1 INTRODUCTION 13
1.1 OBJECTIVES OF THE STUDY 13
1.2 MARKET DEFINITION 13
1.3 MARKET SCOPE 14
1.3.1 YEARS CONSIDERED FOR THE STUDY 15
1.4 CURRENCY 15
1.5 UNIT CONSIDERED 15
1.6 STAKEHOLDERS 15

2 RESEARCH METHODOLOGY 16
2.1 RESEARCH DATA 16
2.1.1 SECONDARY DATA 17
2.1.1.1 Key data from secondary sources 17
2.1.2 PRIMARY DATA 18
2.1.2.1 Key data from primary sources 18
2.1.2.2 Key insights from primary interviews 19
2.1.2.3 Breakdown of primary interviews 19
2.2 MARKET SIZE ESTIMATION 20
2.2.1 BOTTOM-UP APPROACH 20
2.2.2 TOP-DOWN APPROACH 21
2.3 DATA TRIANGULATION 22
2.4 ASSUMPTIONS 23
2.5 LIMITATIONS 23

3 EXECUTIVE SUMMARY 24

4 PREMIUM INSIGHTS 27
4.1 SIGNIFICANT OPPORTUNITIES IN THE PU ELASTOMERS MARKET 27
4.2 PU ELASTOMERS MARKET, BY APPLICATION 27
4.3 PU ELASTOMERS MARKET, BY TYPE 28
4.4 PU ELASTOMERS MARKET, BY REGION 28
4.5 APAC PU ELASTOMERS MARKET, BY APPLICATION AND BY COUNTRY 29

5 MARKET OVERVIEW 30
5.1 INTRODUCTION 30
5.2 MARKET DYNAMICS 30
5.2.1 DRIVERS 31
5.2.1.1 Increasing demand from the footwear industry in APAC 31
5.2.1.2 Increasing use of PU elastomers in various end-use industries 31
5.2.1.3 Improving economic conditions 32
5.2.2 RESTRAINTS 32
5.2.2.1 Hazardous impact on human health and environment 32
5.2.2.2 Higher cost of TPU than the other conventional materials 32
5.2.2.3 Stringent emission regulations 32
5.2.3 OPPORTUNITIES 33
5.2.3.1 Rising trend of bio-based TPU 33
5.2.4 CHALLENGES 33
5.2.4.1 Fluctuating crude oil prices 33
5.3 PORTER'S FIVE FORCES ANALYSIS 34
5.3.1 BARGAINING POWER OF SUPPLIERS 35
5.3.2 BARGAINING POWER OF BUYERS 35
5.3.3 THREAT OF NEW ENTRANTS 35
5.3.4 THREAT OF SUBSTITUTES 36
5.3.5 INTENSITY OF COMPETITIVE RIVALRY 36
5.4 MACROECONOMIC OVERVIEW AND KEY TRENDS 37
5.4.1 TRENDS AND FORECAST OF GDP 37
5.4.2 TRENDS OF THE GLOBAL AUTOMOTIVE INDUSTRY (2012-2016) 38
5.4.3 TRENDS OF THE GLOBAL CONSTRUCTION INDUSTRY (2012-2016) 39

6 PU ELASTOMERS MARKET, BY TYPE 40
6.1 INTRODUCTION 41
6.2 THERMOSET POLYURETHANE ELASTOMER 42
6.3 THERMOPLASTIC POLYURETHANE ELASTOMER (TPU) 43

7 PU ELASTOMERS, BY APPLICATION 44
7.1 INTRODUCTION 45
7.2 FOOTWEAR 46
7.3 AUTOMOTIVE & TRANSPORTATION 46
7.3.1 UNDER THE HOOD 47
7.3.2 INTERIOR 47
7.3.3 EXTERIOR 47
7.3.4 TIRE 47
7.4 INDUSTRIAL MACHINERY 48
7.4.1 WHEELS AND ROLLERS 48
7.4.2 SEALS AND GASKETS 48
7.5 BUILDING & CONSTRUCTION 49
7.5.1 ELEVATOR CONSTRUCTION 49
7.5.2 ROOFING MEMBRANE 49
7.6 OTHERS 49
7.6.1 CONSUMER GOODS 49
7.6.2 MINING 50
7.6.3 OIL & GAS 50
7.6.4 MEDICAL 50
7.6.5 MARINE & OFFSHORE 50
7.6.6 WIRES & CABLES 50
7.6.7 ELECTRONIC DEVICES 50

