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China Maternity Goods Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

China Maternity Goods Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

  • April 2019
  • 120 pages
  • ID: 5764999
  • Format: PDF
  • International Market Analysis Research and Consult

Summary

Table of Contents

The China maternity goods market reached a value of US$ 17 Billion in 2018.

The maternity goods market refers to various goods which are necessary for women during pregnancy and postpartum stage. The major customers of maternity goods are the women of childbearing age. The maternal goods include various goods such as clothing during pregnancy, health care goods, food, skin care goods, etc.

In recent years, China’s maternal industry has been exhibiting a stage of relatively rapid development. The steady growth of China’s population over the past decade and its relaxation of its family planning policies has further opened the current maternal market demand. In 2015, the country announced that its iconic one-child policy had ultimately been replaced by a universal two-child policy. This is expected to increase the number of babies born each year and drive the demand of maternity goods in the country. Moreover, increasing number of working women and growing demand of various goods during prenatal and post-natal stage is also accelerating the demand of maternity goods in the country. Other major factors driving the market include, increasing media exposure and awareness levels, increasing urbanization, rising disposable incomes, etc. Looking forward, the market value is further expected to reach US$ 36.1 Billion by 2024, exhibiting a CAGR of 13.2% during 2019-2024.

Report Scope

Market Breakup by Duration

Postnatal
Pregnancy Period

Amongst these, postnatal accounts for the largest share.

Market Breakup by Product Type

Nutrients and Health Care Products
Maternity Wear
Skin Care Products
Others

Nutrients and health care products currently dominate the market, holding the largest share.

Market Breakup by Distribution Channel

Supermarkets and Hypermarkets
Departmental Stores
Online Retailers
Brand Stores
Maternal Stores
Others

Supermarkets and hypermarkets represent the biggest segment, accounting for the largest market share.

Market Breakup by Provinces

Guangdong
Jiangsu
Zhejiang
Henan
Sichuan
Others

Guangdong province currently dominates the market.

Competitive Landscape:
The report has also examined the competitive landscape of China maternity goods market. Some of the major players include:

Based on nutrients and healthcare products

H&H International Holdings
Tomson Bianjian
Real Nutriceutical Group Limited

Based on maternity wear products

October Mommy
Happy House
Mum &me
Joyncleon

Based on maternity skin care products

Kangaroo Mother
Pro Run
Pigeon.

Key Questions Answered in This Report:
How has the china maternity goods market performed so far and how will it perform in the coming years?
What is the breakup of the China maternity goods market based on the duration?
What is the breakup of the China maternity goods market based on the product type?
What is the breakup of the China maternity goods market based on distribution channel?
What is the breakup of the China maternity goods market based on the provinces?
What are the various stages in the value chain of the china maternity goods market?
What are the key driving factors and challenges in the China maternity goods market?
What is the structure of china maternity goods market industry and who are the key players?
What is the degree of competition in the china maternity goods market?

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