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Nestlé SA in Pet Care

Nestlé SA: In-depth Industry Report in Pet Care

  • July 2018
  • 49 pages
  • ID: 5474701
In this report:
Like fellow incumbents Mars and Colgate-Palmolive, Nestlé's share of premium dog and cat food sales in the US is under pressure, declining from ##.##% to ##.##% between 2012 and 2017, as brands touting their natural credentials, such as Blue Buffalo, and to a lesser extent Freshpet, increased their presence.

Summary

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The world's second most important pet care player, Nestlé lost share globally against the biggest operator, Mars, in 2016 and 2017; particularly in the US, where it also faced an increasing challenge from the premium dog and cat food company Blue Buffalo. Nevertheless, the acquisition of Merrick Pet Care helped increase Nestlé's performance in premium dog and cat food. In emerging markets, Nestlé continues to expand strongly in Eastern Europe and Latin America area, but its presence remains modest in Asia Pacific.

Euromonitor International's Nestlé SA in Pet Care Company Profile affords detaomed strategic description of the company's business, examining its performance in the Pet Care industry. The market research analyses number of company shares by region and sector, product developments, market and distribution strategies, opportunities from the competition and future perspectives. Use it to comprehend alternatives and segment risks facing the business sector and the factors driving success.

Product analysis:

Pet Food, Pet Products.

Data analysis:

market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Pet Care market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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