Adult mouth care’s growth lagged behind that of consumer health in 2016, continuing the trend from the review period. The category includes a couple of flagship brands – namely Tantum Verde, Mundisal and Chlorhexamed, which are often used for multiple purposes, while other less known products have been stagnating for years. Although Hungarians tend to pay greater attention to their oral hygiene, adult mouth care faces strong competition from mouthwashes. Therefore, the category recorded only mar...
Euromonitor International’s Adult Mouth Care in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Adult Mouth Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of contents
ADULT MOUTH CARE IN HUNGARY
LIST OF CONTENTS AND TABLES
Table 1 Sales of Adult Mouth Care: Value 2011-2016
Table 2 Sales of Adult Mouth Care: % Value Growth 2011-2016
Table 3 NBO Company Shares of Adult Mouth Care: % Value 2012-2016
Table 4 LBN Brand Shares of Adult Mouth Care: % Value 2013-2016
Table 5 Forecast Sales of Adult Mouth Care: Value 2016-2021
Table 6 Forecast Sales of Adult Mouth Care: % Value Growth 2016-2021
Slower But Still Significant Growth for Consumer Health
Sports Nutrition Producers Expand in Vitamins and Dietary Supplements
Intensive Advertising Helps Growth
Dm-drogerie Markt Introduces New System of Selling OTC Drugs
Steady Growth Is Predicted for Consumer Health
Key Trends and Developments
Growth of Consumer Health Slows Down, But Remains Significant
Efsa Decisions Render Product Marketing More Difficult
Wide Cooperation Against False Vitamins and Dietary Supplements
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 8 Life Expectancy at Birth 2011-2016
Table 9 Sales of Consumer Health by Category: Value 2011-2016
Table 10 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 11 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 12 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2011-2016
Table 14 Distribution of Consumer Health by Format: % Value 2011-2016
Table 15 Distribution of Consumer Health by Format and Category: % Value 2016
Table 16 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Summary 1 OTC: Switches 2014-2016
Summary 2 Research Sources
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