1. Executive Summary

2. Introduction
2.1 Pet Insurance: An Overview
2.1.1 Pet Insurance: Meaning
2.1.2 Types of Pet Insurance
2.1.3 Factors Affecting Premium Pet Insurance
2.1.4 Benefits of Pet Insurance

4. The US Market Analysis
4.1 The US Pet Expenditure: An Analysis
4.1.1 The US Pet Expenditure by Value
4.1.2 The US Pet Expenditure by Category (Live animal purchase, Pet services, Food, Supplies/OTC medicines and Vet care)
4.1.3 The US Pet Expenditure by Basic Annual Expenses For Dogs And Cats
4.2 The US Pet Insurance Market: An Analysis
4.2.1 The US Pet Insurance Market by Value
4.2.2 The US Pet Insurance Market by Volume
4.2.3 The US Pet Insurance Market Volume by Coverage Type (Accident and Illness/ Insurance with Embedded Wellness and Accident Only)
4.2.4 The US Pet Insurance Market by Average Annual Premium
4.2.5 The US Pet Insurance Market by Top Encouraging Reasons

5. Market Dynamics
5.1 Growth Drivrs
5.1.1 Increasing Love for Dogs and Cats
5.1.2 Growing Interest of Millennials for Pets
5.1.3 Rapid Growth in Consumer Acceptance of Pet Insurance
5.1.4 Growing Disposable Income of a Household
5.1.5 Increasing Transparency Regarding Coverage
5.1.6 Growing Industry
5.2 Challenges
5.2.1 Barrier to Entry
5.2.2 Risks for a Pet Insurance Company
5.2.3 High Competition
5.3 Market Trends
5.3.1 Expanding Distribution Channels Options
5.3.2 Association With Competing Payment Options
5.3.3 Technological and Efficiency Improvements
5.3.4 Expansion of Exotic Pet Insurance

6. Competitive Landscape
6.1 The US Pet Insurance Market: Player Analysis
6.1.1 The US Pet Insurance Market Player by Share
6.2 The US Pet Insurance Market Player: Price Comparison

7. Company Profiling
7.1 Trupanion Inc.
7.1.1 Business Overview
7.1.2 Financial Overview
7.1.3 Business Strategy
7.2 FigoPet Insurance
7.2.1 Business Overview
7.2.2 Business Strategy
7.3 ASPCA Pet Insurance
7.3.1 Business Overview
7.3.2 Financial Overview
7.3.3 Business Strategy
7.4 Pet Plan Insurance
7.4.1 Business Overview
7.4.2 Financial Overview
7.4.3 Business Strategy

List of Figures
Figure 1: Pet Insurance vs Without Pet Insurance
Figure 2: Types of Pet Insurance
Figure 3: Benefits of Pet Insurance
Figure 4: The US Pet Expenditure by Value; 2015-2019 (US$ Billion)
Figure 5: The US Pet Expenditure by Value; 2020-2024 (US$ Billion)
Figure 6: The US Pet Expenditure by Category; 2018
Figure 7: The US Pet Expenditure by Basic Annual Expenses For Dogs And Cats; 2019 (US$)
Figure 8: The US Pet Insurance Market by Value; 2015-2019 (US$ Million)
Figure 9: The US Pet Insurance Market by Value; 2020-2024 (US$ Billion)
Figure 10: The US Pet Insurance Market by Number of Pets Insured (Million)
Figure 11: The US Pet Insurance Market Volume by Coverage Type; 2018 (Percentage,%)
Figure 12: The US Pet Insurance Market by Top Encouraging Reasons; 2017
Figure 13: Number of US Households with Pets (Cats & Dogs); 2017 (Million)
Figure 14: The US Pet Ownership Share; 2017 (Percentage, %)
Figure 15: The US Pet Ownership Share by Age; 2017 (Percentage, %)
Figure 16: The US Insured Pet Share by Generation; 2017
Figure 17: The US GNI Per Capita; 2013-2018 (US$)
Figure 18: Different Distribution Channels for Pet Insurance; 2017
Figure 19: The US Pet Insurance Market Player by Share; 2017 (Percentage, %)
Figure 20: Trupanion Inc. Revenue; 2014-2018 (US$ Million)
Figure 21: Trupanion Inc. Revenue by Segment; 2018 (Percentage, %)
Figure 22: ASPCA Pet Insurance Revenue; 2014-2018 (US$ Million)
Figure 23: ASPCA Pet Insurance Revenue by Segment; 2018 (Percentage, %)
Figure 24: Pet Plan Insurance Revenue; 2013-2017 (US$ Million)

List of Tables
Table 1: The US Pet Insurance Market Average Annual Premium Per Dog Per Cat, by Product; 2014-2018 (US$)
Table 2: Barriers to the New Entrants
Table 3: The US Pet Insurance Market Players by Pet Insurance Offerings; 2017-2018
Table 4: The US Pet Insurance Players by Pet Insurance Price Comparison; 2017