1 Research Methodology

2 Research Objectives

3 Research Process

4 Scope & Coverage
4.1 Market Definition
4.1.1 Inclusions
4.1.2 Exclusions
4.1.3 Market Estimation Caveats
4.2 Base Year
4.3 Scope of the Study
4.3.1 Market Segmentation by Product Type
4.3.2 Market Segmentation by End-use
4.3.3 Market Segmentation by Distribution
4.3.4 Market Segmentation by Geography

5 Report Assumptions & Caveats
5.1 Key Caveats
5.2 Currency Conversion
5.3 Market Derivation

6 Market at A Glance

7 Introduction
7.1 Overview
7.2 Covid-19 Impact

8 Market Opportunities & Trends
8.1 Technological Advances in Smart Water Filters
8.2 Booming DIY Water Filters
8.3 Consumption of Packaged Drinking Water

9 Market Growth Enablers
9.1 Rise in Awareness of Water-Borne Diseases
9.2 Significance of Ro Filtration Systems

10 Market Growth Restraints
10.1 High Quality Tap Water in Developed Economies
10.2 Low Penetration & High Maintenance Costs
10.3 Complying with Standards & Certifications

11 Market Landscape
11.1 Market Overview
11.2 Market Size & Forecast
11.3 Five Forces Analysis
11.3.1 Threat of New Entrants
11.3.2 Bargaining Power of Suppliers
11.3.3 Bargaining Power of Buyers
11.3.4 Threat of Substitutes
11.3.5 Competitive Rivalry

12 Product Type
12.1 Market Snapshot & Growth Engine
12.2 Market Overview
12.3 Whole House
12.3.1 Market Overview
12.3.2 Market Size & Forecast
12.3.3 Market by Geography
12.4 Under-The-Sink
12.4.1 Market Overview
12.4.2 Market Size & Forecast
12.4.3 Market by Geography
12.5 Countertop
12.5.1 Market Overview
12.5.2 Market Size & Forecast
12.5.3 Market by Geography
12.6 Pitcher & Dispenser
12.6.1 Market Overview
12.6.2 Market Size & Forecast
12.6.3 Market by Geography
12.7 Faucet
12.7.1 Market Overview
12.7.2 Market Size & Forecast
12.7.3 Market by Geography
12.8 Shower-Mounted
12.8.1 Market Overview
12.8.2 Market Size & Forecast
12.8.3 Market by Geography
12.9 Inline
12.9.1 Market Overview
12.9.2 Market Size & Forecast
12.9.3 Market by Geography

13 End-Use
13.1 Market Snapshot & Growth Engine
13.2 Market Overview
13.3 Drinking
13.3.1 Market Overview
13.3.2 Market Size & Forecast
13.3.3 Market by Geography
13.4 Cooking
13.4.1 Market Overview
13.4.2 Market Size & Forecast
13.4.3 Market by Geography
13.5 Bathing
13.5.1 Market Overview
13.5.2 Market Size & Forecast
13.5.3 Market by Geography
13.6 Laundry & Appliances
13.6.1 Market Overview
13.6.2 Market Size & Forecast
13.6.3 Market by Geography

14 Distribution
14.1 Market Snapshot & Growth Engine
14.2 Market Overview
14.3 Offline
14.3.1 Market Size & Forecast
14.3.2 Market by Geography
14.4 Online
14.4.1 Market Size & Forecast
14.4.2 Market by Geography

15 Geography
15.1 Market Snapshot & Growth Engine
15.2 Geographic Overview

16 APAC
16.1 Market Overview
16.2 Market Size & Forecast
16.3 Product Type
16.3.1 Market Size & Forecast
16.4 End-Use
16.4.1 Market Size & Forecast
16.5 Distribution
16.5.1 Market Size & Forecast
16.6 Key Countries
16.6.1 China: Market Size & Forecast
16.6.2 Japan: Market Size & Forecast
16.6.3 Australia: Market Size & Forecast
16.6.4 India: Market Size & Forecast
16.6.5 Indonesia: Market Size & Forecast

