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Digitally Mature Companies Provide Early Insight to Future Approaches to Software Evaluation

Digitally Mature Companies Provide Early Insight to Future Approaches to Software Evaluation

  • Publish Date:July 2021

  • Number of Pages:5

  • Report ID:6104644

  • Format:PDF

  • Publisher:IDC

$ 4500

Summary

This IDC Perspective evaluates survey data from May 2021 related to the changing criteria for software acquisitions including how the products are built, priced, and delivered as well as who is involved in the decisions and how investments are justified. According to Bob Parker, senior vice president, Enterprise Applications, Data Intelligence, Services, and Industry Research, IDC, "The survey shows that digitally mature organizations are already changing how they buy software in a way that aligns with IDC's framework for the future of enterprise software markets."

Table of contents

Executive Snapshot

Situation Overview

Enterprise Software Industry in Transformation

Digital Maturity

IDC Wave Survey Results

Digitally Mature Organizations Preferences for Product, Price, Place, and Promotion

Product

Price

Place

Promotion

Advice...

Methodology

Our market research methodology is designed to provide the clients with comprehensive and accurate information on various industries and markets. It includes data collection, primary interviews, macro-economic factor analysis, country-level data analysis etc.