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India Milkshake Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

India Milkshake Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

  • August 2022
  • 152 pages
  • ID: 5783456
  • Format: PDF
  • IMARC Group


Table of Contents

The Indian milkshake market size reached INR 4.3 Billion in 2021. Looking forward, the analyst expects the market to reach INR 13.9 Billion by 2027, exhibiting a growth rate (CAGR) of 20.82% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic. These insights are included in the report as a major market contributor.

A milkshake is a cold and blended dairy-based beverage prepared using milk, ice-creams, flavoring syrups and sugars. It is available in a wide variety of flavors, such as vanilla, chocolate and strawberry. Various toppings, including sweetened dry cereal, toasted coconut, marshmallows, biscuits, fresh fruits, cinnamon, clove and dry cakes, are added to enhance the flavor of the beverage. Certain cafes and restaurants also offer savory variants prepared using olive oil, sesame seeds and sea salt. Thick milkshakes are usually prepared using commercial milkshake machines in professional kitchens, which have specialized settings for blending speed to adjust the consistency of the shake. They are commonly served in bottles, pouches and cartons.

India Milkshake Market Trends:
Significant growth in the food and beverage industry is one of the key factors creating a positive outlook for the market in the country. Moreover, increasing private label offerings across India is providing a thrust to the market growth. International milkshake brands are also establishing their franchise outlets in metropolitan cities for convenient product distribution. In line with this, changing lifestyles and dietary patterns of the consumers are also contributing to the market growth. With the increasing number of shopping malls and recreational centers, there is a shifting preference among consumers, especially millennials, from carbonated drinks toward milkshakes as a healthier alternative. Additionally, various product innovations, such as the launch of packaged milkshakes in novel flavors and ready-to-drink (RTD) travel-friendly packaging solutions, are acting as other growth-inducing factors. Product manufacturers are also developing milkshakes with natural and organic ingredients with no preservatives and artificial sugars to attract a wider consumer base. Other factors, including rapid urbanization, along with the increasing expenditure capacities of the consumers, are anticipated to drive the market toward growth.

Key Market Segmentation:
the analyst provides an analysis of the key trends in each sub-segment of the India milkshake market report, along with forecasts at the country and state level from 2022-2027. Our report has categorized the market based on flavor, packaging and distribution channel.

Breakup by State:
Tamil Nadu
Andhra Pradesh and Telangana
Uttar Pradesh
West Bengal
Madhya Pradesh

Breakup by Flavor:

Breakup by Packaging:

Breakup by Distribution Channel:
Supermarkets and Hypermarkets
Convenience Stores
Milk Parlours
Online Stores

Value Chain Analysis

Key Drivers and Challenges

Porters Five Forces Analysis

Government Regulations

Competitive Landscape

Competitive Structure
Key Player Profiles
Mother Dairy

This report provides a deep insight into the Indian milkshake market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for milkshake manufacturers, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Indian milkshake market in any manner.

Key Questions Answered in This Report
1. What is the expected growth rate of the India milkshake market?
2. What are the key factors driving the India milkshake market?
3. What has been the impact of COVID-19 on the India milkshake market?
4. What is the breakup of the India milkshake market based on the flavor?
5. What is the breakup of the India milkshake market based on the packaging?
6. What is the breakup of the India milkshake market based on the distribution channel?
7. What are the key regions in the India milkshake market?
8. Who are the key companies/players in the India milkshake market?

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