1 About this Report
1.1 About Socintel360
1.2 Summary
1.3 Scope
1.4 Methodology
1.5 Definitions
1.6 Disclaimer

2 Social Media Advertising Spend Market Share Analysis
2.1 Spain Online Advertising Spend
2.2 Spain Social Media Advertising Spend
2.3 Market Share Analysis

3 Social Media Marketing Budget Allocation
3.1 Channel Allocation
3.2 Functional Allocation
3.3 Analysis of Investment Avenues

4 Analysis of Macroeconomic, Business, and Consumer Drivers
4.1 Macroeconomic Fundamentals and Industry Growth Dynamics
4.2 Consumer Insights
4.3 Internet & Technology Adoption
4.4 Devices & Platforms
4.5 Mobile Commerce
4.6 Advertising Spend Dynamics

5 Market Share Analysis by Social Networking Sites
5.1 Snapshot
5.2 Social Media Advertising Spend by Social Networking Sites
5.2.1 Facebook
5.2.2 Twitter
5.2.3 YouTube

List of Tables
Table 1: Spain Online Advertising Spend & Growth Analysis (US$ Million), 2011-2020
Table 2: Spain Social Media Advertising Spend & Growth Analysis (US$ Million), 2011-2020
Table 3: Spain Online Channel Share - Online Advertising Spend as Percentage of Total Advertising Spend, 2011-2020
Table 4: Spain Social Media Channel Share - Social Media Advertising Spend as Percentage of Online Advertising Spend, 2011-2020
Table 5: Spain Gross Domestic Production (at Current Price) Analysis (US$ Billion), 2010-2019
Table 6: Spain Population Analysis (Million), 2010-2019
Table 7: Spain Inflation Trends (%), 2010-2019
Table 8: Spain Consumer Spending / Expenditure & Growth Analysis (US$ Billion), 2010-2019
Table 9: Spain Number of Online & Mobile Buyers (Million), 2010-2019
Table 10: Spain Number of Online & Mobile Shoppers Analysis (Million), 2010-2019
Table 11: Spain Number of Video Viewers - Online (Million), 2010-2019
Table 12: Spain Number of Gamers - Online, Mobile and Social (Million), 2010-2019
Table 13: Spain Mobile Internet User Analysis (Million), 2010-2019
Table 14: Spain Number of Internet and Social Media Users (Million), 2010-2019
Table 15: Spain Number of Fixed Broadband Subscriptions (Million), 2010-2019
Table 16: Spain Number of Mobile and Smartphone Users(Million), 2010-2019
Table 17: Spain Number of Facebook & Twitter Users Analysis (Million), 2010-2019
Table 18: Spain E-commerce Sales & Growth Analysis (US$ Billion), 2010-2019
Table 19: Spain Online Spending per Internet User (US$), 2010-2019
Table 20: Spain Social Media Spending per - Internet User vs. Social Media User (US$), 2010-2019
Table 21: Spain Social Media Mobile Spending per Social Media User (US$), 2010-2019
Table 22: Spain Social Media Advertising Spend by Social Networking Sites (%), 2015
Table 23: Spain Social Media Advertising Spend on Facebook Social Networking Site (US$ Million), 2011-2015
Table 24: Spain Social Media Advertising Spend on Twitter Social Networking Site (US$ Million), 2011-2015
Table 25: Spain Social Media Advertising Spend on YouTube Social Networking Site (US$ Million), 2011-2015

List of Figures
Figure 1: Methodology Framework
Figure 2: Spain Online Advertising Spend & Growth Analysis (US$ Million), 2011-2020
Figure 3: Spain Social Media Advertising Spend & Growth Analysis (US$ Million), 2011-2020
Figure 4: Spain Online Channel Share - Online Advertising Spend as Percentage of Total Advertising Spend, 2011-2020
Figure 5: Spain Social Media Channel Share - Social Media Advertising Spend as Percentage of Online Advertising Spend, 2011-2020
Figure 6: Spain Online Marketing and Social Media Marketing Budget Allocation Analysis (%), 2015
Figure 7: Spain Social Media Mobile Marketing as % of Social Media Marketing (%), 2015
Figure 8: Spain Social Media Marketing Budget Growth Rate (%), 2015 - 2019
Figure 9: What percent of your total social media marketing budget will be dedicated to following functional areas?
Figure 10: Social Media Mobile Marketing Tactics - Key Investment Avenues (%)
Figure 11: Spain Gross Domestic Production (at Current Price) Analysis (US$ Billion), 2010-2019
Figure 12: Spain Population Analysis (%), 2014
Figure 13: Spain Inflation Trends (%), 2010-2019
Figure 14: Spain Consumer Spending / Expenditure & Growth Analysis (US$ Billion), 2010-2019
Figure 15: Spain Number of Online & Mobile Buyers (Million), 2010-2019
Figure 16: Spain Number of Online & Mobile Shoppers Analysis (Million), 2010-2019
Figure 17: Spain Number of Video Viewers - Online (Million), 2010-2019
Figure 18: Spain Number of Gamers - Online and Social (Million), 2010-2019
Figure 19: Spain Mobile Internet User Analysis (Million), 2010-2019
Figure 20: Spain Number of Internet and Social Media Users (Million), 2010-2019
Figure 21: Spain Number of Fixed Broadband Subscriptions (Million), 2010-2019
Figure 22: Spain Number of Mobile and Smartphone Users(Million), 2010-2019
Figure 23: Spain Number of Facebook & Twitter Users Analysis (Million), 2010-2019
Figure 24: Spain E-commerce Sales & Growth Analysis (US$ Billion), 2010-2019
Figure 25: Spain Online Spending per Internet User (US$), 2010-2019
Figure 26: Spain Social Media Spending per - Internet User vs. Social Media User (US$), 2010-2019
Figure 27: Spain Social Media Mobile Spending per Social Media User (US$), 2010-2019
Figure 28: Spain Social Media Advertising Spend by Social Networking Sites (%), 2015
Figure 29: Spain Social Media Advertising Spend on Facebook Social Networking Site (US$ Million), 2011-2015
Figure 30: Spain Social Media Advertising Spend on Twitter Social Networking Site (US$ Million), 2011-2015
Figure 31: Spain Social Media Advertising Spend on YouTube Social Networking Site (US$ Million), 2011-2015