Herbal/Traditional Products in Thailand
Euromonitor International
November 2020

List OF CONTENTS AND TABLES

KEY DATA FINDINGS
2020 IMPACT
Strong decline for herbal/traditional tonics due to COVID-19
Growth for herbal/traditional dietary supplements, with misinformation playing a part
Company performances depend on the categories in which they have a presence
RECOVERY AND OPPORTUNITIES
Slow return to growth due to herbal/traditional tonics
Consumers will be more proactive in their approach to health
Investment in the development of new products, including hemp and CBD products
CATEGORY DATA
Table 1 Sales of Herbal/Traditional Products by Category: Value 2015-2020
Table 2 Sales of Herbal/Traditional Products by Category: % Value Growth 2015-2020
Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2016-2020
Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2017-2020
Table 5 Forecast Sales of Herbal/Traditional Products by Category: Value 2020-2025
Table 6 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2020-2025
EXECUTIVE SUMMARY
COVID-19 impact on consumer health
COVID-19 country impact
Company response
Retailing shift
What next for consumer health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2015-2020
Table 8 Life Expectancy at Birth 2015-2020
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2015-2020
Table 10 Sales of Consumer Health by Category: % Value Growth 2015-2020
Table 11 NBO Company Shares of Consumer Health: % Value 2016-2020
Table 12 LBN Brand Shares of Consumer Health: % Value 2017-2020
Table 13 Distribution of Consumer Health by Format: % Value 2015-2020
Table 14 Distribution of Consumer Health by Format and Category: % Value 2020
Table 15 Forecast Sales of Consumer Health by Category: Value 2020-2025
Table 16 Forecast Sales of Consumer Health by Category: % Value Growth 2020-2025
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2019-2020
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources