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City Travel Briefing: Rome

City Travel Briefing: Rome

  • June 2019
  • 37 pages
  • ID: 5784209
  • Format: PDF
  • By Euromonitor International

Summary

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Tourism in Rome recorded steady and positive performance in 2018, driven by a rise in inbound flows from emerging markets despite the parlous state of the Eternal City. Growth is expected to remain steady over 2019-2023, benefiting from fast-rising arrivals from China. As the centre of the Catholic Church, Rome is also favoured by the rising global trend for religious tourism.

City Travel Briefing: Rome global briefing offers an insight into to the size and shape of the Travel market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market from innovation, pricing, channel distribution to economic/lifestyle influences. Forecasts illustrate how the market is set to change and outlines the criteria for success.

Product coverage:
Activities (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Travel market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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