I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW
Influencer Market Insights
World Market Trajectories
A Prelude
Recent Market Activity
Market Dynamics
Outlook
Email Marketing Budgeting
Email Marketing Capabilities - Evaluation and Tracking
The Budgets Expand Post Financial Crisis - A Flashback
Opportunities in Cloud Business Email Market
Increasing implementation of Cloud Email Solutions with AI
Factors Influencing Industry Prospects
Cost Advantage and Campaign Tracking
Data Integration
Ad-Supported Newsletter Spending
Improvements in IM and Email Technology
Customer Relationship Management
Integrated Campaigns
Newsletter
Internet Direct Mail
Impact of Covid-19 and a Looming Global Recession

2. FOCUS ON SELECT PLAYERS
AWeber Communications (USA)
BlueVenn (USA)
Bronto Software (USA)
Campaign Monitor (Australia)
Constant Contact, Inc. (USA)
Emailcenter UK Limited (UK)
Emma (USA)
Epsilon Data Management, LLC (USA)
GetResponse (Poland)
IBM Corporation (USA)
iContact, LLC (USA)
j2 Global, Inc. (USA)
Lucini&Lucini Communications (Italy)
MailChimp (USA)
Pinpointe On-Demand, Inc. (USA)
Redial (USA)
Salesforce.com, Inc. (USA)
Selligent Marketing Cloud (Belgium)
SimplyCast.com (Canada)
StreamSend (USA)
Teradata Corporation (USA)
Topica, Inc. (USA)
VerticalResponse, Inc. (USA)

3. MARKET TRENDS & DRIVERS
Key Factors Driving Growth
Evolution and Future Prospects of Email Marketing
Proliferation of Internet Economy: A Fundamental Growth Driver
Creative & Responsive Design in Vogue - Content Gains Prominence
Android Remains Key Focus Area in Mobile Email Marketing
Soaring Popularity of E-commerce and M-commerce Mediums to
Drive Growth for Email Marketing
Prolific Growth in M-Commerce Reinforces Business Case for
Promotional Email Marketing
Rise of Permission Based Opt-in Email Marketing Programs
Encourage Consumer Confidence
Emails Emerge as a Cornerstone of Customer Retention and
Acquisition Strategy
Tailored Marketing Emails for Smarter Customer Engagement
Behavioral Targeting - An Out-of-Box Service
Shift towards Relevant Messaging
Increasing Move towards Adoption of Automation
Growing Frequency of Email Marketing
Social Media Interactions - An Unstructured Wealth of Information
Marketing Budgets Moving Online
Group Commerce - A New Trend in Email Marketing
Growing Usage of Integrated Marketing Programs
Focus on List Hygiene Factors
Video Email Marketing Riding the Popularity Wave
Other Trends
Market Restraints
Critical Elements of Email Marketing
Marketers yet to Leverage Email Marketing to the Fullest
More to Email Marketing than Just Sales Increase
Email Marketing and Brand Loyalty

4. GLOBAL MARKET PERSPECTIVE
Table 1: World Current & Future Analysis for Email Marketing by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific, Latin America, Middle East and Africa Markets -
Independent Analysis of Annual Sales in US$ Million for Years
2020 through 2027 and % CAGR

Table 2: World Historic Review for Email Marketing by
Geographic Region - USA, Canada, Japan, China, Europe,
Asia-Pacific, Latin America, Middle East and Africa Markets -
Independent Analysis of Annual Sales in US$ Million for Years
2012 through 2019 and % CAGR

Table 3: World 15-Year Perspective for Email Marketing by
Geographic Region - Percentage Breakdown of Value Sales for
USA, Canada, Japan, China, Europe, Asia-Pacific, Latin America,
Middle East and Africa Markets for Years 2012, 2020 & 2027

III. MARKET ANALYSIS

UNITED STATES
Table 4: USA Current & Future Analysis for Email Marketing by
Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 5: USA Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual Sales
in US$ Million for Years 2012 through 2019 and % CAGR

