1. Report Scope 1

2. Executive Summary 2

3. Peru in the Global and Regional Context 3
3.1. Peru’s share in the Global and Latin American Make-Up sectors 3
3.2. Peru compared to other leading countries in Latin America 4

4. Market Size Analysis - Make-Up Sector 5
4.1. Value and volume analysis - Make-Up sector in Peru 5
4.2. Per capita consumption - Peru compared to Latin America and globally 6
4.3. Extent to which consumers are trading up/down 7
4.4. Value and volume analysis of markets in the Make-Up sector 8
4.5. Growth analysis by markets 9

5. Market and Category Analysis 10
5.1. Per capita consumption analysis by markets 10
5.2. Market analysis: Eye Make-Up 11
5.3. Market analysis: Face Make-Up 13
5.4. Market analysis: Lip Make-Up 15
5.5. Market analysis: Nail Make-Up 17

6. Distribution Analysis 18
6.1. Distribution channel share analysis: Make-Up 18
6.2. Distribution channel share analysis: Eye Make-Up 19
6.3. Distribution channel share analysis: Face Make-Up 20
6.4. Distribution channel share analysis: Lip Make-Up 21
6.5. Distribution channel share analysis: Nail Make-Up 22

7. Competitive Landscape 23
7.1. Brand share analysis by sector 23
7.2. Brand share analysis by markets 25

8. Packaging Analysis 33
8.1. Packaging share and growth analysis by package material 33
8.2. Packaging share analysis by package material 34
8.3. Packaging share and growth analysis by pack type 35
8.4. Packaging share analysis by pack type 36
8.5. Packaging share and growth analysis by closure type 37
8.6. Packaging share analysis by closure type 38
8.7. Packaging share and growth analysis by primary outer type 39
8.8. Packaging share analysis by primary outer type 40

9. Macroeconomic Analysis 41
9.1. GDP per Capita 44
9.2. Population and population growth 45
9.3. Consumer Price Index 46
9.4. Population breakdown by age 47

10. Consumergraphics 48
10.1. Consumption by Gender 48
10.2. Consumption by Age 49
10.3. Consumption by Education 50
10.4. Consumption by Urbanization 51

11. Methodology 52

12. Definitions 53

13. Appendix 57

14. About GlobalData 69

15. Disclaimer 70

16. Contact Us 71

List of Tables
Table 1: Volume share of Peru in the global and Latin America Make-Up sector, 2011-2021 3
Table 2: Growth analysis by markets, 2016-2021 9
Table 3: Value analysis of the Eye Make-Up market by categories, 2011-2021 12
Table 4: Volume analysis of the Eye Make-Up market by categories, 2011-2021 12
Table 5: Value analysis of the Face Make-Up market by categories, 2011-2021 14
Table 6: Volume analysis of the Face Make-Up market by categories, 2011-2021 14
Table 7: Value analysis of the Lip Make-Up market by categories, 2011-2021 16
Table 8: Volume analysis of the Lip Make-Up market by categories, 2011-2021 16
Table 9: Brand Value - Make-Up sector, 2016 24
Table 10: Brand Value - the Eye Make-Up market, 2016 26
Table 11: Brand Value - the Face Make-Up market, 2016 28
Table 12: Brand Value - the Lip Make-Up market, 2016 30
Table 13: Brand Value - the Nail Make-Up market, 2016 32
Table 14: Consumption of Make-Up by gender and markets (Million Units, 2016) 48
Table 15: Consumption of Make-Up by age and markets (Million Units, 2016) 49
Table 16: Consumption of Make-Up by education and markets (Million Units, 2016) 50
Table 17: Consumption of Make-Up by degree ofurbanization and markets (Million Units, 2016) 51
Table 18: Market Definitions 53
Table 19: Category Definitions 54
Table 20: Channel Definitions 55
Table 21: Market Value for Eye Make-Up - by category (S/.Million), 2011-2021 57
Table 22: Market Value for Eye Make-Up - by category (US$ Million), 2011-2021 57
Table 23: Market Volume for Eye Make-Up - by category (Million Units), 2011-2021 58
Table 24: Market Value for Face Make-Up - by category (S/.Million), 2011-2021 58
Table 25: Market Value for Face Make-Up - by category (US$ Million), 2011-2021 59
Table 26: Market Volume for Face Make-Up - by category (Million Units), 2011-2021 59
Table 27: Market Value for Lip Make-Up - by category (S/.Million), 2011-2021 60
Table 28: Market Value for Lip Make-Up - by category (US$ Million), 2011-2021 60
Table 29: Market Volume for Lip Make-Up - by category (Million Units), 2011-2021 61
Table 30: Market Value for Nail Make-Up - (S/.Million), 2011-2021 61
Table 31: Market Value for Nail Make-Up - (US$ Million), 2011-2021 62
Table 32: Market Volume for Nail Make-Up - by category (Million Units), 2011-2021 62
Table 33: Components of change - by Market, 2015-2016 63
Table 34: Make-Up Sales Distribution in Peru - by Markets (S/. Million), 2016 64
Table 35: Package Material (in Million pack units) 65
Table 36: Pack Type (in Million pack units) 65
Table 37: Closure Type (in Million pack units) 66
Table 38: Primary Outer Type (in Million pack units) 66
Table 39: Exchange Rates: (US$-S/.), 2011-2021 67
Table 40: GDP Per Capita (S/.) 67
Table 41: Population 68
Table 42: Consumer Price Index 68
Table 43: Age Profile (Millions of Persons) 68

