror, CoverFX, Fenty Beauty, LakmeAbsolue, MAC Cosmetics, Glow Recipe, Charlotte Tillbury, Innisfree, Mmoon Juice, Shiseido, Milk Makeup, Wet n Wild, Epara Skincare, KKW Beauty, L'Oreal Paris, Eyeko, Jecca, Nails Inc, Dior, Boscia, Skin Inc, Chanel, Tarte Cosmetics, Bobbi Brown, Nip + Fab, Bare Minerals, Daniel Sandler.

Overview

- Over a third of overall consumers state that they are interested in, and actively buying, products targeted toward fitness and exercise occasions.

- Almost two thirds of overall consumers are very or extremely concerned about the impact of chemicals on health and appearance.

- Over a third of overall consumers would consider using digital tools to monitor/manage skin conditions in future.

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