Despite Brazil’s position as the world’s 13th-largest economy, the country holds the position of second-largest market for fragrances. The local average per capita expenditure on fragrances in 2021 matched the level of consumption by Canadians, despite Brazilians struggling with lower disposable incomes. Fragrances are a national passion and sales were expected to increase with the advancement of the vaccination programme and the resumption of social activities throughout the year.
Fragrances in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. Forecasts to 2026 illustrate how the market is set to change.
Mass Fragrances, Premium Fragrances.
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Fragrances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of contents
Fragrances in Brazil
List Of Contents And Tables
FRAGRANCES IN BRAZIL
KEY DATA FINDINGS
Premium fragrances outperforms mass segment
Nostalgic appeal of local brands and demand for international fragrances
E-commerce gains further penetration in category dominated by face-to-face sales
PROSPECTS AND OPPORTUNITIES
Further exclusivity offered by niche fragrances in Brazil
AI for construction and the metaverse for dissemination offer new development areas for fragrances
Unstable scenario determines forecast
Table 1 Sales of Fragrances by Category: Value 2016-2021
Table 2 Sales of Fragrances by Category: % Value Growth 2016-2021
Table 3 NBO Company Shares of Fragrances: % Value 2017-2021
Table 4 LBN Brand Shares of Fragrances: % Value 2018-2021
Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2018-2021
Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2018-2021
Table 7 Forecast Sales of Fragrances by Category: Value 2021-2026
Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2021-2026
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2019-2026
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2019-2026
BEAUTY AND PERSONAL CARE IN BRAZIL
Beauty and personal care in 2021: The big picture
2021 key trends
What next for beauty and personal care?
Table 9 Sales of Beauty and Personal Care by Category: Value 2016-2021
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2017-2021
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2018-2021
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2016-2021
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2016-2021
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2021
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2021-2026
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2021-2026
Summary 1 Research Sources
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industries and markets. It includes data collection, primary interviews, macro-economic factor analysis,
The data is gathered from a wide range of sources, including industry reports, government statistics, and
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interviews are conducted
with industry experts and key stakeholders to gather their insights and perspectives on the market. This
information is then
combined with the data collected to provide a complete picture of the market. Macro-economic factor analysis
is also carried
out to understand the impact of external factors on the market. Finally, country-level data analysis is
understand the market dynamics in specific regions and countries.
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market, its trends,
and its future potential.
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