8 PU ELASTOMERS MARKET, BY REGION 51
8.1 INTRODUCTION 52
8.2 APAC 54
8.2.1 CHINA 57
8.2.2 JAPAN 59
8.2.3 INDIA 60
8.2.4 SOUTH KOREA 62
8.2.5 REST OF APAC 63
8.3 EUROPE 64
8.3.1 GERMANY 66
8.3.2 FRANCE 67
8.3.3 UK 68
8.3.4 RUSSIA 69
8.3.5 ITALY 70
8.3.6 SPAIN 71
8.3.7 REST OF EUROPE 72
8.4 NORTH AMERICA 74
8.4.1 US 77
8.4.2 CANADA 79
8.4.3 MEXICO 80
8.5 MIDDLE EAST & AFRICA 82
8.5.1 SAUDI ARABIA 84
8.5.2 SOUTH AFRICA 85
8.5.3 UAE 86
8.5.4 REST OF MIDDLE EAST & AFRICA 87
8.6 SOUTH AMERICA 88
8.6.1 BRAZIL 90
8.6.2 ARGENTINA 91
8.6.3 REST OF SOUTH AMERICA 92

9 COMPETITIVE LANDSCAPE 93
9.1 OVERVIEW 93
9.2 MARKET RANKING OF KEY PLAYERS 94
9.3 COMPETITIVE SCENARIO 95
9.3.1 NEW PRODUCT LAUNCHES 95
9.3.2 EXPANSIONS 96
9.3.3 ACQUISITIONS 97
9.3.4 AGREEMENTS 97

10 COMPANY PROFILES 98
(Business overview, Products offered, Recent developments, SWOT analysis & MnM View)*
10.1 BASF 98
10.2 THE DOW CHEMICAL COMPANY 101
10.3 HUNTSMAN 103
10.4 COVESTRO 106
10.5 MITSUI CHEMICALS 108
10.6 CHEMTURA CORPORATION 110
10.7 LUBRIZOL 112
10.8 P+S POLYURETHAN-ELASTOMERE 113
10.9 TOSOH 114
10.10 WANHUA CHEMICAL 115
*Details on Business overview, Products offered, Recent developments, SWOT analysis & MnM View might not be captured in case of unlisted companies.
10.11 OTHER MARKET PLAYERS 116
10.11.1 COIM GROUP 116
10.11.2 HEADWAY GROUP 116
10.11.3 INOAC CORPORATION 116
10.11.4 ACCELLA POLYURETHANE SYSTEMS 116
10.11.5 TRELLEBORG 116
10.11.6 RECKLI 116
10.11.7 HERIKON 116
10.11.8 CELLULAR MOULDINGS 117
10.11.9 BLACKWELL PLASTICS 117
10.11.10 RTP COMPANY 117
10.11.11 ERA POLYMERS 117
10.11.12 PERSTORP 117
10.11.13 ASAHI KASEI CORPORATION 117
10.11.14 KASODUR POLYURETHANE 117
10.11.15 VCM POLYURETHANES 117

11 APPENDIX 118
11.1 INSIGHTS FROM INDUSTRY EXPERTS 118
11.2 DISCUSSION GUIDE 119
11.3 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL 121
11.4 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 123
11.5 AVAILABLE CUSTOMIZATIONS 124
11.6 RELATED REPORTS 124
11.7 AUTHOR DETAILS 125

