CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key benefits for stakeholders
1.3. Research methodology
1.3.1. Secondary research
1.3.2. Primary research
1.3.3. Analyst tools & models

CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO perspective

CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.2.3. Top winning strategies
3.3. Porter's five forces analysis
3.4. Key Player Positioning, 2016
3.5. Market dynamics
3.5.1. Drivers
3.5.1.1. Increase in penetration of smartphones
3.5.1.2. Growth of the m-commerce industry
3.5.1.3. Development of the fintech & payment industry
3.5.2. Restraints
3.5.2.1. Data breach & security concerns
3.5.3. Opportunities
3.5.3.1. Increase in demand for fast & hassle-free transaction services
3.5.3.2. Initiatives to drive cashless payments in Vietnam

CHAPTER 4: VIETNAM MOBILE PAYMENT MARKET, BY TYPE
4.1. Overview
4.2. Proximity payment
4.2.1. Key market trends, growth factors, and opportunities
4.2.2. Market size and forecast
4.3. Remote payment
4.3.1. Key market trends, growth factors, and opportunities
4.3.2. Market size and forecast

CHAPTER 5: VIETNAM MOBILE PAYMENT MARKET, BY MODE OF TRANSACTION
5.1. Overview
5.2. Short message service (SMS)
5.2.1. Key market trends, growth factors, and opportunities
5.2.2. Market size and forecast
5.3. Wireless application protocol (WAP)
5.3.1. Key market trends, growth factors, and opportunities
5.3.2. Market size and forecast
5.4. Near-field communication (NFC)
5.4.1. Key market trends, growth factors, and opportunities
5.4.2. Market size and forecast

CHAPTER 6: VIETNAM MOBILE PAYMENT MARKET, BY END USER
6.1. Overview
6.2. Personal
6.2.1. Key market trends, growth factors, and opportunities
6.2.2. Market size and forecast
6.3. Business
6.3.1. Key market trends, growth factors, and opportunities
6.3.2. Market size and forecast

CHAPTER 7: VIETNAM MOBILE PAYMENT MARKET, BY APPLICATION
7.1. Overview
7.2. Hospitality & tourism
7.2.1. Key market trends, growth factors, and opportunities
7.2.2. Market size and forecast
7.3. Media & entertainment
7.3.1. Key market trends, growth factors, and opportunities
7.3.2. Market size and forecast
7.4. Retail
7.4.1. Key market trends, growth factors, and opportunities
7.4.2. Market size and forecast
7.5. Healthcare
7.5.1. Key market trends, growth factors, and opportunities
7.5.2. Market size and forecast
7.6. Energy & utilities
7.6.1. Key market trends, growth factors, and opportunities
7.6.2. Market size and forecast
7.7. IT & telecommunications
7.7.1. Key market trends, growth factors, and opportunities
7.7.2. Market size and forecast
7.8. Others
7.8.1. Key market trends, growth factors, and opportunities
7.8.2. Market size and forecast

CHAPTER 8: VIETNAM MOBILE PAYMENT MARKET, BY TYPE OF PURCHASE
8.1. Overview
8.2. Airtime transfers & top-ups
8.2.1. Key market trends, growth factors, and opportunities
8.2.2. Market size and forecast
8.3. Money transfers & payments
8.3.1. Key market trends, growth factors, and opportunities
8.3.2. Market size and forecast
8.4. Merchandise & coupons
8.4.1. Key market trends, growth factors, and opportunities
8.4.2. Market size and forecast
8.5. Travel & ticketing
8.5.1. Key market trends, growth factors, and opportunities
8.5.2. Market size and forecast
8.6. Others
8.6.1. Key market trends, growth factors, and opportunities
8.6.2. Market size and forecast

