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Computers and Peripherals in Middle East and Africa

Computers and Peripherals in Middle East and Africa

  • August 2018
  • 46 pages
  • ID: 5494069
  • Format: PDF
  • By Euromonitor International

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The region saw a decrease in retail volume of computers in 2018. South Africa and Nigeria were exceptions due to the popularity of portable computers and gaming. The fall in computers was due to rising adoption of smartphones and economic uncertainties, though peripherals were stable. While innovation in laptops, with new light convertible units, is helping to reduce slowdown in the forecasts for some markets, further economic recovery and price cuts will be needed for growth in all the region.

Euromonitor International’s Computers and Peripherals in Middle East and Africa global briefing offers insight on emerging geographies, key growth categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, and offers strategic analysis of key factors influencing the market – be it new product developments, economic/lifestyle influences, distribution or pricing issues. From the latest innovations such as Smartphones, Ultrabooks and OLED TVs to existing technologies such as Laptops, Home Audio and Cinema Systems and In-Car Entertainment, Euromonitor International offers a consistent yet incisive snapshot of the Consumer Electronics industry. Forecasts illustrate how the market is set to change and the criteria for success over the next five years.

Product coverage:
Computers and Peripherals, Digital Cameras by Type, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics, Tablets by OS.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

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