1 INTRODUCTION
1.1 Study Assumptions
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS
4.1 Market Driver
4.2 Market Challenge
4.3 Industry Attractiveness - Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitutes
4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION
5.1 By Propulsion Type
5.1.1 Pedal-assisted
5.1.2 Throttle-assisted (Power-on-demand)
5.2 By Application
5.2.1 City/Urban
5.2.2 Trekking (E-mountain Bikes/e-MTB)
5.2.3 Cargo
5.3 Country
5.3.1 United States
5.3.2 Canada
5.3.3 Rest of North America

6 COMPETITIVE LANDSCAPE
6.1 Vendor Market Share
6.2 Company Profiles
6.2.1 Trek Bicycle Corporation.
6.2.2 Pedego Inc
6.2.3 Royal Dutch Gazelle
6.2.4 Yamaha Motor Corporation
6.2.5 Accell Group NV
6.2.6 Giant Manufacturing Co. Ltd
6.2.7 Merida Industry Co. Ltd
6.2.8 Riese & Muller GmbH
6.2.9 Cannondale Bicycle Corporation
6.2.10 VanMoof BV
6.2.11 Rad Power Bikes LLC

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

Companies Mentioned
 - Trek Bicycle Corporation.
- Pedego Inc
- Royal Dutch Gazelle
- Yamaha Motor Corporation
- Accell Group NV
- Giant Manufacturing Co. Ltd
- Merida Industry Co. Ltd
- Riese & Muller GmbH
- Cannondale Bicycle Corporation
- VanMoof BV
- Rad Power Bikes LLC