Table of Contents
Introduction
• Report Scope

Country Context
• Macroeconomic indicators - Population and age structure, GDP and Consumer Price Index

Market Overview and Consumer Demographics
• Value and volume analysis for the Polish Syrups & Spreads market
• Historic and forecast consumption in the Polish Syrups & Spreads market
• Category volume consumption analysis by gender, age, education and urbanization
• Degree of trade up/down in the Polish Syrups & Spreads market
• Volume analysis by category
• Historic and forecast value analysis by category
• Winners and losers by categories with change in market share
• Average category level pricing
• Segment share in a category (value terms) and change in market share

Retail Landscape and Key Distribution Channels
• Leading retailers in the Polish Food market
• Leading distribution channels (value terms) in the Polish Syrups & Spreads market
• Leading distribution channels (value terms) by category

Packaging
• Syrups & Spreads market by type of packaging material/container (in volume terms)
• Syrups & Spreads market by type of packaging closure/outer (in volume terms)
• Syrups & Spreads market by type of packaging, forecast(in volume terms)

Brand and Private Label Share
• Penetration of private label by categories in the Polish Syrups & Spreads market
• Private label growth (in value terms) compared to national brands
• Brand share of leading brands (in value terms) by category

Consumer trend analysis
• Canadean's consumer trend framework and explanation of the Mega-trends
• For key trends in the Polish Syrups & Spreads market
• How the trend is influencing consumption in the Polish Syrups & Spreads market
• How to target the trend in the Polish Syrups & Spreads market
• How the trend will evolve in the Polish Syrups & Spreads market
• Key target demographic and the rate and which the trend will evolve
• Key drivers in the market that will increasingly influence consumption

Innovation examples
• New products launched in the Polish Syrups & Spreads market

Appendix
• Country context
• Category value and volume data
• Consumer Demographics data
• Sector Overview
• Segment data
• Packaging data
• Category definitions
• Segment definitions
• Channel definitions
• Explanation of sub-trends
• Methodology
• About Canadean

List of Tables
Table 1: Market value analysis in PLN and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to PLN
Table 4: Average prices (PLN and US$) by category, 2015
Table 5: Segment level analysis by category, 2015
Table 6: Leading retailers
Table 7: Leading brands by category, 2015

List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Foodservice transactions by sectors, profit and cost, 2015
Figure 3: Category volume consumption by age, gender, education and urbanisation,2015
Figure 4: Consumers purchase behavior - Trading up/down, 2015
Figure 5: Market volume share analysis by categories, 2015
Figure 6: Growth analysis by category, 2010-2020
Figure 7: Change in market share by category, 2015-2020
Figure 8: Leading distribution channels, overall Food, 2011-2014
Figure 9: Leading distribution channels by category, 2015
Figure 10: Packaging analysis - key packaging material, type, closure and outer, 2015
Figure 11: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 12: Private label penetration by categories, 2015
Figure 13: Private label and brand share growth, 2012-2015
Figure 14: Brand share analysis by categories, 2015