List of Figures
Figure 1: Peru compared to the top four countries in Latin America - market size, growth, and competitive landscape 4
Figure 2: Market size analysis by value and volume, Make-Up sector, 2011-2021 5
Figure 3: Per capita consumption in Peru compared to global and Latin American average, 2011-2021 6
Figure 4: Degree of trading up/down in the Peruvian Make-Up sector, 2015-2016 7
Figure 5: Value and volume growth analysis by markets, 2016-2021 8
Figure 6: Per capita consumption (by markets) in Peru compared to the global and Latin American average, 2016 10
Figure 7: Value and volume growth analysis, Eye Make-Up market, 2011-2021 11
Figure 8: Value and volume growth analysis, Face Make-Up market, 2011-2021 13
Figure 9: Value and volume growth analysis, Lip Make-Up market, 2011-2021 15
Figure 10: Value and volume growth analysis, Nail Make-Up market, 2011-2021 17
Figure 11: Distribution channel share, Make-Up, 2011-2016 18
Figure 12: Distribution channel share, Eye Make-Up market, 2011-2016 19
Figure 13: Distribution channel share, Face Make-Up market, 2011-2016 20
Figure 14: Distribution channel share, Lip Make-Up market, 2011-2016 21
Figure 15: Distribution channel share, Nail Make-Up market, 2011-2016 22
Figure 16: Leading brands in the Peruvian Make-Up sector, value share, 2016 23
Figure 17: Leading brands in the Eye Make-Up market, value share, 2016 25
Figure 18: Leading brands in the Face Make-Up market, value share, 2016 27
Figure 19: Leading brands in the Lip Make-Up market, value share, 2016 29
Figure 20: Leading brands in the Nail Make-Up market, value share, 2016 31
Figure 21: Packaging share and growth analysis by package material, 2011-2021 33
Figure 22: Use of package material by markets (in pack units), 2016 34
Figure 23: Packaging share and growth analysis by pack type, 2011-2021 35
Figure 24: Use of pack type by markets (in pack units), 2016 36
Figure 25: Packaging share and growth analysis by closure type, 2011-2021 37
Figure 26: Use of closure type by markets (in pack units), 2016 38
Figure 27: Packaging share and growth analysis by primary outer type, 2011-2021 39
Figure 28: Use of primary outer type by markets (in pack units), 2016 40
Figure 29: Relative comparison of countries based on PEST analysis 41
Figure 30: Peru’s GDP per capita, 2011-2016 44
Figure 31: Population growth in Peru, 2011-2016 45
Figure 32: Consumer Price Index, Peru, 2010-2016 46
Figure 33: Age Profile, Peru, 2016 47
Figure 34: Consumption of Make-Up by Gender, Peru, 2016 48
Figure 35: Consumption of Make-Up by age, Peru, 2016 49
Figure 36: Consumption of Make-Up by education, Peru, 2016 50
Figure 37: Consumption of Make-Up by urbanization, Peru, 2016 51
Figure 38: About GlobalData 69

Companies Mentioned
- M.A.C
- Clinique
- Estee Lauder
- Maybelline
- Essence
- Avon
- Chanel
- Dior
- Clarins
- Max Factor
- Natura
- Jafra
- Oriflame
- Biotherm
- Unique