PART 01: Executive summary
- Highlights
PART 02: Scope of the report
- Market overview
- Top-vendor offerings
PART 03: Market research methodology
- Research methodology
- Economic indicators
PART 04: Introduction
- Key market highlights
PART 05: Market landscape
- Market overview
- Market size and forecast
- Five forces analysis
PART 06: Market segmentation by product
- Global standard lager market
- Global premium lager market
PART 07: Market segmentation by distribution channel
PART 08: Geographical segmentation
- Lager market in APAC
- Lager market in Americas
- Lager market in Europe
- Lager market in MEA
PART 09: Key leading countries
- US
- China
- Germany
- Russia
- Brazil
PART 10: Market drivers
PART 11: Impact of drivers
PART 12: Market challenges
PART 13: Impact of drivers and challenges
PART 14: Market trends
PART 15: Vendor landscape
- Competitive scenario
- Market share analysis
- Anheuser Busch InBev
- Carlsberg Group
- Heineken
- SABMiller
- Other prominent vendors
PART 16: Appendix
- List of abbreviations
PART 17: Explore Technavio





Exhibit 01: Product offerings
Exhibit 02: Production process of lager
Exhibit 03: Overview of global lager market 2015
Exhibit 04: Global lager market 2015-2020 ($ billions)
Exhibit 05: Global lager market 2015-2020 (billions of liters)
Exhibit 06: Five forces analysis
Exhibit 07: Overview of global lager market by product segmentation
Exhibit 08: Global lager market product segmentation by revenue 2015-2020
Exhibit 09: Global standard lager market 2015-2020 ($ billions)
Exhibit 10: Global premium lager market 2015-2020 ($ billions)
Exhibit 11: Global lager market distribution channel by revenue 2015
Exhibit 12: Number of convenience stores 2014 and 2015
Exhibit 13: Global smartphone users 2012-2015 (billions)
Exhibit 14: Internet users by region 2015 (millions)
Exhibit 15: Global lager market by revenue 2015-2020
Exhibit 16: Comparison of regions
Exhibit 17: Lager market in APAC 2015-2020 ($ billions)
Exhibit 18: Per capita annual disposable income in APAC 2009-2013 ($)
Exhibit 19: Per capita lager consumption in select APAC countries 2010 and 2013 (liters per annum)
Exhibit 20: Percentage of population under 35 in select APAC countries 2015
Exhibit 21: Lager market in Americas 2015-2020 ($ billions)
Exhibit 22: Urban population in Latin American countries 2007, 2025, and 2050 (%)
Exhibit 23: Per capita disposable income in Americas 2011-2014 ($)
Exhibit 24: Percentage of population under 25 in Americas
Exhibit 25: Lager market in Europe 2015-2020 ($ billions)
Exhibit 26: Number of craft breweries in UK 2009-2015
Exhibit 27: Per capita beer consumption in select European countries 2014 (liters)
Exhibit 28: Lager market in MEA 2015-2020 ($ billions)
Exhibit 29: Key leading countries
Exhibit 30: Lager market in US 2015-2020 ($ billions)
Exhibit 31: Number of craft breweries in US 2012-2014
Exhibit 32: Lager market in China 2015-2020 ($ billions)
Exhibit 33: Lager market in Germany 2015-2020 ($ billions)
Exhibit 34: Lager market in Russia 2015-2020 ($ billions)
Exhibit 35: Lager market in Brazil 2015-2020 ($ billions)
Exhibit 36: India and China: Disposable income 2011-2014 ($)
Exhibit 37: Impact of drivers
Exhibit 38: Alcohol-impaired driving fatalities in US 2011-2013
Exhibit 39: Impact of drivers and challenges
Exhibit 40: Global lager market share analysis 2015
Exhibit 41: Geographical presence
Exhibit 42: Product overview
Exhibit 43: Beer by type and flavor
Exhibit 44: Carlsberg Group: Geographical overview
Exhibit 45: Country-wise presence
Exhibit 46: Product offerings
Exhibit 47: Heineken: Business segmentation 2014 by revenue (%)