Jewellery in Germany
Euromonitor International
September 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Consumers turn away from jewellery during the pandemic
Fine jewellery players generally unwilling to cut prices as they look to protect brand image
Cartier continues to lead jewellery, Pandora continues to lose share
RECOVERY AND OPPORTUNITIES
Immediate rebound expected in 2021, but full recovery could take time
Retailing environment receives a shake-up from the anti-COVID-19 measures
Cartier expects a challenging environment even after 2020
CATEGORY DATA
Table 1 Sales of Jewellery by Category: Volume 2015-2020
Table 2 Sales of Jewellery by Category: Value 2015-2020
Table 3 Sales of Jewellery by Category: % Volume Growth 2015-2020
Table 4 Sales of Jewellery by Category: % Value Growth 2015-2020
Table 5 Sales of Costume Jewellery by Type: % Value 2015-2020
Table 6 Sales of Fine Jewellery by Type: % Value 2015-2020
Table 7 Sales of Fine Jewellery by Collection: % Value 2015-2020
Table 8 Sales of Fine Jewellery by Metal: % Value 2015-2020
Table 9 NBO Company Shares of Jewellery: % Value 2015-2019
Table 10 LBN Brand Shares of Jewellery: % Value 2016-2019
Table 11 Distribution of Jewellery by Format: % Value 2015-2020
Table 12 Forecast Sales of Jewellery by Category: Volume 2020-2025
Table 13 Forecast Sales of Jewellery by Category: Value 2020-2025
Table 14 Forecast Sales of Jewellery by Category: % Volume Growth 2020-2025
Table 15 Forecast Sales of Jewellery by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on personal accessories
COVID-19 country impact
Company response
Retailing shift
What next for personal accessories?
MARKET DATA
Table 16 Sales of Personal Accessories by Category: Volume 2015-2020
Table 17 Sales of Personal Accessories by Category: Value 2015-2020
Table 18 Sales of Personal Accessories by Category: % Volume Growth 2015-2020
Table 19 Sales of Personal Accessories by Category: % Value Growth 2015-2020
Table 20 NBO Company Shares of Personal Accessories: % Value 2015-2019
Table 21 LBN Brand Shares of Personal Accessories: % Value 2016-2019
Table 22 Distribution of Personal Accessories by Format: % Value 2015-2020
Table 23 Forecast Sales of Personal Accessories by Category: Volume 2020-2025
Table 24 Forecast Sales of Personal Accessories by Category: Value 2020-2025
Table 25 Forecast Sales of Personal Accessories by Category: % Volume Growth 2020-2025
Table 26 Forecast Sales of Personal Accessories by Category: % Value Growth 2020-2025
DISCLAIMER
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DEFINITIONS
SOURCES
Summary 1 Research Sources