1. Market Research
  2. > Advanced IT Market Trends
In-store Analytics Market by Application, Component, Deployment, Organization Size And Region - Global Forecast to 2023

In-store Analytics Market by Application, Component, Deployment, Organization Size And Region - Global Forecast to 2023

  • April 2019
  • 125 pages
  • ID: 5764809
  • Format: PDF
  • By MarketsandMarkets


Table of Contents

Search Inside

Need for leveraging distinct data to enhance customer retention and store profitability, to drive the adoption of in-store analytics across the retail industry
MarketsandMarkets estimates the global in-store analytics market to grow from USD 1.1 billion in 2018 to USD 3.2 billion by 2023, at a Compound Annual Growth Rate (CAGR) of 23.5% during the forecast period. The in-store analytics market is growing rapidly with the increasing competition of brick-and-mortar retailers from eCommerce players, growing need for better customer service and enhanced shopping experience, and rising data volume around in-store operations. However, the reluctance of traditional retailers to adopt newer technologies would limit the growth of the market.

Merchandising analysis segment is expected to grow at the highest CAGR during the forecast period
Brick-and-mortar retailers have witnessed intense competition from various eCommerce websites, which has led to a decline in their growth.Merchandising analysis software provides analytical insights for building a localized strategy on the basis of strong and weaker-performing stores.

It also explores incremental revenue opportunities with flexible ad-hoc analysis. The adoption of such applications helps improve the operational efficiency of the enterprise by meeting changing conditions for each selling season.

In-store analytics market in Asia Pacific is projected to grow at the highest CAGR during the forecast period
The high growth of the market in Asia Pacific (APAC) is attributed to the high growth potential, growing retail market, and increasing digitalization in the region with the rising need of businesses to remain globally competitive.Furthermore, the inclination of countries across the region toward emerging technologies such as Artificial Intelligence (AI) and advanced analytics, is also expected to fuel the growth of the in-store analytics market.

However, the lack of technological awareness, privacy issues, and limited technical expertise in advanced technologies remains the biggest hurdle in the in-store analytics adoption across the region. The cloud-based in-store analytics software presents an optimal solution for these countries by minimizing integration complexities, and installation costs.

Large enterprises to hold the largest market share during the forecast period in the in-store analytics market
Organizations have been gradually recognizing the importance of in-store analytics software, and have started deploying them, as per their needs and available resources.The adoption of in-store analytics software and services among large enterprises is high due to the voluminous data generation due to the widespread customer base.

Large retailers need to correlate voluminous data with customer behavioral information exhibited across the stores to gain meaningful insights and help support revenue generation.

In-depth interviews were conducted with the Chief Executive Officers (CEOs), Chief Technology Officers (CTOs), Chief Operating Officers (COOs), Vice Presidents (VPs), Managing Directors (MDs), technology and innovation directors, and related key executives from various key companies and organizations operating in the in-store analytics market.
• By Company – Tier 1–10%, Tier 2–25%, and Tier 3–65%
• By Designation – C-Level–25%, Director Level–50%, and Others–25%
• By Region – North America–40%, Europe–30%, and APAC–20%, RoW – 10%

The in-store analytics market comprises major solution providers, such as RetailNext (US), SAP (Germany), Thinkinside (Italy), Mindtree (India), Happiest Minds (India), Celect (US), Capillary Technologies (Singapore), Scanalytics (US), Inpixon (US), Retail Solutions (US), Dor Technologies (US), SEMSEYE (Lithuania), InvenSense (US), Walkbase (Finland), and Amoobi (Belgium). The study includes an in-depth competitive analysis of these key players in the in-store analytics market with their company profiles, recent developments, and key market strategies.

Research Coverage
The in-store analytics market revenue is primarily classified into revenues from software and services.Software revenue is associated with software offerings while services’ revenue is associated with support and maintenance services and consulting services.

The market is also segmented on the basis of application, deployment model, organization size, and region.

Key benefits of the report
The report would help the market leaders/new entrants in this market with the information on the closest approximations of the revenue numbers for the overall in-store analytics market and the subsegments.This report would help stakeholders understand the competitive landscape and gain insights to better position their businesses and plan suitable go-to-market strategies.

The report also helps stakeholders understand the pulse of the market and provides them with information on the key market drivers, restraints, challenges, and opportunities.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.
Veronica helps you find the right report:

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at researchadvisor@reportlinker.com to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - researchadvisor@reportlinker.com or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.
Purchase Reports From Reputable Market Research Publishers
Global Healthcare Predictive Analytics Market (2019-2025)

Global Healthcare Predictive Analytics Market (2019-2025)

  • $ 3600
  • July 2019

The Global Healthcare Predictive Analytics Market size is expected to reach $7.8 billion by 2025, rising at a market growth of 21.17% CAGR during the forecast period.Predictive analytics is a type of data ...

Global Affective Computing Industry

Global Affective Computing Industry

  • $ 4950
  • July 2019

Affective Computing market worldwide is projected to grow by US$144 Billion, driven by a compounded growth of 33.9%. Software, one of the segments analyzed and sized in this study, displays the potential ...

Global Analytics as a Service Industry

Global Analytics as a Service Industry

  • $ 4950
  • July 2019

Analytics as a Service market worldwide is projected to grow by US$69.4 Billion, driven by a compounded growth of 36.7%. Solution, one of the segments analyzed and sized in this study, displays the potential ...


Reportlinker.com © Copyright 2019. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on