1. Home
  2. > Retail
  3. > Non-Store Retail
  4. > E-Commerce Market Trends
United States Online Grocery Market, By Type, By Platform, By Region, By Company, Forecast & Opportunities, 2018-2028F

United States Online Grocery Market, By Type, By Platform, By Region, By Company, Forecast & Opportunities, 2018-2028F

  • December 2022
  • 71 pages
  • ID: 6370195
  • Format: PDF
  • TechSci Research

Summary

Table of Contents

United States Online Grocery Market, By Type (Packed Food & Beverages, Personal Care, Household Products, Fruits & Vegetables & Others (Pet Care, Baby Care, etc.)), By Platform (Mobile Application & Desktop Website), By Region, By Company, Forecast & Opportunities, 2018-2028F

The United States online grocery market is anticipated to grow at an impressive CAGR during the forecast period.Customers can order fresh and packaged goods like meat, seafood, cereals, fresh fruits and vegetables, dairy, cereals, snacks, drinks, and other cooking necessities through online grocery platforms.

These platforms give customers flexible payment methods, let them choose delivery times, follow the delivery process, and access a large selection of products.As a result, internet groceries have grown in popularity in the US.

Around 299 million people in the United States used the internet in 2021, an increase from over 288 million in 2020. In terms of online audience size, the United States is one of the largest internet markets in the world, following only China and India.
In the United States, more people are choosing to shop grocery online without trouble due to their busy schedules and heavy reliance on smartphones.Adults’ internet uses also drive the online grocery market in the United States.

In 2021, 93 percent of adults in the nation reported using the internet at least occasionally, up to only 76 percent in 2010.Additionally, the country’s major companies are working with e-commerce sites to launch various supermarket items with contactless choices, boosting the market’s expansion.

They are also spending on celebrity endorsements to increase their current customer base. Furthermore, due to the U.S. Government’s execution of complete lockdowns and ensuing supply chain disruptions, the coronavirus disease (COVID-19) epidemic has increased the desire for online groceries. In the next five years, online grocery sales will exceed 20% of the whole U.S. grocery retail market..
Key factors anticipated to propel the market’s growth over the forecast period include shifting consumer behavior, rise in contactless shopping preferences and social distancing norms, and a paradigm shift toward online grocery and fresh food purchases, particularly in the wake of the COVID-19 pandemic.
Adopting Business Model for Click and Collect OR Buy Online Pick-up In Store (BOPIS) Fuels the Market Growth
Walmart is attracting customers for its online grocery market by consistently using its proximity to its client base and current brick-and-mortar footprint.To boost sales during this pandemic, Walmart and other retail mega corporations focus more on the Buy Online Pick-up in Store (BOPIS) approach.

In the past few years, the rate of grocery shop online has reasonably more than doubled.By providing the Amazon Fresh service, Amazon is dominating the US online grocery business.

Amazon’s innovative strategy for grocery stores includes a collect-and-click option that allows customers to pick up online grocery shopping within a 15- to 2-hour time span. The e-commerce company also provides private-label products and checkout-free grocery shopping through Amazon Go.
Fast Delivery Service Fuels the Market Growth
The US online grocery market is advanced enough to combine same-day or immediate delivery with click-and-collect.Comparing this model to those of more developed foreign marketplaces reveals considerable differences.

In the US, food delivery services offering contactless shopping experiences are moving toward same-day delivery, enabling more supermarkets to collaborate with outside providers like Instacart to expand their value proposition for e-commerce quickly.Additionally, food delivery services like Uber Eats and DoorDash have expanded into grocery delivery in the US, and Amazon Fresh continues gaining traction, further driving the online grocery market in the United States.

Also, the retailing giant Walmart is now gradually boosting its aerial cooperation with DroneUp to new heights with the debut of expanded drone delivery services in 2022.This would enable them to serve potential customers in about 4 million residences across six US states.

And Albertsons Cos. supermarket chain Safeway is testing a remote-controlled grocery delivery cart in Northern California in partnership with automated logistics specialist Tortoise.
Introducing the Shopping Subscription Fuels the Market Growth
Another aspect fueling the market’s expansion is the increase in subscription shopping services.Most of the market’s top players provide customers with a subscription option.

For instance, to help customers save money and time, Walmart launched a new membership model that includes in-store and online benefits.Members will get unlimited free shipping from retailers, fuel discounts, and access to resources that help families shop more quickly.

A 15-day free trial period is included in the USD98 annual price, which works out to USD12.95 per month. The business will use its capabilities to benefit members across multiple services and offerings. Also, Kroger Co. provides a "Delivery Savings Pass," an annual subscription program that costs USD79. Customers can purchase delivery savings pass for just USD79 per year, giving them access to an entire year of unlimited free grocery delivery on purchases of USD35 and higher placed through the website or mobile app of The Kroger Co Family of Stores. It offers the advantages of free delivery, such as waiving the UDS9.95 delivery fee on every grocery order of USD35 or more.
Market Segmentation
United States online grocery market is segmented into type, platform, region, and company. Based on type, the market is segmented into packed food & beverages, personal care, household products, fruits & vegetables & others (pet care, baby care, etc.). Based on platform, the market is segmented into mobile application and desktop website. Based on region, the market is segmented into South, West, Mid-West and North-East. California (56.5%), Washington (55.3%), Massachusetts (54.7%), District of Columbia (53.4%), Virginia (53.0%) are the US states which makes the most internet purchases.
Market Players
Walmart Inc., Amazon.com Inc., The Kroger Co., Fresh Direct LLC, COSTCO WHOLESALE CORPORATION, Maplebear Inc. (Instacart), Thrive Market, Inc., Target Brands, Inc.( Shipt), Safeway Inc. (Albertsons Investor Holdings LLC), Shopfoodex Co Inc. are the major market players in United States online grocery market.

Report Scope:

In this report, United States online grocery market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
• United States Online Grocery Market, By Type:
o Packed Food & Beverages
o Personal Care
o Household Products
o Fruits & Vegetables
o Others
• United States Online Grocery Market, By Platform:
o Mobile Application
o Desktop Website
• United States Online Grocery Market, By Region:
o South
o West
o Mid-West
o North-East

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in United States online grocery market.

Available Customizations:

With the given market data, we offers customizations according to a company’s specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.

ReportLinker may already be registered as a supplier with your company. If you want to Order by PO, check with us first and we'll let you know if we are a registered supplier and what the vendor number is. Otherwise, we'll provide you with the necessary information to register ReportLinker as a vendor.

Grace helps you find the right report:
Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

FAQ
  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at [email protected] to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - [email protected] or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.
Purchase Reports From Reputable Market Research Publishers

1,3-Propanediol Market Research Report by Production, Sales, Application, State - Cumulative Impact of COVID-19, Russia Ukraine Conflict, and High Inflation - United States Forecast 2023-2030

  • $ 3949
  • January 2023
  • 140 pages

1,3-Propanediol Market Research Report by Production (Bio-based PDO and Petrochemical-based PDO), Sales, Application, State - Cumulative Impact of COVID-19, Russia Ukraine Conflict, and High Inflation ...

  • United States
  • E-Commerce
  • Marketing Research
  • Industry analysis

ref:plp2022

Reportlinker.com © Copyright 2023. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on