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Pizza Restaurants in the US - Industry Market Research Report

  • March 2015
  • 34 pages
  • Ibisworld
Report ID: 840795

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Pizza Restaurants

The Pizza Restaurants industry has produced anemic growth over the five years to 2015. Intense external competition and an increase in health consciousness among consumers have worked against the industry. Despite these obstacles, many operators have performed well, adapting their menus and investing in advanced technology, including sophisticated web-based ordering systems, to boost efficiency and improve profit margins. The industry will continue to enjoy moderate growth over the next five years. Pizza restaurants will benefit as the economy continues to improve, unemployment rates decline and growing household incomes allow consumers to increase spending on high-priced menu items.

This industry is composed of establishments that prepare and serve pizza and other related items. The industry includes both full-service restaurants and quick-service establishments.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

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