CHAPTER 9: COMPANY PROFILES
9.1. Mobivi
9.1.1. Company overview
9.1.2. Company snapshot
9.1.3. Product portfolio
9.2. MOMO (M_Service)
9.2.1. Company overview
9.2.2. Company snapshot
9.2.3. Product portfolio
9.2.4. Key strategic moves and developments
9.3. National Payment Corporation of Vietnam (Smartlink card JSC)
9.3.1. Company overview
9.3.2. Company snapshot
9.3.3. Product portfolio
9.3.4. Key strategic moves and developments
9.4. NganLuong.vn
9.4.1. Company overview
9.4.2. Company snapshot
9.4.3. Product portfolio
9.4.4. Key strategic moves and developments
9.5. OnePay
9.5.1. Company overview
9.5.2. Company snapshot
9.5.3. Product portfolio
9.5.4. Key strategic moves and developments
9.6. Orange S.A.
9.6.1. Company overview
9.6.2. Company snapshot
9.6.3. Operating business segments
9.6.4. Product portfolio
9.6.5. Business performance
9.6.6. Key strategic moves and developments
9.7. PayPal Holdings, Inc.
9.7.1. Company overview
9.7.2. Company snapshot
9.7.3. Operating business segments
9.7.4. Product portfolio
9.7.5. Business performance
9.7.6. Key strategic moves and developments
9.8. SohaPay Electronic Payment Tool
9.8.1. Company overview
9.8.2. Company snapshot
9.8.3. Product portfolio
9.9. VietUnion Online Services Corporation (Payoo)
9.9.1. Company overview
9.9.2. Company snapshot
9.9.3. Product portfolio
9.9.4. Key strategic moves and developments
9.10. VNG Corporation
9.10.1. Company overview
9.10.2. Company snapshot
9.10.3. Operating business segments
9.10.4. Product portfolio

List of Tables
TABLE 01. VIETNAM MOBILE PAYMENT MARKET REVENUE, BY TYPE, 20162025 ($MILLION)
TABLE 02. VIETNAM PROXIMITY MOBILE PAYMENT MARKET, 20162025 ($MILLION)
TABLE 03. VIETNAM REMOTE MOBILE PAYMENT MARKET, 20162025 ($MILLION)
TABLE 04. VIETNAM MOBILE PAYMENT MARKET REVENUE, BY MODE OF TRANSACTION, 20162025 ($MILLION)
TABLE 05. VIETNAM SMS MOBILE PAYMENT MARKET, 20162025 ($MILLION)
TABLE 06. VIETNAM WAP MOBILE PAYMENT MARKET, 20162025 ($MILLION)
TABLE 07. VIETNAM NFC MOBILE PAYMENT MARKET, 20162025 ($MILLION)
TABLE 08. VIETNAM MOBILE PAYMENT MARKET REVENUE, BY END USER, 20162025 ($MILLION)
TABLE 09. VIETNAM MOBILE PAYMENT MARKET FOR PERSONAL USE, 20162025 ($MILLION)
TABLE 10. VIETNAM MOBILE PAYMENT MARKET FOR BUSINESS USE, 20162025 ($MILLION)
TABLE 11. VIETNAM MOBILE PAYMENT MARKET REVENUE, BY APPLICATION, 20162025 ($MILLION)
TABLE 12. VIETNAM MOBILE PAYMENT MARKET FOR HOSPITALITY & TOURISM, 20162025 ($MILLION)
TABLE 13. VIETNAM MOBILE PAYMENT MARKET FOR MEDIA & ENTERTAINMENT, 20162025 ($MILLION)
TABLE 14. VIETNAM MOBILE PAYMENT MARKET FOR RETAIL, 20162025 ($MILLION)
TABLE 15. VIETNAM MOBILE PAYMENT MARKET FOR HEALTHCARE, 20162025 ($MILLION)
TABLE 16. VIETNAM MOBILE PAYMENT MARKET FOR ENERGY & UTILITIES, 20162025 ($MILLION)
TABLE 17. VIETNAM MOBILE PAYMENT MARKET FOR IT & TELECOMMUNICATION, 20162025 ($MILLION)
TABLE 18. VIETNAM MOBILE PAYMENT MARKET FOR OTHERS, 20162025 ($MILLION)
TABLE 19. VIETNAM MOBILE PAYMENT MARKET REVENUE, BY TYPE OF PURCHASE, 20162025 ($MILLION)
TABLE 20. VIETNAM MOBILE PAYMENT MARKET FOR AIRTIME TRANSFER & TOP-UPS, 20162025 ($MILLION)
TABLE 21. VIETNAM MOBILE PAYMENT MARKET FOR MONEY TRANSFERS & PAYMENTS, 20162025 ($MILLION)
TABLE 22. VIETNAM MOBILE PAYMENT MARKET FOR MERCHANDISE & COUPONS, 20162025 ($MILLION)
TABLE 23. VIETNAM MOBILE PAYMENT MARKET FOR TRAVEL & TICKETING, 20162025 ($MILLION)
TABLE 24. VIETNAM MOBILE PAYMENT MARKET FOR OTHERS, 20162025 ($MILLION)
TABLE 25. MOBIVI: COMPANY SNAPSHOT
TABLE 26. MOBIVI: PRODUCT PORTFOLIO
TABLE 27. MOMO: COMPANY SNAPSHOT
TABLE 28. MOMO: PRODUCT PORTFOLIO
TABLE 29. NATIONAL PAYMENT CORPORATION OF VIETNAM: COMPANY SNAPSHOT
TABLE 30. NATIONAL PAYMENT CORPORATION OF VIETNAM: PRODUCT PORTFOLIO
TABLE 31. NGANLUONG.VN: COMPANY SNAPSHOT
TABLE 32. NGANLUONG.VN: PRODUCT PORTFOLIO
TABLE 33. ONEPAY: COMPANY SNAPSHOT
TABLE 34. ONEPAY: PRODUCT PORTFOLIO
TABLE 35. ORANGE S.A.: COMPANY SNAPSHOT
TABLE 36. ORANGE S.A.: PRODUCT CATEGORIES
TABLE 37. ORANGE S.A.: PRODUCT PORTFOLIO
TABLE 38. PAYPAL HOLDINGS, INC.: COMPANY SNAPSHOT
TABLE 39. PAYPAL HOLDINGS, INC.: OPERATIONS
TABLE 40. PAYPAL HOLDINGS, INC.: PRODUCT PORTFOLIO
TABLE 41. SOHAPAY ELECTRONIC PAYMENT TOOL: COMPANY SNAPSHOT
TABLE 42. SOHAPAY ELECTRONIC PAYMENT TOOL: PRODUCT PORTFOLIO
TABLE 43. VIETUNION ONLINE SERVICES CORPORATION: COMPANY SNAPSHOT
TABLE 44. VIETUNION ONLINE SERVICES CORPORATION: PRODUCT PORTFOLIO
TABLE 45. VNG CORPORATION: COMPANY SNAPSHOT
TABLE 46. VNG CORPORATION: OPERATING SEGMENTS
TABLE 47. VNG CORPORATION: PRODUCT PORTFOLIO

