Major players in the online lottery market are The Camelot Group, International Game Technology PLC., Lotto Agent, Lotto Direct Limited, Lotto247, Play UK Internet N.V., ZEAL Network SE, Française des Jeux, Intralot SA, The Hong Kong Jockey Club, Florida Lottery, California State Lottery, EU Lotto Limited, Agento N.V., and Legacy Eight Curacao N.V.
The global online lottery market is expected to grow from $10.04 billion in 2022 to $10.75 billion in 2023 at a compound annual growth rate (CAGR) of 7.1%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The online lottery market is expected to reach $14.47 billion in 2027 at a CAGR of 7.7%.
The online lottery market consists of sales of online draw-based games, online instant games and online sport lotteries.Values in this market are ‘factory gate’ values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers.
The value of goods in this market includes related services sold by the creators of the goods.
Online lottery refers to a game where the player chooses or is assigned a number, symbol, or group of numbers or symbols out of a specified range of numbers or symbols. A winning ticket is chosen by chance that is connected to a central computer via a communications network.
Europe was the largest region in the online lottery market in 2022.Asia-Pacific is expected to be the fastest-growing region in the forecast period.
The regions covered in the online lottery market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
The major types of online lottery are the lotto, quiz-type lottery, numbers games, scratch-off instant games, and others.Lotto refers to a game of chance where players attempt to match the numbers on their cards with those that are randomly selected from a container.
It can be operated on two major platforms, such as desktop and mobile, and is used in several applications, such as online stores and offline lottery stores.
The increased internet penetration is expected to boost the growth of the online lottery market going forward.Internet penetration refers to the proportion of a country’s population that has access to the internet, as indicated by the proportion of internet users there.
The overall sales of lotteries via mobile have expanded tremendously with the rising use of smartphones and the internet.An online lottery is a game linked to a central computer via a telecommunications network, therefore increasing the number of internet users helps the online lottery flourish in the coming time.
For instance, in November 2021, according to a report shared by the International Telecommunication Union (ITU), a Switzerland-based specialized UN agency, the number of users increased by 782 million, accounting for 63% of the global population in 2021 compared to the previous year. Therefore, the increased penetration of the internet is driving the growth of the online lottery market.
Technological advancement is a key trend in the online lottery market.Major companies operating in the online lottery market are focused on innovating new platforms to strengthen their position in the market.
For instance, in December 2020, The DC Lottery, a US-based lottery system run by the government and a charter member of the Multi-State Lottery Association, launched the DC iLottery, a dynamic platform for purchasing and playing lottery games in response to customers who are increasingly interested in technology for their entertainment.Before a ticket can be purchased, the site uses geolocation technology to verify a player’s location.
Players can select from a variety of games on DC iLottery, including the well-known multi-state draw games Powerball and Mega Millions, as well as a selection of electronic scratcher games.
In October 2022, Abacus Solutions, a US-based technology provider for lottery systems, acquired Playport Gaming System’s mobile and digital gaming platform for an undisclosed amount.This transaction broadens Abacus’ in-lane program, giving it the potential to deepen player relationships through targeted marketing initiatives and retailer- or lottery-branded games.
This acquisition increases Abacus’ position in the market and is expected to be a huge success. Playport Gaming System PLC is a US-based technology platform that digitally connects players with lottery retailers and casinos for the sale of instant-win games.
The countries covered in the online lottery market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK and USA.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
The online lottery market research report is one of a series of new reports that provides online lottery market statistics, including the online lottery industry global market size, regional shares, competitors with an online lottery market share, detailed online lottery market segments, market trends and opportunities, and any further data you may need to thrive in the online lottery industry. This online lottery market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.