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Homewares in Brazil

  • May 2017
  • 16 pages
  • Euromonitor International
Report ID: 863721

Summary

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The recent economic downturn has forced many Brazilians to change their habits over the last couple of years. Many have focused on purchasing only items which are considered essential, thus reducing their spending on homewares. For example, up until 2014, many consumers purchased cookware sets. Now, however, they are buying single items. As a result, cookware registered a decline of 9% in current value terms in 2016, with sales falling to BRL1.7 billion.

Euromonitor International’s Homewares in Brazil report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2021 illustrate how market demand is expected to evolve in the medium-term


Product coverage:
Dining, Kitchen.

Data coverage:
market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Homewares market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

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