1. Market Research
  2. > ICT
  3. > Telecom
  4. > Mobile Services Market Trends
Australia - Telco Company Profiles - Telstra, Optus and Vodafone

Australia - Telco Company Profiles - Telstra, Optus and Vodafone

  • November 2017
  • 74 pages
  • ID: 685494

Summary

Table of Contents

Search Inside

Australia’s top three Telcos face growing competition
Telstra is Australia’s largest telecommunications provider offering a full range of telecom services throughout Australia.


The company provides basic access services to most homes and businesses, local and long-distance telephone call services, and mobile and internet services. Wholesale services are also provided to ISPs and RSPs while advertising and subscription television services are provided through subsidiary companies. Several strategic investments undertaken have strengthened Telstra’s position in the e-health services market.

In total, over three years to June 2017 Telstra invested more than $5 billion into Telstra’s mobile network. Telstra will start rapidly deploying the next generation of LTE technology including voice over LTE, LTE broadcast and the next stage of LTE advanced delivering peak network speeds of up to 600 Mb/s.

Telstra continues to expand into emerging technology areas such as e-Health. Telstra has recently completed 15 acquisitions and partnerships in electronic prescriptions, remote diagnostics, secure health record keeping and telematics.
Telstra’s mobile network is well-positioned to offer superior services to those offered by the NBN company. Furthermore, through its national Wi-Fi and fibre backbone networks it can rapidly offload any heavy broadband traffic from its mobile network onto its fibre backbone.

Optus provides a range of communications services that include mobile, national and long-distance services, local and international telephony, business network services, internet and satellite services, subscription TV and digital media services.
The market position of Optus has not changed all that much over the years. It has been the number two telco in the Australian market since its inception some twenty years ago, with an overall market share hovering around the 20%-25%. Also unchanged is the fact that the majority of its market share is based on its mobile service.

While Optus has been strong in the mobile market it has never been able to challenge Telstra, and during the ‘Vodafail’ period Optus has not been able to use that opportunity to significantly increase its market share.
In September 2017 Optus achieved a world’s first achievement in pairing pre-5G technologies Massive MIMO (Multiple Input Multiple Output) with 3CC Carrier Aggregation technologies, 3CC Massive MIMO.

Vodafone Hutchison Australia (VHA) was formed following the merger of Vodafone Australia with Hutchison Telecoms, each entity owning half of the new company. Hutchison and Vodafone now operate under the business name VHA, with products still marketed under the Vodafone brand.

Vodafone’s infrastructure has seen a fundamental overhaul, largely due to the successful refarming of its 850MHz concessions which allowed it to convert 3G to LTE across the country.
Vodafone Australia has begun committing major resources to evaluating a potential fixed-line play over NBN. It is also targeting leadership in the next generation of mobile, announcing that it will start running 5G lab trials and demonstrations. Vodafone Australia is also looking to take leadership in the growing Internet of Things space, drawing on the expertise of the Vodafone Group globally.

Vodafone has begun a large half-decade network transformation project: virtualizing both its core and IP networks in its transition to a 5G environment. It is planning to launch fixed broadband service via the NBN in selected areas by 2018 and has been investing heavily to establish its own NBN infrastructure. BuddeComm surmises that if Vodafone did not enter the fixed-line business despite the obvious opportunities in place it may become a target for fixed-line players.

Key developments:
Over three years to June 2017 Telstra invested more than $5 billion into Telstra’s mobile network.
Telstra’s mobile network is well-positioned to offer superior services to those offered by the NBN company.
Optus announced its intention to spend $1 billion to improve and expand its mobile network in regional Australia by the end of June 2018.
Optus achieved a world’s first achievement in pairing pre-5G technologies Massive MIMO
Vodafone Australia has begun committing major resources to evaluating a potential fixed-line play over NBN.

Key companies mentioned in this report:
TelstraClear, Telstra Business, Telstra International, Country Wide, Sensis, FOXTEL, Quotify, Ooyala, Yelp, Optus, Alphawest, Virgin Mobile, VHA, Vodafone, 3, Hutchison (HTA).

Please note: this report requires certain updates. We have all the information available but require 3 business days to complete the process and ensure it is as up-to-date as possible.


Get Industry Insights. Simply.

  • Latest reports & slideshows with insights from top research analysts
  • 150+ Million searchable statistics with tables, figures & datasets
  • More than 25,000 trusted sources
  • Single User License — provides access to the report by one individual.
  • Department License — allows you to share the report with up to 5 users
  • Site License — allows the report to be shared amongst all employees in a defined country
  • Corporate License — allows for complete access, globally.
Ahmad helps you find the right report:
Testimonials

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

We were impressed with the support that ReportLinker’s research specialists’ team provided. The report we purchased was useful and provided exactly what we want.

Category Manager at
Ikea

ReportLinker gave access to reliable and useful data while avoiding dispersing resources and spending too much time on unnecessary research.

