Watch Demo

Benchmarking of OEMs’ Mobility Strategies

Benchmarking of OEMs’ Mobility Strategies

  • Publish Date:November 2022

  • Number of Pages:155

  • Report ID:6373047

  • Format:PDF

  • Publisher:Frost & Sullivan

$ 4950

Summary

People are moving away from car ownership to usership models.

As cost of ownership and cities’ push for sustainable modes increase, the uptake of alternative mobility modes will also rise.

Cities are framing regulations to promote the use of shared mobility modes.

With car ownership set to decrease, OEMs are looking at expanding the relevance of their service lines and exerting greater control over the customer value chain.

From supplying vehicles for shared mobility to operating shared service and offering aftermarket and fleet management services, OEMs are expanding their capabilities.

Mergers, acquisitions, portfolio expansions, and product development and manufacturing capabilities will create new entry barriers over the next 5 years.

The OEM approach to future mobility products and services is based on their capability to offer fully connected, automated, and digital experiences over 5 to 8 years.

This research service aims to understand the global presence of OEMs in shared mobility (products and services) and to explore new opportunities for growth.

The study offers top-level analysis of various automakers and benchmarks their mobility solutions.

Mercedes Benz, BMW, Stellantis, Renault Group, Volkswagen(Skoda, SEAT, and Porsche), Nissan Group, General Motors, Toyota Group, Volvo Group, Honda Group, Hyundai (Kia), and Ford Group are some of the OEMs covered here.

Mobility services include carsharing, ride-hailing, flexible leasing and subscription, demand-responsive transit, micromobility sharing, ridesharing, parking, charging, and autonomous shared (shuttle and robotaxi) solutions.

Table of contents

Strategic Imperatives
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on OEMs' Mobility Strategies
Growth Opportunities Fuel the Growth Pipeline Engine™
Growth Opportunity Analysis
Scope of Analysis
Segmentation
Shared Mobility - Competitors
Growth Drivers
Growth Restraints
Key Findings
Why Are OEMs Launching Mobility Sub-brands?
Evolution of OEM Mobility Capabilities
OEM Mobility Strategy Approaches Taken
Comparison of OEMs' Mobility Sub-brands and Strategies
Comparative Analysis of OEMs' Mobility Initiatives
OEMs and the Drive-yourself Segment - Heatmap
OEMs and the Be-driven Segment - Heatmap
Why Automakers Develop PBVs
Autonomous MaaS
OEM Mobility Capabilities
Trends and Future Outlook
Competitive Environment
Conclusion
Growth Opportunity Analysis- Mercedes Benz AG and BMW Group
The Mercedes Benz AG Group Structure and Where Mobility Fits In

The Mercedes-Benz Group - Coverage in Mobility Solutions and Autonomous Mobility (Past to Present)
The BMW Group Structure and Where Mobility Fits In
The BMW Group Structure and Where Mobility Fits In (continued)
The BMW Group - Investments through BMW iVentures
The BMW Group - Alphabet Overview
Your Now Overview
Mercedes Benz and the BMW Group - Mobility Initiatives Overview through the Now Brand
Overview of Your Now Joint Ventures
Overview of ShareNow Brand (Now Free2Move)
FREE NOW Brand Overview

Overview of the CHARGE NOW Brand
Mercedes Benz and BMW - The Way Ahead
Growth Opportunity Analysis- Volkswagen Group
The Volkswagen Group Structure and Where Mobility Fits In
The Volkswagen Group Structure and Where Mobility Fits In (continued)
The Volkswagen Group - Investment Overview
The New AUTO Strategy - The Volkswagen Group
The Volkswagen Group - Mobility Initiatives Overview Through Its Mobility Brand (Including Skoda and SEAT)
MOIA - An Overview
Europcar Mobility Group - Overview and Strategy
WeShare (acquired by Miles Mobility)-Overview
SEAT - Mobility Services Overview
A Smart and Sustainable Island - The Greek Island of Astypalea
Skoda Auto DigiLab
Porsche - Mobility Initiatives Overview
The Volkswagen Group - Autonomous Shared Mobility
The Volkswagen Group - The Way Ahead
Growth Opportunity Analysis- Stellantis
The Stellantis Group Structure and Where Mobility Fits In

