1. Market Research
  2. > Advanced IT
  3. > Virtual and Augmented Reality Market Trends
Virtual Reality in Travel & Tourism - Thematic Research

Virtual Reality in Travel & Tourism - Thematic Research

  • October 2019
  • 43 pages
  • ID: 5827512
  • Format: PDF
  • By GlobalData

Summary

Table of Contents

Search Inside

Virtual Reality in Travel & Tourism - Thematic Research

Summary
Personalization is a theme which is growing in importance within the tourism industry; because of this, more companies are realizing the potential of Virtual Reality (VR) in terms of creating bespoke marketing campaigns for aspiring travelers, instead of viewing it as a gimmick.

This thematic research report takes an in-depth look at the theme of VR and the impact it has on the tourism industry.The report covers both positive and negative trends which the technology has created in the industry and in general.

Insight into business and consumer attitudes on VR and a unique thematic analysis on the impact of the technology is provided, including recommendations for travel & tourism companies. Additionally, we highlight the tourism companies involved with utilizing VR in their operations.

“VR offers the potential to create substitute experiences that may be extremely useful for heritage and natural preservation” - Ralph Hollister - Travel & Tourism Associate Analyst

Key Highlights
The technology is currently being focused on in the pre-travel stage of the tourist journey due to the aesthetic appeal it can provide, which coincides well with marketing operations. VR also has the potential to impact the tourist’s experience post-trip, which is a stage in the tourist journey that is still relatively untouched by the impact of VR.
Intermediaries and online travel companies are starting to explore virtual booking interfaces that can be experienced through a headset, relinquishing the need for a computer mouse or touch screen during the booking process.
5G will enable historic and heritage attractions to be brought back to life, and potentially create tourism surges in destinations which contain them. As mentioned previously, this updated technology offers high bandwidth, low latency and edge computing that provides complex overlays and animations that helps to bring to life historic attractions that have now become dilapidated over time or have diminished completely.
As Gen Z becomes older and starts to occupy higher paid positions within organizations, their spending power will increase and their stronger preference for VR technology will mean that tourism organizations will have to increase VR’s involvement in their offerings, especially in the marketing process.

Scope
- This report provides an overview of the impact of VR on tourism and clearly defines the potential and pitfalls of the technology for companies looking to utilize it.
- It identifies the main trends related to the general VR theme and in tourism, classified into five categories: technology trends, macroeconomic trends, media trends, regulatory trends and tourism trends.
- This report provides detailed industry analysis. Consumer and tourism executives’ attitudes regarding VR in the industry are assessed, along with insight in to how this could impact the industry.
- The main impacts of VR on the tourism industry are outlined, along with recommendations for organizations on how to harness this technology in order to achieve operational success.
- We highlight companies involved in the utilization of VR in its operations, including IHG and Ascape

Reasons to buy
- Understand the impact of VR on the tourism industry, using key trends and examples to help you understand how you can adapt and understand this advanced form of technology.
- Assess the strategies that companies are adopting when utilizing VR.
- Discover key recommendations on how to utilize VR to achieve operational success.
- thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.
Ahmad helps you find the right report:
Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

FAQ
  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at researchadvisor@reportlinker.com to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - researchadvisor@reportlinker.com or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.
Purchase Reports From Reputable Market Research Publishers
Asia/Pacific (Excluding Japan) Internet of Things Spending 1H19 Forecast Update

Asia/Pacific (Excluding Japan) Internet of Things Spending 1H19 Forecast Update

  • $ 4500
  • January 2020

The IoT enterprise market is being driven by a combination of advances in sensor and device processor cost performance, the DX of services, the explosive growth of cloud services, the introduction of artificial ...

Advanced Visualization Technologies Improving Medical Imaging and Diagnosis

Advanced Visualization Technologies Improving Medical Imaging and Diagnosis

  • $ 4950
  • December 2019

Conventional visualization methods that depend on two-dimensional (2D) medical images have been fraught with challenges such as difficulty in interpreting the information due to the static nature of the ...

MedTech Innovations Impacting Cosmetic & Aesthetic Procedures

MedTech Innovations Impacting Cosmetic & Aesthetic Procedures

  • $ 4950
  • December 2019

Non-invasive and minimally invasive procedures for improving the individual’s physical appearance are rapidly gaining traction owing to benefits offered by these procedures such as lower procedure time, ...


ref:plp2019

Reportlinker.com © Copyright 2020. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on