1 INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS
4.1 Market Drivers
4.2 Market Restraints
4.3 Porter’s Five Force Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION
5.1 By Product type
5.1.1 Traditional margarine
5.1.2 Liquid margarine
5.1.3 Others
5.2 By Usage
5.2.1 Spreadable
5.2.2 Non-spreadable
5.3 By Distribution Channel
5.3.1 Retail
5.3.2 Food Service
5.3.3 Industrial
5.4 Geography
5.4.1 North America
5.4.1.1 United States
5.4.1.2 Canada
5.4.1.3 Mexico
5.4.1.4 Rest of North America
5.4.2 Europe
5.4.2.1 United Kingdom
5.4.2.2 Germany
5.4.2.3 France
5.4.2.4 Russia
5.4.2.5 Italy
5.4.2.6 Spain
5.4.2.7 Rest of Europe
5.4.3 Asia Pacific
5.4.3.1 India
5.4.3.2 China
5.4.3.3 Japan
5.4.3.4 Australia
5.4.3.5 Rest of Asia-Pacific
5.4.4 South America
5.4.4.1 Brazil
5.4.4.2 Argentina
5.4.4.3 Rest of South America
5.4.5 Middle East & Africa
5.4.5.1 UAE
5.4.5.2 Saudi Arabia
5.4.5.3 Rest of Middle East & Africa

6 COMPETITIVE LANDSCAPE
6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Associated British Foods
6.4.2 Conagra Brands Inc.
6.4.3 Fuji Oil Co. Ltd
6.4.4 Bunge Limited
6.4.5 Wilmar International
6.4.6 Upfield BV
6.4.7 Puratos NV
6.4.8 BRF SA

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

Companies Mentioned
 - Associated British Foods
- Conagra Brands Inc.
- Fuji Oil Co. Ltd
- Bunge Limited
- Wilmar International
- Upfield BV
- Puratos NV
- BRF SA