The Stellantis Group - Mobility Initiatives Overview through the Free2move Brand
Free2move's Overall Portfolio for its Customers
The Free2move Brand - The Dare 2030 Strategy
The Free2move Brand - Overview and USP
The Free2move Brand - Regional Presence
Stellantis Ventures
Overview of Free2move Carsharing
Free2move - Business Solutions
Leasys - Overview
The Stellantis Group - The Way Ahead
Growth Opportunity Analysis - Renault Group
The Renault Group Structure and Where Mobility Fits In
The Renault Group Structure and Where Mobility Fits In (continued)
The Renault Group - Mobility Initiatives Overview through the Mobilize Brand
Mobilize - Integrated Software System
Mobilize - Overview of PBVs and Use Cases
Vehicles as a Platform Service for Multiple Customer Touchpoints and Recurring Revenues
Mobilize Limo - The VaaS Solution for Ride-hailing
Mobilize Duo - A Deep Dive
Mobilize - Shared Mobility Brand Overview
Mobilize - Carsharing Service Overview
Mobilize - Other Shared Mobility Initiatives Overview
The Renault Group - The Way Ahead
Growth Opportunity Analysis - Nissan Group
The Nissan Group Structure and Where Mobility Fits In

Nissan Motor - Mobility Initiatives Overview
The Nissan Group - The Way Ahead
Growth Opportunity Analysis - Toyota Group
The Toyota Group Structure and Where Mobility Fits In

Toyota Group - Mobility Initiatives Overview through the Kinto Brand
The Toyota Motor Group Mobility Service Platform (MSP)
The Toyota Motor Group - Kinto Mobility
The Toyota Group - Investment Overview
Woven Planet Holdings
Woven City Overview
Woven City - Development Themes
The Toyota Group - Shared Autonomous Mobility
The Toyota Group - The Way Ahead
Growth Opportunity Analysis - General Motors
The GM Group Structure and Where Mobility Fits In

Cruise - A Timeline Overview
Cruise - Highlights
GM - The Way Ahead
Growth Opportunity Analysis - The Volvo Group
The Volvo Group Structure and Where Mobility Fits In

The Volvo Group - Mobility Initiatives Overview
Volvo Cars Mobility (M)
Autonomous Shared Mobility Through Partnerships 
Volvo Group - The Way Ahead
Growth Opportunity Analysis - Hyundai Group
The Hyundai Group Structure and Where Mobility Fits In

The Hyundai Group - Mobility Initiatives Overview
The Hyundai - Mobility Initiatives Overview
Motional - Aptiv and Hyundai Group Joint Venture
Kia Mobility - Overview
Kia's PBV Strategy
Unique PBV from Hyundai
The Hyundai Group - The Way Ahead
Growth Opportunity Analysis - Honda Group
The Honda Group Structure and Where Mobility Fits In

The Honda Group - Mobility Initiatives Overview
The Honda Motor - Mobility Initiatives Overview
The Honda Group - The Way Ahead
Growth Opportunity Analysis - Ford Motor Group
The Ford Motor Group Structure and Where Mobility Fits In

The Ford Motor Group - Mobility Initiatives Overview
Ford - The Way Ahead
Growth Opportunity Universe
Growth Opportunity 1-Vehicle Usership models

Growth Opportunity 2-Vehicle Suppliers for Shared Fleet

Growth Opportunity 3-Towards PBV and VaaS models

Next Steps
Your Next Steps
Why Frost, Why Now?
List of Exhibits
Legal Disclaimer

Methodology

Our market research methodology is designed to provide the clients with comprehensive and accurate information on various industries and markets. It includes data collection, primary interviews, macro-economic factor analysis, country-level data analysis etc.

The data is gathered from a wide range of sources, including industry reports, government statistics, and company financials. This data is then analyzed and cross-referenced to ensure its accuracy and reliability. Next, primary interviews are conducted with industry experts and key stakeholders to gather their insights and perspectives on the market. This information is then combined with the data collected to provide a complete picture of the market. Macro-economic factor analysis is also carried out to understand the impact of external factors on the market. Finally, country-level data analysis is performed to understand the market dynamics in specific regions and countries.

Reportlinker's market research methodology is designed to provide clients with a clear understanding of the market, its trends, and its future potential.