The positive impact of the pandemic on traditional toys and games continued into 2021. In fact, the category achieved even stronger current value growth in 2021 than in 2020. Due to COVID-19 restrictions and remote or hybrid working, parents spent more time at home with their children, which led families to appreciate togetherness through toys and games. There was continued demand for activity-based toys, especially games and puzzles, and dynamic growth for construction sets.
Traditional Toys and Games in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.
Action Figures and Accessories, Arts and Crafts, Baby and Infant, Construction, Dolls and Accessories, Dress-Up and Role Play, Games and Puzzles, Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports, Plush, Pre-School, Remote Control Toys, Ride-On Vehicles, Scientific/Educational.
market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Traditional Toys and Games market;
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* Use five-year forecasts to assess how the market is predicted to develop.
Table of contents
Traditional Toys and Games in Sweden
List Of Contents And Tables
TRADITIONAL TOYS AND GAMES IN SWEDEN
KEY DATA FINDINGS
COVID-19 continues to spur demand for traditional toys and games
Rise of the “kidult” market
The importance of sustainability in play keeps growing
PROSPECTS AND OPPORTUNITIES
Parents expected to continue seeking toys that teach and foster creativity
Continued utilisation of licensing and film tie-ins
Stronger focus on inclusive and sustainable toys
Table 1 Sales of Traditional Toys and Games by Category: Value 2016-2021
Table 2 Sales of Traditional Toys and Games by Category: % Value Growth 2016-2021
Table 3 Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2016-2021
Table 4 NBO Company Shares of Traditional Toys and Games: % Value 2017-2021
Table 5 LBN Brand Shares of Traditional Toys and Games: % Value 2018-2021
Table 6 Distribution of Traditional Toys and Games by Format: % Value 2016-2021
Table 7 Forecast Sales of Traditional Toys and Games by Category: Value 2021-2026
Table 8 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2021-2026
Table 9 Forecast Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2021-2026
TOYS AND GAMES IN SWEDEN
Toys and games in 2021: The big picture
2021 key trends
What next for toys and games?
Table 10 Sales of Toys and Games by Category: Value 2016-2021
Table 11 Sales of Toys and Games by Category: % Value Growth 2016-2021
Table 12 NBO Company Shares of Toys and Games: % Value 2017-2021
Table 13 LBN Brand Shares of Toys and Games: % Value 2018-2021
Table 14 Distribution of Toys and Games by Format: % Value 2016-2021
Table 15 Forecast Sales of Toys and Games by Category: Value 2021-2026
Table 16 Forecast Sales of Toys and Games by Category: % Value Growth 2021-2026
Summary 1 Research Sources
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The data is gathered from a wide range of sources, including industry reports, government statistics, and company financials.
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with industry experts and key stakeholders to gather their insights and perspectives on the market. This information is then
combined with the data collected to provide a complete picture of the market. Macro-economic factor analysis is also carried
out to understand the impact of external factors on the market. Finally, country-level data analysis is performed to
understand the market dynamics in specific regions and countries.
Reportlinker's market research methodology is designed to provide clients with a clear understanding of the market, its trends,
and its future potential.
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