LIST OF TABLES
TABLE 1 COST COMPARISON OF TPU VS OTHER PLASTICS 32
TABLE 2 TRENDS AND FORECAST OF GDP, USD BILLION (2016-2022) 37
TABLE 3 TOTAL VEHICLE PRODUCTION IN 15 COUNTRIES, 2012-2016 38
TABLE 4 GDP CONTRIBUTION OF COUNTRIES TO THE CONSTRUCTION INDUSTRY (USD BILLION), 2012-2016 39
TABLE 5 PU ELASTOMERS MARKET SIZE, BY TYPE, 2015-2022 (KILOTON) 41
TABLE 6 PU ELASTOMERS MARKET SIZE, BY TYPE, 2015-2022 (USD MILLION) 41
TABLE 7 THERMOSET VS THERMOPLASTIC TYPE OF PU ELASTOMERS 42
TABLE 8 PU ELASTOMERS MARKET, BY APPLICATION 2015-2022 (KILOTON) 45
TABLE 9 PU ELASTOMERS MARKET, BY APPLICATION, 2015-2022 (USD MILLION) 46
TABLE 10 PU ELASTOMERS MARKET SIZE, BY REGION, 2015-2022 (KILOTON) 53
TABLE 11 PU ELASTOMERS MARKET SIZE, BY REGION, 2015-2022 (USD MILLION) 53
TABLE 12 APAC: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (KILOTON) 56
TABLE 13 APAC: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION) 56
TABLE 14 APAC: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 56
TABLE 15 APAC: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 57
TABLE 16 CHINA: PU ELASTOMERS MARKET SIZE, APPLICATION, 2015-2022 (KILOTON) 58
TABLE 17 CHINA: PU ELASTOMERS MARKET, BY APPLICATION, 2015-2022 (USD MILLION) 59
TABLE 18 JAPAN: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 59
TABLE 19 JAPAN: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 60
TABLE 20 INDIA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 61
TABLE 21 INDIA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 61
TABLE 22 SOUTH KOREA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 62
TABLE 23 SOUTH KOREA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 62
TABLE 24 REST OF APAC: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 63
TABLE 25 REST OF APAC: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 63
TABLE 26 EUROPE: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (KILOTON) 64
TABLE 27 EUROPE: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION) 65
TABLE 28 EUROPE: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 65
TABLE 29 EUROPE: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 65
TABLE 30 GERMANY: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 66
TABLE 31 GERMANY: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 67
TABLE 32 FRANCE: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 67
TABLE 33 FRANCE: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 68
TABLE 34 UK: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 68
TABLE 35 UK: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 69
TABLE 36 RUSSIA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 69
TABLE 37 RUSSIA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 70
TABLE 38 ITALY: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 70
TABLE 39 ITALY: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 71
TABLE 40 SPAIN: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 71
TABLE 41 SPAIN: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 72
TABLE 42 REST OF EUROPE: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 72
TABLE 43 REST OF EUROPE: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 73
TABLE 44 NORTH AMERICA: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (KILOTON) 76
TABLE 45 NORTH AMERICA: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION) 76
TABLE 46 NORTH AMERICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 76
TABLE 47 NORTH AMERICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 77
TABLE 48 US: PU ELASTOMERS MARKET SIZE, BY APPLICATION 2015-2022 (KILOTON) 78
TABLE 49 US: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 79
TABLE 50 CANADA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 79
TABLE 51 CANADA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 80
TABLE 52 MEXICO: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 81
TABLE 53 MEXICO: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 81
TABLE 54 MIDDLE EAST & AFRICA: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (KILOTON) 82
TABLE 55 MIDDLE EAST & AFRICA: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION) 82
TABLE 56 MIDDLE EAST & AFRICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 83
TABLE 57 MIDDLE EAST & AFRICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 83
TABLE 58 SAUDI ARABIA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 84
TABLE 59 SAUDI ARABIA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 84
TABLE 60 SOUTH AFRICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 85
TABLE 61 SOUTH AFRICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 85
TABLE 62 UAE: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 86
TABLE 63 UAE: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 86
TABLE 64 REST OF MIDDLE EAST & AFRICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 87
TABLE 65 REST OF MIDDLE EAST & AFRICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 87
TABLE 66 SOUTH AMERICA: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (KILOTON) 88
TABLE 67 SOUTH AMERICA: PU ELASTOMERS MARKET SIZE, BY COUNTRY, 2015-2022 (USD MILLION) 88
TABLE 68 SOUTH AMERICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 89
TABLE 69 SOUTH AMERICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 89
TABLE 70 BRAZIL: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 90
TABLE 71 BRAZIL: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 90
TABLE 72 ARGENTINA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 91
TABLE 73 ARGENTINA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 91
TABLE 74 REST OF SOUTH AMERICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (KILOTON) 92
TABLE 75 REST OF SOUTH AMERICA: PU ELASTOMERS MARKET SIZE, BY APPLICATION, 2015-2022 (USD MILLION) 92

