1. Market Research
  2. > Consumer Goods
  3. > Personal Care
  4. > Personal Hygiene Market Trends
India Sanitary Pads Market, By Product Type, By Sales Channel, By Region, By Company, Forecast & Opportunities, FY2027F

India Sanitary Pads Market, By Product Type, By Sales Channel, By Region, By Company, Forecast & Opportunities, FY2027F

  • June 2021
  • 74 pages
  • ID: 6089438
  • Format: PDF
  • TechSci Research

Summary

Table of Contents

India Sanitary Pads Market, By Product Type (Disposable, and Reusable/Cloth), By Sales Channel (Supermarkets/Hypermarkets, Drugstore/Pharmacies, Online, Departmental Stores, and Others), By Region, By Company, Forecast & Opportunities, FY2027F

India sanitary pads market was valued USD570 million in FY2021 and is expected to grow over a CAGR of 6% in the forecast period.The India sanitary pads market is driven by various factors such as changing buying preferences regarding sanitary napkins, increasing population of working women, growing awareness about female hygiene, and increasing health issues, all of which are contributing to the growth of the India sanitary pads market.

Also, the government encourages businesses to implement hygiene campaigns and create marketing strategies to transform women’s attitudes and build self-confidence and self-esteem, increasing the demand for sanitary napkins in India.Since sanitary pads absorb the menstrual fluid during menstruation, they are important for feminine hygiene.

Several private and non-governmental organizations have promoted the use of sanitary napkins, especially among the poor and rural women.

Also, emerging developments driving the sanitary napkin market include an increasing e-commerce and acceptance of sanitary napkins, and growing preference for organic products.Various organizations are offering reusable and cheaper sanitary napkins to improve sanitation in rural areas.

It helps to raise understanding of health and encourage the usage of sanitary pads among women in rural areas. There are, however, many alternatives in the market, such as menstrual cups, tampons, and panty liners, which hamper the growth of the India sanitary napkin industry.

The India sanitary pads market is segmented into product type, sales channel, region, and company.Based on product type, the India sanitary pads market is further split into disposable and reusable.

The disposable segment accounts for the majority of the share in the India sanitary pads market.In India, women primarily use disposable sanitary pads.

However, no proper initiative has been taken to raise awareness of other, simpler, more natural options, such as menstrual cups and reusable pads. The reusable sanitary napkins are expected to grow at a higher rate in the forecast period as they are made using natural raw materials with less chemical content, which may prove to be a better option than the disposable napkins.

Based on the sales channel, the India sanitary pads market is categorized into supermarkets/hypermarkets, drug stores/pharmacies, online, departmental stores, and others.Supermarkets/hypermarkets held the majority of the market share in India sanitary pads market due to easy product availability and also exhibits more varieties.

Wherein, online segments are expected to grow at a higher pace in the forecast period as it gives women convenience as a lot of working women find it easier to shop online. As a result, with a boom in e-commerce, online retailers are projected to gain substantial market share during the forecast period.

Based on the region, the India sanitary pads market is divided into four regions i.e., north, south, east, and west. Among these regions, the south region holds the majority of the market share in the India sanitary pads market owing to the highest urban population.

Procter & Gamble Corporation, Johnson & Johnson Private Limited, Unicharm India Private Limited, Kimberly Clark Corporation, Nua, Torunskie Zaklady Materialow Opatrunkowych S.A., and others are some of the leading players operating in the India sanitary pads market. Major companies are developing advanced technologies and launching new products to stay competitive in the market. Other competitive strategies include mergers & acquisitions and new product developments.

Years considered for this report:

Historical Years: FY2017-FY2020
Base Year: FY2021
Estimated Year: FY2022E
Forecast Period: FY2023F-FY2027F

Objective of the Study:

• To analyze the historical growth in the market size of India Sanitary Pads market from FY2017 to FY2020.
• To estimate and forecast the market size of India Sanitary Pads market from FY2022 to FY2027 and growth rate until FY2027.
• To classify and forecast India Sanitary Pads market based on product type, sales channel, company, and regional distribution.
• To identify drivers and challenges for India Sanitary Pads market.
• To examine competitive developments such as expansions, new product launches, mergers & acquisitions, etc., in India Sanitary Pads market.
• To conduct pricing analysis for India Sanitary Pads market.
• To identify and analyze the profile of leading players operating in India Sanitary Pads market.
The analyst performed both primary as well as exhaustive secondary research for this study.the analyst conducted primary research surveys with the identified companies.

While interviewing, the respondents were also enquired about their competitors.Through this technique, the analyst could include the manufacturers which could not be identified due to the limitations of secondary research.

The analyst examined the manufacturers and presence of all major players across the globe.
The analyst calculated the market size of India sanitary pads market using a Top-Down approach and Bottom-Up, wherein data for various segments was recorded and forecast for the future years. The analyst sourced these values from the industry experts and company representatives and externally validated through analyzing historical data of these product types and their segments for getting an appropriate, overall market size.

Various secondary sources such as company websites, news articles, press releases, company annual reports, investor presentations and financial reports were also studied by the analyst.

Key Target Audience:

• India sanitary pads manufacturers and suppliers
• Market research and consulting firms
• Government bodies such as regulating authorities and policy makers
• Organizations, forums, and alliances related to sanitary pads
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as manufacturers, suppliers and partners, end users, etc., besides allowing them in strategizing investments and capitalizing on market opportunities.

Report Scope:

In this report, India sanitary pads market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
• India Sanitary Pads Market, By Product Type:
o Disposable
o Reusable/Cloth
• India Sanitary Pads Market, By Sales Channel:
o Supermarkets/Hypermarkets
o Drug Store/Pharmacies
o Online
o Departmental Stores
o Others
• India Sanitary Pads Market, By Region:
o South
o North
o West
o East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in India sanitary pads market.

Available Customizations:

With the given market data, we offers customizations according to a company’s specific needs. The following customization options are available for the reports:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

ReportLinker may already be registered as a supplier with your company. If you want to Order by PO, check with us first and we'll let you know if we are a registered supplier and what the vendor number is. Otherwise, we'll provide you with the necessary information to register ReportLinker as a vendor.

Ahmad helps you find the right report:
Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

FAQ
  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at [email protected] to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - [email protected] or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.

ref:plp2021

Reportlinker.com © Copyright 2021. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on