The Latin America, Middle East and Africa Matcha Tea Market would witness market growth of 10.5% CAGR during the forecast period (2022-2028).
Matcha is rich in catechins, a class of plant compounds found in tea that work as natural antioxidants. Antioxidants assist in stabilizing potentially destructive free radicals that can cause cell damage and chronic disease. When matcha powder is combined with hot water, the resulting tea includes all of the leaf’s nutrients. It often includes higher catechins and antioxidants than water-steeped green tea leaves. Matcha has significantly more catechins than some other green tea kinds. One research has shown that feeding mice matcha supplementation decreased free radical damage and increased antioxidant activity.
Incorporating matcha into the diet improves the intake of antioxidants, which could help prevent cell damage and reduce the risk of chronic illnesses. The liver is essential to health and is pivotal in eliminating pollutants, metabolizing medications, and breaking down nutrients. Much research suggests that matcha may be beneficial for liver health. One study indicated that giving matcha to diabetic rats for sixteen weeks prevented kidney and liver damage. Green tea extract can dramatically lower liver enzyme levels. Green tea consumption was connected with a reduced risk of liver disease.
The increasing number of working women in Saudi Arabia increases the need for cosmetic skincare products. In addition, it is projected that the industry will expand due to government policies and laws that encourage the production of organic personal care products over chemical alternatives. Increasing internet penetration and the availability of several organic cosmetics on e-commerce platforms further contribute to the sector’s expansion. In addition, increased organic product marketing and advertising on social media platforms attract customers of all ages. The high consumer base and the robust spending power will increase the utilization of matcha tea in organic skin care products due to its benefits to the skin and thereby surge the market growth in the LAMEA.
The Brazil market dominated the LAMEA Matcha Tea Market by Country in 2021, and would continue to be a dominant market till 2028; thereby, achieving a market value of $61.7 million by 2028. The Argentina market is exhibiting a CAGR of 11.1% during (2022 - 2028). Additionally, The UAE market would display a CAGR of 10.2% during (2022 - 2028).
Based on Product Type, the market is segmented into Regular and Flavored. Based on Form, the market is segmented into Powder and Liquid. Based on Nature, the market is segmented into Conventional and Organic. Based on Distribution Channel, the market is segmented into Supermarket/Hypermarket, Specialty Store, Foodservice, Online Store, and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Nestle S.A., The Hain Celestial Group, Inc., Ito En, Ltd., Tata Consumer Products Limited (Tata Group), The AOI Tea Company, Ikeda Tea World, Marukyu Koyamaen Co., Ltd., Encha Life LLC, Mizuba Tea Co. and Green Foods Corp.
Scope of the Study
Market Segments covered in the Report:
By Product Type
By Distribution Channel
• Specialty Store
• Online Store
• Saudi Arabia
• South Africa
• Rest of LAMEA
• Nestle S.A.
• The Hain Celestial Group, Inc.
• Ito En, Ltd.
• Tata Consumer Products Limited (Tata Group)
• The AOI Tea Company
• Ikeda Tea World
• Marukyu Koyamaen Co., Ltd.
• Encha Life LLC
• Mizuba Tea Co.
• Green Foods Corp
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