List of Figures
FIGURE 01. VIETNAM MOBILE PAYMENT MARKET, 20162025
FIGURE 02. VIETNAM MOBILE PAYMENT MARKET, 20162025
FIGURE 03. VIETNAM MOBILE PAYMENT MARKET: KEY PLAYERS
FIGURE 04. VIETNAM MOBILE PAYMENT MARKET SEGMENTATION
FIGURE 05. VIETNAM MOBILE PAYMENT MARKET: TOP IMPACTING FACTOR
FIGURE 06. VIETNAM MOBILE PAYMENT MARKET: TOP INVESTMENT POCKETS
FIGURE 07. TOP WINNING STRATEGIES, BY YEAR, 20152018*
FIGURE 08. TOP WINNING STRATEGIES, BY DEVELOPMENT, 20152018* (%)
FIGURE 09. TOP WINNING STRATEGIES, BY COMPANY, 20152018*
FIGURE 10. LOW BARGAINING POWER OF SUPPLIER
FIGURE 11. MODERATE-TO-HIGH BARGAINING POWER OF BUYER
FIGURE 12. HIGH THREAT OF SUBSTITUTES
FIGURE 13. MODERATE-TO-HIGH THREAT OF NEW ENTRANTS
FIGURE 14. HIGH COMPETITIVE RIVALRY
FIGURE 15. VIETNAM MOBILE PAYMENT MARKET: KEY PLAYER POSITIONING, 2016
FIGURE 16. DRIVERS, RESTRAINTS, AND OPPORTUNITIES
FIGURE 17. ORANGE S.A.: REVENUE, 20152017 ($MILLION)
FIGURE 18. ORANGE S.A.: REVENUE SHARE BY SEGMENT, 2017 (%)
FIGURE 19. PAYPAL HOLDINGS, INC.: REVENUE, 20152017 ($MILLION)
FIGURE 20. PAYPAL HOLDINGS, INC.: REVENUE SHARE BY GEOGRAPHY, 2017 (%)