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Poland: Health & Beauty - Market Shares, Summary & Forecasts to 2023

Poland: Health & Beauty - Market Shares, Summary & Forecasts to 2023

  • December 2019
  • 48 pages
  • ID: 5835036
  • Format: PDF
  • By GlobalData

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Poland: Health & Beauty - Market Shares, Summary & Forecasts to 2023

Summary
Poland: Health & Beauty - Market Shares Summary Forecasts to 2023 provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to Poland retail environment. In addition, it analyzes the key consumer trends influencing Poland health and beauty industry

Health & beauty is the second-largest sector in Poland’s retail market, accounting for 11.6% of total retail sales in 2018, and is forecast to rise 6.5% in 2019.

What else does this report offer?
- In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics
- The report also details major retailers in health and beauty category group with their product proposition analysis and market positioning in 2017 along with recent key developments
- Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
- Retail sales and the fastest-growing product categories in health and beauty sector
- Qualitative and quantitative insights of changing retail dynamics in health and beauty sector

Scope
- Sales are fueled by rising interest in latest beauty trends and growing health concerns
- Cosmetics products with natural formulations are expected to increase basket value
- Growth will be driven by Poland’s aging population and increasing health consciousness
- Despite being the fastest growing channel, low online penetration depicts huge growth potential, a bright spot for retailers
- Inspirational content and integration of virtual technology encourages online purchases

Reasons to buy
- Gain a comprehensive knowledge on health and beauty sector in Poland retail market and develop a competitive advantage from the start of your supply chain
Investigate current and forecast behavior trends in health and beauty category to identify the best opportunities to exploit
- Analysis of key international and domestic players operating in the health and beauty market
- Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the health and beauty market
- Analysis of key international and domestic players operating in Poland retail market — including store counts and revenues that give you a competitive edge and identify opportunities to improve your market share

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