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Japan Prepaid Cards Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

Japan Prepaid Cards Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024

  • August 2019
  • 86 pages
  • ID: 5808147
  • Format: PDF
  • By IMARC Group


Table of Contents

The Japan prepaid cards market grew at a CAGR of around 16% during 2013-2018.

Prepaid card is a payment card which has previously deposited cash balance and is used as an alternative of cash payment. These cards do not require opening of a direct deposit or lending account with a bank. Some prepaid cards are not reloadable, such as gift cards. On the other hand, reloadable prepaid cards can be replenished with funds repeatedly.

The Japan’s e-commerce market is the fourth largest in the world and is growing at a fast rate, thereby indulging a greater number of consumers making online payments using prepaid cards. Moreover, modern retail facilities such as hypermarkets, supermarkets, convenience stores, etc., offer loyalty programs and reward schemes with prepaid cards that motivate the customers to gravitate toward cashless payment in the country. In addition to this, prepaid cards are also used for the various micropayments in Japan such as tight linkage with retail payments, contactless transport products like prepaid transport ticketing, etc. As a result, merchants are also looking for ways to expand their closed-loop prepaid cards to other networks such as airports, vending machines and highway service stations, etc. Moreover, Japan is looking forward to host 2020 Tokyo Olympic and Paralympic Games, where united front between public and private sectors is anticipated to drive the prepaid cards market in order to promote a cashless environment.

This latest report provides a deep insight into the Japan prepaid cards market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Japan prepaid cards market in any manner.

Report Coverage

Historical, Current and Future Market Trends

Market Breakup by Card Type

Closed Loop Cards
Open Loop Cards

Market Breakup by Purpose

Travel Cards
General Purpose Reloadable (GPR) Cards
Gift Cards
Gaming Cards

Market Breakup by Vertical


Market Breakup by Region

Kanto Region
Kinki Region
Central/ Chubu Region
Kyushu-Okinawa Region
Tohoku Region
Chugoku Region
Hokkaido Region
Shikoku Region

Competitive Landscape:
The report has also examined the competitive landscape of the market and provides the profiles of the key players operating in the industry.

Key Questions Answered in This Report:
How has the Japan prepaid cards market performed so far and how will it perform in the coming years?
What is the breakup of the Japan prepaid cards market based on the card type?
What is the breakup of the Japan prepaid cards market based on the purpose?
What is the breakup of the Japan prepaid cards market based on the vertical?
What is the breakup of the Japan prepaid cards market based on the region?
What are the various stages in the value chain of the Japan prepaid cards industry?
What are the key driving factors and challenges in the Japan prepaid cards industry?
What is the structure of the Japan prepaid cards industry and who are the key players?
What is the degree of competition in the Japan prepaid cards industry?

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