Gardening: In-depth Industry Report in South Africa

April 2018
14 pages
ID: 955681

In this report:

Despite economic challenges anticipated over the forecast period, consumers are expected to continue spending on consumer goods, with the home and garden market no exception in this respect.

Stringent economic conditions are expected to continue hampering growth, with horticulture and gardening power tools the only subcategories to record positive value growth at constant 2017 prices over the forecast period.

Summary

Table of Contents

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As the area continues to face economic struggles, water restrictions brought on by the ongoing drought are having far-reaching consequences for the gardening industry in unique. Nevertheless, subcategories including water and "other gardening" are proving to be resilient as increased consumer demand for certain goods that limit water wastage is observed.

Euromonitor International's Gardening in South Africa report presents a comprehensive guide to the size and shape of market demand at a national level. It offers the recent retail sales data, permitting you to recognize the categories driving growth. It also determines the dominant firms and their brands, and presents a strategic overview of top factors influencing demand - from additional product developments, consumer lifestyles, route to market and pricing issues. Projections to 2022 illustrate how market demand is anticipated to evolve in the medium-term

Product analysis:

Garden Care, Gardening Equipment, Horticulture, Other Gardening, Pots and Planters.

Data analysis:

market values (historic and estimations), number of company shares and market shares.

Few good reasons for buying this report

Get an in-depth picture of the Gardening market;

Point out growth segments and apprehend elements driving change;

Comprehend the competitive environment, the segment's main actors and major brands;

Use 5-year projections to apprehend how the segment is forecasted to change.

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