CANADA
Table 6: Canada Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 7: Canada Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

JAPAN
Table 8: Japan Current & Future Analysis for Email Marketing by
Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 9: Japan Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual Sales
in US$ Million for Years 2012 through 2019 and % CAGR

CHINA
Table 10: China Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 11: China Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

EUROPE
Table 12: Europe Current & Future Analysis for Email Marketing
by Geographic Region - France, Germany, Italy, UK, Spain,
Russia and Rest of Europe Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2020 through 2027 and %
CAGR

Table 13: Europe Historic Review for Email Marketing by
Geographic Region - France, Germany, Italy, UK, Spain, Russia
and Rest of Europe Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

Table 14: Europe 15-Year Perspective for Email Marketing by
Geographic Region - Percentage Breakdown of Value Sales for
France, Germany, Italy, UK, Spain, Russia and Rest of Europe
Markets for Years 2012, 2020 & 2027

FRANCE
Table 15: France Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 16: France Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

GERMANY
Table 17: Germany Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 18: Germany Historic Review for Email Marketing by
Segment - Email Marketing Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2012 through 2019 and %
CAGR

ITALY
Table 19: Italy Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 20: Italy Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

UNITED KINGDOM
Table 21: UK Current & Future Analysis for Email Marketing by
Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 22: UK Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual Sales
in US$ Million for Years 2012 through 2019 and % CAGR

SPAIN
Table 23: Spain Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 24: Spain Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

RUSSIA
Table 25: Russia Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 26: Russia Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

REST OF EUROPE
Table 27: Rest of Europe Current & Future Analysis for Email
Marketing by Segment - Email Marketing - Independent Analysis
of Annual Sales in US$ Million for the Years 2020 through 2027
and % CAGR

Table 28: Rest of Europe Historic Review for Email Marketing by
Segment - Email Marketing Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2012 through 2019 and %
CAGR

ASIA-PACIFIC
Table 29: Asia-Pacific Current & Future Analysis for Email
Marketing by Geographic Region - Australia, India, South Korea
and Rest of Asia-Pacific Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2020 through 2027 and %
CAGR

Table 30: Asia-Pacific Historic Review for Email Marketing by
Geographic Region - Australia, India, South Korea and Rest of
Asia-Pacific Markets - Independent Analysis of Annual Sales in
US$ Million for Years 2012 through 2019 and % CAGR

Table 31: Asia-Pacific 15-Year Perspective for Email Marketing
by Geographic Region - Percentage Breakdown of Value Sales for
Australia, India, South Korea and Rest of Asia-Pacific Markets
for Years 2012, 2020 & 2027

AUSTRALIA
Table 32: Australia Current & Future Analysis for Email
Marketing by Segment - Email Marketing - Independent Analysis
of Annual Sales in US$ Million for the Years 2020 through 2027
and % CAGR

Table 33: Australia Historic Review for Email Marketing by
Segment - Email Marketing Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2012 through 2019 and %
CAGR

INDIA
Table 34: India Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 35: India Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

SOUTH KOREA
Table 36: South Korea Current & Future Analysis for Email
Marketing by Segment - Email Marketing - Independent Analysis
of Annual Sales in US$ Million for the Years 2020 through 2027
and % CAGR

Table 37: South Korea Historic Review for Email Marketing by
Segment - Email Marketing Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2012 through 2019 and %
CAGR

REST OF ASIA-PACIFIC
Table 38: Rest of Asia-Pacific Current & Future Analysis for
Email Marketing by Segment - Email Marketing - Independent
Analysis of Annual Sales in US$ Million for the Years 2020
through 2027 and % CAGR

Table 39: Rest of Asia-Pacific Historic Review for Email
Marketing by Segment - Email Marketing Markets - Independent
Analysis of Annual Sales in US$ Million for Years 2012 through
2019 and % CAGR

LATIN AMERICA
Table 40: Latin America Current & Future Analysis for Email
Marketing by Geographic Region - Argentina, Brazil, Mexico and
Rest of Latin America Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2020 through 2027 and % CAGR

