Apparel and Footwear in Indonesia
Euromonitor International
February 2022

List Of Contents And Tables

APPAREL AND FOOTWEAR IN INDONESIA
EXECUTIVE SUMMARY
Apparel and footwear in 2021: The big picture
2021 trends
Competitive landscape
Retailing developments
What next for apparel and footwear?
MARKET DATA
Table 1 Sales of Apparel and Footwear by Category: Volume 2016-2021
Table 2 Sales of Apparel and Footwear by Category: Value 2016-2021
Table 3 Sales of Apparel and Footwear by Category: % Volume Growth 2016-2021
Table 4 Sales of Apparel and Footwear by Category: % Value Growth 2016-2021
Table 5 NBO Company Shares of Apparel and Footwear: % Value 2017-2021
Table 6 LBN Brand Shares of Apparel and Footwear: % Value 2018-2021
Table 7 Distribution of Apparel and Footwear by Format: % Value 2016-2021
Table 8 Distribution of Apparel and Footwear by Format and Category: % Value 2021
Table 9 Forecast Sales of Apparel and Footwear by Category: Volume 2021-2026
Table 10 Forecast Sales of Apparel and Footwear by Category: Value 2021-2026
Table 11 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2021-2026
Table 12 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources
WOMENSWEAR IN INDONESIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
2021 marks a return to growth for womenswear
Shift to casual apparel observed in womenswear
Uniqlo remains the leader in womenswear with it launching an online store in 2021
PROSPECTS AND OPPORTUNITIES
Womenswear set for relatively quick recovery buoyed by the casual wear trend
Athleisure trend expected to be a key growth driver
Local products gaining ground thanks to social media influencers
CATEGORY DATA
Table 13 Sales of Womenswear by Category: Volume 2016-2021
Table 14 Sales of Womenswear by Category: Value 2016-2021
Table 15 Sales of Womenswear by Category: % Volume Growth 2016-2021
Table 16 Sales of Womenswear by Category: % Value Growth 2016-2021
Table 17 NBO Company Shares of Womenswear: % Value 2017-2021
Table 18 LBN Brand Shares of Womenswear: % Value 2018-2021
Table 19 NBO Company Shares of Women's Nightwear: % Value 2017-2021
Table 20 LBN Brand Shares of Women's Nightwear: % Value 2018-2021
Table 21 NBO Company Shares of Women's Outerwear: % Value 2017-2021
Table 22 LBN Brand Shares of Women's Outerwear: % Value 2018-2021
Table 23 NBO Company Shares of Women's Swimwear: % Value 2017-2021
Table 24 LBN Brand Shares of Women's Swimwear: % Value 2018-2021
Table 25 NBO Company Shares of Women's Underwear: % Value 2017-2021
Table 26 LBN Brand Shares of Women's Underwear: % Value 2018-2021
Table 27 Forecast Sales of Womenswear by Category: Volume 2021-2026
Table 28 Forecast Sales of Womenswear by Category: Value 2021-2026
Table 29 Forecast Sales of Womenswear by Category: % Volume Growth 2021-2026
Table 30 Forecast Sales of Womenswear by Category: % Value Growth 2021-2026
MENSWEAR IN INDONESIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sales recovery driven by demand for casual wear
Swimwear sales remain deflated
Uniqlo retains its lead in menswear
PROSPECTS AND OPPORTUNITIES
Menswear is predicted to recover with a growing focus on athleisure
E-commerce set to become increasingly important to menswear
Men's underwear and swimwear set for swift recovery
CATEGORY DATA
Table 31 Sales of Menswear by Category: Volume 2016-2021
Table 32 Sales of Menswear by Category: Value 2016-2021
Table 33 Sales of Menswear by Category: % Volume Growth 2016-2021
Table 34 Sales of Menswear by Category: % Value Growth 2016-2021
Table 35 NBO Company Shares of Menswear: % Value 2017-2021
Table 36 LBN Brand Shares of Menswear: % Value 2018-2021
Table 37 NBO Company Shares of Men's Outerwear: % Value 2017-2021
Table 38 LBN Brand Shares of Men's Outerwear: % Value 2018-2021
Table 39 NBO Company Shares of Men's Swimwear: % Value 2017-2021
Table 40 LBN Brand Shares of Men's Swimwear: % Value 2018-2021
Table 41 NBO Company Shares of Men's Underwear: % Value 2017-2021
Table 42 LBN Brand Shares of Men's Underwear: % Value 2018-2021
Table 43 Forecast Sales of Menswear by Category: Volume 2021-2026