LIST OF FIGURES
FIGURE 1 PU ELASTOMERS: MARKET SEGMENTATION 14
FIGURE 2 PU ELASTOMERS MARKET: RESEARCH DESIGN 16
FIGURE 3 MARKET SIZE ESTIMATION: BOTTOM-UP APPROACH 20
FIGURE 4 MARKET SIZE ESTIMATION: TOP-DOWN APPROACH 21
FIGURE 5 DATA TRIANGULATION: PU ELASTOMERS MARKET 22
FIGURE 6 THERMOSET PU ELASTOMERS TO CONTINUE TO DOMINATE THE PU ELASTOMERS MARKET TILL 2022 25
FIGURE 7 FOOTWEAR APPLICATION TO CONTINUE TO DRIVE THE PU ELASTOMERS MARKET BY 2022 25
FIGURE 8 APAC ACCOUNTED FOR THE LARGEST MARKET SHARE IN THE PU ELASTOMERS MARKET, 2016 26
FIGURE 9 ATTRACTIVE OPPORTUNITIES IN THE PU ELASTOMERS MARKET, 2017 VS. 2022 (KILOTON) 27
FIGURE 10 AUTOMOTIVE & TRANSPORTATION TO BE THE FASTEST GROWING APPLICATION FOR PU ELASTOMERS 27
FIGURE 11 THERMOSET PU ELASTOMER TO DOMINATE THE PU ELASTOMERS MARKET 28
FIGURE 12 APAC TO BE THE FASTEST GROWING MARKET IN PU ELASTOMERS MARKET IN 2016 28
FIGURE 13 CHINA WAS THE LARGEST MARKET AND FOOTWEAR WAS THE LARGEST APPLICATION IN APAC REGION IN 2016 29
FIGURE 14 OVERVIEW OF FACTORS GOVERNING THE PU ELASTOMERS MARKET 30
FIGURE 15 AVERAGE CRUDE OIL PRICES, 1970-2016 33
FIGURE 16 PORTER'S FIVE FORCES ANALYSIS 34
FIGURE 17 THERMOSET PU ARE ESTIMATED TO BE THE LARGEST MARKET FOR PU ELASTOMERS DURING THE FORECAST PERIOD 41
FIGURE 18 PU ELASTOMERS MARKET IN THE AUTOMOTIVE & TRANSPORTATION SEGMENT TO GROW RAPIDLY BETWEEN 2017 AND 2022 45
FIGURE 19 INDIA, CHINA, AND SAUDI ARABIA ARE EMERGING AS THE NEW HOTSPOTS IN THE GLOBAL MARKET BETWEEN 2017 AND 2022 52
FIGURE 20 APAC: PU ELASTOMERS MARKET SNAPSHOT 55
FIGURE 21 CHINA TO REMAIN A LEADING PLAYER IN THE PU ELASTOMERS MARKET IN APAC 58
FIGURE 22 NORTH AMERICA: PU ELASTOMERS MARKET SNAPSHOT 75
FIGURE 23 US TO DOMINATE THE PU ELASTOMERS MARKET IN NORTH AMERICA 78
FIGURE 24 EXPANSION AND NEW PRODUCT LAUNCH WERE THE KEY GROWTH STRATEGIES ADOPTED BY THE COMPANIES 93
FIGURE 25 KEY PLAYERS RANKING IN 2016 94
FIGURE 26 BASF: COMPANY SNAPSHOT 98
FIGURE 27 BASF: SWOT ANALYSIS 100
FIGURE 28 DOW CHEMICAL COMPANY: COMPANY SNAPSHOT 101
FIGURE 29 THE DOW CHEMICAL COMPANY: SWOT ANALYSIS 102
FIGURE 30 HUNTSMAN: COMPANY SNAPSHOT 103
FIGURE 31 HUNTSMAN: SWOT ANALYSIS 105
FIGURE 32 COVESTRO: COMPANY SNAPSHOT 106
FIGURE 33 COVESTRO: SWOT ANALYSIS 107
FIGURE 34 MITSUI CHEMICALS: COMPANY SNAPSHOT 108
FIGURE 35 MITSUI CHEMICALS: SWOT ANALYSIS 109
FIGURE 36 CHEMTURA CORPORATION: COMPANY SNAPSHOT 110
FIGURE 37 TOSOH: COMPANY SNAPSHOT 114
FIGURE 38 WANHUA CHEMICAL: COMPANY SNAPSHOT 115