Table 41: Latin America Historic Review for Email Marketing by
Geographic Region - Argentina, Brazil, Mexico and Rest of Latin
America Markets - Independent Analysis of Annual Sales in US$
Million for Years 2012 through 2019 and % CAGR

Table 42: Latin America 15-Year Perspective for Email Marketing
by Geographic Region - Percentage Breakdown of Value Sales for
Argentina, Brazil, Mexico and Rest of Latin America Markets for
Years 2012, 2020 & 2027

ARGENTINA
Table 43: Argentina Current & Future Analysis for Email
Marketing by Segment - Email Marketing - Independent Analysis
of Annual Sales in US$ Million for the Years 2020 through 2027
and % CAGR

Table 44: Argentina Historic Review for Email Marketing by
Segment - Email Marketing Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2012 through 2019 and %
CAGR

BRAZIL
Table 45: Brazil Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 46: Brazil Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

MEXICO
Table 47: Mexico Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 48: Mexico Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

REST OF LATIN AMERICA
Table 49: Rest of Latin America Current & Future Analysis for
Email Marketing by Segment - Email Marketing - Independent
Analysis of Annual Sales in US$ Million for the Years 2020
through 2027 and % CAGR

Table 50: Rest of Latin America Historic Review for Email
Marketing by Segment - Email Marketing Markets - Independent
Analysis of Annual Sales in US$ Million for Years 2012 through
2019 and % CAGR

MIDDLE EAST
Table 51: Middle East Current & Future Analysis for Email
Marketing by Geographic Region - Iran, Israel, Saudi Arabia,
UAE and Rest of Middle East Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2020 through 2027 and %
CAGR

Table 52: Middle East Historic Review for Email Marketing by
Geographic Region - Iran, Israel, Saudi Arabia, UAE and Rest of
Middle East Markets - Independent Analysis of Annual Sales in
US$ Million for Years 2012 through 2019 and % CAGR

Table 53: Middle East 15-Year Perspective for Email Marketing
by Geographic Region - Percentage Breakdown of Value Sales for
Iran, Israel, Saudi Arabia, UAE and Rest of Middle East Markets
for Years 2012, 2020 & 2027

IRAN
Table 54: Iran Current & Future Analysis for Email Marketing by
Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 55: Iran Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual Sales
in US$ Million for Years 2012 through 2019 and % CAGR

ISRAEL
Table 56: Israel Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 57: Israel Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

SAUDI ARABIA
Table 58: Saudi Arabia Current & Future Analysis for Email
Marketing by Segment - Email Marketing - Independent Analysis
of Annual Sales in US$ Million for the Years 2020 through 2027
and % CAGR

Table 59: Saudi Arabia Historic Review for Email Marketing by
Segment - Email Marketing Markets - Independent Analysis of
Annual Sales in US$ Million for Years 2012 through 2019 and %
CAGR

UNITED ARAB EMIRATES
Table 60: UAE Current & Future Analysis for Email Marketing by
Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 61: UAE Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual Sales
in US$ Million for Years 2012 through 2019 and % CAGR

REST OF MIDDLE EAST
Table 62: Rest of Middle East Current & Future Analysis for
Email Marketing by Segment - Email Marketing - Independent
Analysis of Annual Sales in US$ Million for the Years 2020
through 2027 and % CAGR

Table 63: Rest of Middle East Historic Review for Email
Marketing by Segment - Email Marketing Markets - Independent
Analysis of Annual Sales in US$ Million for Years 2012 through
2019 and % CAGR

AFRICA
Table 64: Africa Current & Future Analysis for Email Marketing
by Segment - Email Marketing - Independent Analysis of Annual
Sales in US$ Million for the Years 2020 through 2027 and % CAGR

Table 65: Africa Historic Review for Email Marketing by Segment -
Email Marketing Markets - Independent Analysis of Annual
Sales in US$ Million for Years 2012 through 2019 and % CAGR

IV. COMPETITION
Total Companies Profiled: 126