1. Market Research
  2. > Pharmaceutical
  3. > OTC Market Trends
United States Digestive Supplements Market - Growth, Trends, COVID-19 Impact, and Forecasts (2020 - 2025)

United States Digestive Supplements Market - Growth, Trends, COVID-19 Impact, and Forecasts (2020 - 2025)

  • February 2021
  • 94 pages
  • ID: 6020226
  • Format: PDF
  • Mordor Intelligence LLP

Summary

Table of Contents

Search Inside

The United States digestive supplements market was valued at USD 2,971.87 million in 2020, and it is projected to grow at a CAGR of 6.96% during the forecast period (2021-2026).

As an impact of COVID-19, the market has witnessed a surge in the demand for products that provide digestive and immune health, which may positively impact the market. Owing to such factors, there are significant product launches to cater to the growing demand. For instance, in May 2020, FRISKA LLC, a health and wellness brand, introduced 10 dietary supplements focused on improving gut health.

The high prevalence of gastrointestinal problems, such as heartburn, constipation, and diarrhea, resulted in an increasing number of consumers seeking digestive supplements on a regular basis. The paradigm shift toward preventive digestive health management practices, amid the rising healthcare costs and the increasing burden of lifestyle diseases, is the major factor driving the digestive health supplements market in the country.

Probiotics are the driving force within the booming digestive health supplement category, followed by enzymes. Probiotics and enzymes are being consumed by people of all age groups. However, the major consumption is observed among millennials, due to the growing awareness regarding health and wellness through multi-channel publicity, which has influenced their consumption pattern to a large extent.

The market studied is competitive, and companies have adopted product innovation, strategic acquisitions, and expansions as their key strategies to expand their geographical presence and customer base.

Key Market Trends
Rising Consumer Awareness about Gut Health

Growing consumer awareness regarding gut health is anticipated to propel the demand for the digestive health supplements market, the probiotic or prebiotic segments in particular. In fact, according to the American Dietetic Association, the percentage of consumers aware of the link between prebiotics and probiotics and a healthy digestive system rose to 88% in 2017, compared to 81% in 2011. In recent years, key players are also actively offering prebiotic and probiotic supplements, as maintenance of a healthy gut is increasingly becoming important among American consumers. An increased number of consumers are accepting the role of digestive health in physical health, weight management, and maintaining energy levels, which is likely to boost the demand for prebiotics in the coming years.

Pharmacies and Drugstores hold a Prominent Share

Consumers tend to opt for pharmacies and drug stores as the preferred sales channels for health-based products, like probiotic supplements. Consumers consider drug stores and pharmacies highly reliable for supplements and other probiotic products. Manufacturers are widely focusing on making their products available in leading pharmacies/drug stores such as CVS Pharmacy, Walgreens, etc., to reach a larger consumer base. Furthermore, to gain consumers’ trust, CVS Pharmacy launched a ’Tested to Be Trusted’ program, under which about 1,400 products, across 11 categories, including probiotic supplements, went through testing to verify the labeled ingredients.

Digestive probiotics are typically sold as dietary supplements and do not require FDA approval unless they make health claims. The FDA has not sanctioned any health claims for probiotics sold in the United States. Probiotics are prohibited to be sold as non-prescription drugs unless the FDA agrees that they are both safe and effective for use by people, based on clinical study results for a specific indication.

Competitive Landscape
The United States digestive supplement market is a fragmented market, with the major companies, such as Koninklijke DSM NV, General Nutrition Centers Inc., and NOW Health Group Inc., operating in the market. The key strategies adopted by the players are product innovation, expansion, and partnership. Among all these market strategies, product innovation and expansion are the most frequently adopted market strategy in the US digestive supplement market. For instance, in July 2017, Herbalife International of America Inc . launched Simply Probiotic which is a portable powder that does not require any refrigeration in the United States. The product is free from artificial flavors, colors, or added sweeteners, and is made with non -GMO ingredients.

Reasons to Purchase this report:
- The market estimate (ME) sheet in Excel format
- 3 months of analyst support

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

ReportLinker may already be registered as a supplier with your company. If you want to Order by PO, check with us first and we'll let you know if we are a registered supplier and what the vendor number is. Otherwise, we'll provide you with the necessary information to register ReportLinker as a vendor.

Ahmad helps you find the right report:
Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

FAQ
  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at [email protected] to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - [email protected] or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.
Purchase Reports From Reputable Market Research Publishers

Global Gastroesophageal Reflux Disease (GERD) Therapeutics Market – Analysis By Drug Type, Distribution Channel, By Region, and By Country (2021 Edition): Market Insights and Forecast with Impact of COVID-19 (2021-2026)

  • $ 2400
  • August 2021
  • 200 pages

Executive Summary Global Gastroesophageal Reflux Disease (GERD) Therapeutics Market was valued at USD 5.5 billion in the year 2020. The key factors driving growth in the global Gastroesophageal Reflux ...

  • World
  • APAC
  • Gastrointestinal Drug
  • Therapy
  • Industry analysis
  • Health Expenditure
  • Gross Domestic Product

Digestive Remedies in Colombia $ 990 September 2021

Digestive Remedies in Sweden $ 990 September 2021

Digestive Remedies in Bolivia $ 990 September 2021

Digestive Remedies in Thailand $ 990 September 2021


ref:plp2021

Reportlinker.com © Copyright 2021. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on