1. Market Research
  2. > Tobacco Market Trends
E-Cigarette Market Research Report: By Product, Gender, Age Group, Distribution channel - Global Industry Analysis and Growth Forecast to 2030

E-Cigarette Market Research Report: By Product, Gender, Age Group, Distribution channel - Global Industry Analysis and Growth Forecast to 2030

  • July 2020
  • 314 pages
  • ID: 5982507
  • Format: PDF
  • Prescient & Strategic Intelligence Private Limited


Table of Contents

E-Cigarette Market Research Report: By Product (Cig-a-Like, Vaporizer, Vape Mod, T-Vapor), Gender (Male, Female), Age Group (16-24, 25-34, 35-44, 45-54, 55-65, 65+), Distribution channel (Vape Shop, Online, Hypermarket/Supermarket, Tobacconist) - Global Industry Analysis and Growth Forecast to 2030

The global e-cigarette market is predicted to reach a value of $39.0 billion by 2030, increasing from $15.7 billion in 2019, advancing at a 9.2% during the forecast period (2020–2030), according to a study conducted . The market is growing due to the ease in availability of e-cigarettes, social acceptance of e-cigarettes, product innovation and advancement in technology, and the fact that e-cigarettes are being seen as an alternative to tobacco smoking.
The market is categorized into T-vapor, vape mod, vaporizer, and cig-a-like, on the basis of product. Out of these, the vaporizer category contributed to the largest revenue share to the market in 2019, due to the advantages of these products, such as dense aerosol production, moderate cost, and flexibility of flavors which can be utilized with this devices. Furthermore, the T-vapor category is predicted to register the fastest growth during the forecast period, owing to the rising popularity of this product in South Korea and Japan.
In terms of distribution channel, the e-cigarette market is divided into tobacconist, hypermarket/supermarket, online, and vape shop, among which, the tobacconist division dominated the market in 2019. The younger population generally buys e-cigarettes from this distribution channel. The online channel is projected to grow at the fastest pace during the forecast period, owing to the swift growth of the e-commerce industry and the increasing preference of people for online shopping. Sellers further face less obstacles on online channels.
During the historical period (2014–2019), the e-cigarette market was led by Europe, with Russia, France, and the U.K. generating the most revenue. Current and former cigarette smokers are turning to e-cigarettes for quitting smoking tobacco. The North American market is also expected to grow at a significant pace during the forecast period, owing to the increasing adoption of e-cigarettes in the region. The younger generation in the U.S. is especially creating high demand for e-cigarettes, thereby leading to growth of the regional market.
A major trend being witnessed in the e-cigarette market is the extensive portfolio of flavors. As the popularity of e-cigarettes is growing, fragrance and flavor vendors are focusing on introducing large number of e-cigarette flavors for attracting more customers. Flavors such as mint, menthol, bubble gum, chocolate, cola, and fusions of fruits and various other flavoring substances are increasingly luring more customers. This growing demand for a wide variety of flavors is projected to drive the market in the coming years.
The social acceptance of e-cigarettes is a key driving factor of the e-cigarette market. Since people are becoming more aware regarding the human and environmental health, governments of several countries are taking steps for creating a greener and more sustainable environment. Owing to this, smoking has been banned at a lot of places, majorly public places, which is why smokers have to move out of the area if they need to smoke. Ascribed to this, the demand for e-cigarettes has increased, they do not produce smoke.
Hence, the market is being driven by the rising social acceptance of e-cigarettes and increasing number of flavors.

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

ReportLinker may already be registered as a supplier with your company. If you want to Order by PO, check with us first and we'll let you know if we are a registered supplier and what the vendor number is. Otherwise, we'll provide you with the necessary information to register ReportLinker as a vendor.

Ahmad helps you find the right report:

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at [email protected] to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - [email protected] or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.


Reportlinker.com © Copyright 2021. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on