Executive Director at
PwC Advisory

The customer service was fast, responsive, and 100% professional in all my dealings (...) If we have more research needs, I'll certainly prioritize working with ReportLinker!

Scott Griffith

Vice President Marketing at
Maurice Sporting Goods

The research specialist provided prompt, helpful instructions for accessing ReportLinker's product. He also followed up to make sure everything went smoothly and to ensure an easy transition to the next stage of my research

Jessica P Huffman

Research Associate at
American Transportation Research Institute

Excellent customer service. Very responsive and fast.

Director, Corporate Strategy at
Ingredion

I reached out to ReportLinker for a detailed market study on the Air Treatment industry. The quality of the report, the research specialist’s willingness to solve my queries exceeded my expectations. I would definitely recommend ReportLinker for in-depth industry information.

Mariana Mendoza

Global Platform Senior Manager at
Whirlpool Corporation

Thanks! I like what you've provided and will certainly come back if I need to do further research works.

Bee Hin Png

CEO at
LDR Pte Ltd

The research specialist advised us on the best content for our needs and provided a great report and follow-up, thanks very much we shall look at ReportLinker in the future.

Kate Merrick

Global Marketing Manager at
Eurotherm by Schneider Electric

FAQ
  • How we can help
    • I am not sure if the report I am interested in will fulfill my needs. Can you help me?
    • Yes, of course. You can call us at +33(0) 4 37 65 17 03 or drop us an email at researchadvisor@reportlinker.com to let us know more about your requirements.
    • We buy reports often - can ReportLinker get me any benefits?
    • Yes. Set up a call with a Senior Research Advisor to learn more - researchadvisor@reportlinker.com or +33(0) 4 37 65 17 03.
    • I have had negative experiences with market research reports before. How can you avoid this from happening again?
    • We advise all clients to read the TOC and Summary and list your questions so that we can get more insight for you before you make any purchase decision. A research advisor will accompany you so that you can compare samples and reports from different sources, and choose the study that is right for you.

  • Report Delivery
    • How and when I will receive my Report?
    • Most reports are delivered right away in a pdf format, while others are accessed via a secure link and access codes. Do note that sometimes reports are sent within a 12 hour period, depending on the time zones. However, you can contact us to escalate this. Should you need a hard copy, you can check if this option is offered for the particular report, and pay the related fees.
  • Payment conditions
    • What payment methods do you accept?
      1. Credit card : VISA, American Express, Mastercard, or
      2. You can download an invoice to pay by wire transfer, check, or via a Purchase Order from your company, or
      3. You can pay via a Check made out in US Dollars, Euros, or British Pounds for the full amount made payable to ReportLinker
    • What are ReportLinker’s Payment Terms?
    • All payments must normally be submitted within 30 days. However, you can let us know if you need extended time.
    • Are Taxes and duties included?
    • All companies based in France must pay a 20% tax per report. The same applies to all individuals based in the EU. All EU companies must supply their VAT number when purchasing to avoid this charge.
    • I’m not satisfied. Can I be refunded?
    • No. Once your order has been processed and the publisher has received a notification to send you the report, we cannot issue any refund or cancel any order. As these are not ‘traditional’ products that can be returned, reports that are dispatched are considered to be ‘consumed’.
  • User license
    • The license that you should acquire depends on the number of persons that need to access the report. This can range from Single User (only one person will have the right to read or access the report), or Department License (up to 5 persons), to Site License (a group of persons based in the same company location), or Corporate License (the entire company personnel based worldwide). However, as publishers have different terms and conditions, we can look into this for you.
Purchase Reports From Reputable Market Research Publishers
Mobile services in Central and Eastern Europe: trends and forecasts 2018–2023

Mobile services in Central and Eastern Europe: trends and forecasts 2018–2023

  • $ 4999
  • November 2018

"Mobile telecoms revenue will continue its recovery over the next few years, driven primarily by handset data growth."This report examines the key trends and drivers, and provides a comprehensive mobile ...

IDC's Worldwide Telecom Services Taxonomy, 2019

IDC's Worldwide Telecom Services Taxonomy, 2019

  • $ 4104
  • November 2018

This IDC Taxonomy provides a comprehensive overview of the definitions used for measuring telecom services markets across the globe. The top-level methodology used to research these markets is also outlined ...

Cellular Routers Market to 2025 - Global Analysis and Forecasts

Cellular Routers Market to 2025 - Global Analysis and Forecasts

  • $ 4550
  • November 2018

The global cellular router market is expected to grow to US$ 1,639.4 million by 2025 from US$ 565.1 million in 2017, growing at a CAGR of 14.4%. The cellular routers are the category of routers that provide ...


ref:plp2017

Reportlinker.com © Copyright 2018. All rights reserved.

ReportLinker simplifies how Analysts and Decision Makers get industry data for their business.

Make sure you don’t miss any news and follow us on