Table 44 Forecast Sales of Menswear by Category: Value 2021-2026
Table 45 Forecast Sales of Menswear by Category: % Volume Growth 2021-2026
Table 46 Forecast Sales of Menswear by Category: % Value Growth 2021-2026
CHILDRENSWEAR IN INDONESIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Childrenswear bounces back
Local players retain stronghold in childrenswear
Childrenswear benefiting from stricter quality controls
PROSPECTS AND OPPORTUNITIES
Healthy growth projected as childrenswear enters the digital age
Local independent players seen to have a bright future
Fast fashion brands on the rise
CATEGORY DATA
Table 47 Sales of Childrenswear by Category: Volume 2016-2021
Table 48 Sales of Childrenswear by Category: Value 2016-2021
Table 49 Sales of Childrenswear by Category: % Volume Growth 2016-2021
Table 50 Sales of Childrenswear by Category: % Value Growth 2016-2021
Table 51 NBO Company Shares of Childrenswear: % Value 2017-2021
Table 52 LBN Brand Shares of Childrenswear: % Value 2018-2021
Table 53 Forecast Sales of Childrenswear by Category: Volume 2021-2026
Table 54 Forecast Sales of Childrenswear by Category: Value 2021-2026
Table 55 Forecast Sales of Childrenswear by Category: % Volume Growth 2021-2026
Table 56 Forecast Sales of Childrenswear by Category: % Value Growth 2021-2026
SPORTSWEAR IN INDONESIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sportswear on the path to recovery as restrictions ease
Exercise trend boosts demand for sportswear
MAPA resorts to e-commerce and promotional discounts to drive sales
PROSPECTS AND OPPORTUNITIES
Sportswear set to take a greater role in consumers' wardrobes
Sportswear appealing to a growing demographic as fashion meets sport
Sports footwear at the heart of sportswear in Indonesia
CATEGORY DATA
Table 57 Sales of Sportswear by Category: Value 2016-2021
Table 58 Sales of Sportswear by Category: % Value Growth 2016-2021
Table 59 NBO Company Shares of Sportswear: % Value 2017-2021
Table 60 LBN Brand Shares of Sportswear: % Value 2018-2021
Table 61 Distribution of Sportswear by Format: % Value 2016-2021
Table 62 Forecast Sales of Sportswear by Category: Value 2021-2026
Table 63 Forecast Sales of Sportswear by Category: % Value Growth 2021-2026
JEANS IN INDONESIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Jeans sees slow recovery as consumers show preference for more comfortable alternatives
Pricing is still a great influence in terms of determining purchases
Uniqlo finds success in jeans with its fast fashion business model
PROSPECTS AND OPPORTUNITIES
The future of jeans is expected to be influenced by a shift in the working arrangements of Indonesians
Jeans are still considered as a common and more versatile option for men
Online channel may still help but majority will still come from offline
CATEGORY DATA
Table 64 Sales of Jeans by Category: Volume 2016-2021
Table 65 Sales of Jeans by Category: Value 2016-2021
Table 66 Sales of Jeans by Category: % Volume Growth 2016-2021
Table 67 Sales of Jeans by Category: % Value Growth 2016-2021
Table 68 Sales of Men's Jeans by Category: Volume 2016-2021
Table 69 Sales of Men's Jeans by Category: Value 2016-2021
Table 70 Sales of Men's Jeans by Category: % Volume Growth 2016-2021
Table 71 Sales of Men's Jeans by Category: % Value Growth 2016-2021
Table 72 Sales of Women's Jeans by Category: Volume 2016-2021
Table 73 Sales of Women's Jeans by Category: Value 2016-2021
Table 74 Sales of Women's Jeans by Category: % Volume Growth 2016-2021
Table 75 Sales of Women's Jeans by Category: % Value Growth 2016-2021
Table 76 NBO Company Shares of Jeans: % Value 2017-2021
Table 77 LBN Brand Shares of Jeans: % Value 2018-2021
Table 78 Forecast Sales of Jeans by Category: Volume 2021-2026
Table 79 Forecast Sales of Jeans by Category: Value 2021-2026
Table 80 Forecast Sales of Jeans by Category: % Volume Growth 2021-2026
Table 81 Forecast Sales of Jeans by Category: % Value Growth 2021-2026
Table 82 Forecast Sales of Men's Jeans by Category: Volume 2021-2026
Table 83 Forecast Sales of Men's Jeans by Category: Value 2021-2026
Table 84 Forecast Sales of Men's Jeans by Category: % Volume Growth 2021-2026
Table 85 Forecast Sales of Men's Jeans by Category: % Value Growth 2021-2026
Table 86 Forecast Sales of Women's Jeans by Category: Volume 2021-2026
Table 87 Forecast Sales of Women's Jeans by Category: Value 2021-2026
Table 88 Forecast Sales of Women's Jeans by Category: % Volume Growth 2021-2026
Table 89 Forecast Sales of Women's Jeans by Category: % Value Growth 2021-2026
HOSIERY IN INDONESIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Shift to home-based learning and working arrangements limits demand for hosiery
Sales recovery limited by ongoing restrictions on class-based learning
Price is key as economic pressures are felt
PROSPECTS AND OPPORTUNITIES
Reopening of schools and offices key to recovery
Non-Sheer Hosiery will continue to dominate the category
E-commerce offers potential but price remains important
CATEGORY DATA
Table 90 Sales of Hosiery by Category: Volume 2016-2021
Table 91 Sales of Hosiery by Category: Value 2016-2021
Table 92 Sales of Hosiery by Category: % Volume Growth 2016-2021
Table 93 Sales of Hosiery by Category: % Value Growth 2016-2021
Table 94 NBO Company Shares of Hosiery: % Value 2017-2021
Table 95 LBN Brand Shares of Hosiery: % Value 2018-2021
Table 96 Forecast Sales of Hosiery by Category: Volume 2021-2026
Table 97 Forecast Sales of Hosiery by Category: Value 2021-2026
Table 98 Forecast Sales of Hosiery by Category: % Volume Growth 2021-2026
Table 99 Forecast Sales of Hosiery by Category: % Value Growth 2021-2026
APPAREL ACCESSORIES IN INDONESIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Apparel accessories excluding face masks plummet during pandemic but are slowly recovering with marginal growth
Scarves benefits from inclusion of hijab in sales but challenges remain in 2021
Mandatory wearing of face masks continues to fuel demand in other apparel accessories
PROSPECTS AND OPPORTUNITIES
Robust recovery expected for apparel accessories over the forecast period
E-commerce offering a way into the market for smaller local brands
Fast fashion retailers lead the way
CATEGORY DATA
Table 100 Sales of Apparel Accessories by Category: Volume 2016-2021
Table 101 Sales of Apparel Accessories by Category: Value 2016-2021
Table 102 Sales of Apparel Accessories by Category: % Volume Growth 2016-2021
Table 103 Sales of Apparel Accessories by Category: % Value Growth 2016-2021
Table 104 NBO Company Shares of Apparel Accessories: % Value 2017-2021
Table 105 LBN Brand Shares of Apparel Accessories: % Value 2018-2021
Table 106 Forecast Sales of Apparel Accessories by Category: Volume 2021-2026
Table 107 Forecast Sales of Apparel Accessories by Category: Value 2021-2026
Table 108 Forecast Sales of Apparel Accessories by Category: % Volume Growth 2021-2026
Table 109 Forecast Sales of Apparel Accessories by Category: % Value Growth 2021-2026
FOOTWEAR IN INDONESIA
KEY DATA FINDINGS
2021 DEVELOPMENTS
Footwear starts to see improvements in 2021 thanks to vaccines and the easing of COVID-19 measures
Government launches online platform to help support the footwear industry
Local products benefit from increased focus on e-commerce
PROSPECTS AND OPPORTUNITIES
Swift recovery projected fuelled by a growing demand for casual footwear
Media and social media engagement has great influence, especially during pandemic
On the road to recovery, e-commerce is still the main support in sales
CATEGORY DATA
Table 110 Sales of Footwear by Category: Volume 2016-2021
Table 111 Sales of Footwear by Category: Value 2016-2021
Table 112 Sales of Footwear by Category: % Volume Growth 2016-2021
Table 113 Sales of Footwear by Category: % Value Growth 2016-2021
Table 114 NBO Company Shares of Footwear: % Value 2017-2021
Table 115 LBN Brand Shares of Footwear: % Value 2018-2021
Table 116 Distribution of Footwear by Format: % Value 2016-2021
Table 117 Forecast Sales of Footwear by Category: Volume 2021-2026
Table 118 Forecast Sales of Footwear by Category: Value 2021-2026
Table 119 Forecast Sales of Footwear by Category: % Volume Growth 2021-2026
Table 120 Forecast Sales of Footwear by Category: % Value Growth 2021-2026