17 North America
17.1 Market Overview
17.2 Market Size & Forecast
17.3 Product Type
17.3.1 Market Size & Forecast
17.4 End-Use
17.4.1 Market Size & Forecast
17.5 Distribution
17.5.1 Market Size & Forecast
17.6 Key Countries
17.6.1 US: Market Size & Forecast
17.6.2 Canada: Market Size & Forecast

18 Europe
18.1 Market Overview
18.2 Market Size & Forecast
18.3 Product Type
18.3.1 Market Size & Forecast
18.4 End-Use
18.4.1 Market Size & Forecast
18.5 Distribution
18.5.1 Market Size & Forecast
18.6 Key Countries
18.6.1 Germany: Market Size & Forecast
18.6.2 UK: Market Size & Forecast
18.6.3 France: Market Size & Forecast
18.6.4 Italy: Market Size & Forecast
18.6.5 Spain: Market Size & Forecast

19 Latin America
19.1 Market Overview
19.2 Market Size & Forecast
19.3 Product Type
19.3.1 Market Size & Forecast
19.4 End-Use
19.4.1 Market Size & Forecast
19.5 Distribution
19.5.1 Market Size & Forecast
19.6 Key Countries
19.6.1 Brazil: Market Size & Forecast
19.6.2 Mexico: Market Size & Forecast

20 Middle East & Africa
20.1 Market Overview
20.2 Market Size & Forecast
20.3 Product Type
20.3.1 Market Size & Forecast
20.4 End-Use
20.4.1 Market Size & Forecast
20.5 Distribution
20.5.1 Market Size & Forecast
20.6 Key Countries
20.6.1 South Africa: Market Size & Forecast
20.6.2 Saudi Arabia: Market Size & Forecast
20.6.3 Turkey: Market Size & Forecast

21 Competitive Landscape
21.1 Competition Overview

22 Key Company Profiles
22.1 Aquasana
22.1.1 Business Overview
22.1.2 Product Offerings
22.1.3 Key Strategies
22.1.4 Key Strengths
22.1.5 Key Opportunities
22.2 APEC Water Systems
22.2.1 Business Overview
22.2.2 Product Offerings
22.2.3 Key Strategies
22.2.4 Key Strengths
22.2.5 Key Opportunities
22.3 iSpring Water Systems
22.3.1 Business Overview
22.3.2 Product Offerings
22.3.3 Key Strategies
22.3.4 Key Strengths
22.3.5 Key Opportunities
22.4 Culligan
22.4.1 Business Overview
22.4.2 Product Offerings
22.4.3 Key Strategies
22.4.4 Key Strengths
22.4.5 Key Opportunities
22.5 Pentair
22.5.1 Business Overview
22.5.2 Product Offerings
22.5.3 Key Strategies
22.5.4 Key Strengths
22.5.5 Key Opportunities

23 Other Prominent Vendors
23.1 GE Appliances
23.1.1 Business Overview
23.1.2 Product Offerings
23.2 3M
23.2.1 Business Overview
23.2.2 Product Offerings
23.3 GHP Group
23.3.1 Business Overview
23.3.2 Product Offerings
23.4 Express Water
23.4.1 Business Overview
23.4.2 Product Offerings
23.5 Helen of Troy
23.5.1 Business Overview
23.5.2 Product Offerings
23.6 Brita
23.6.1 Business Overview
23.6.2 Product Offerings
23.7 LifeStraw
23.7.1 Business Overview
23.7.2 Product Offerings
23.8 Aquagear
23.8.1 Business Overview
23.8.2 Product Offerings
23.9 Big Berkey Water Filters
23.9.1 Business Overview
23.9.2 Product Offerings
23.10 AquaHomeGroup
23.10.1 Business Overview
23.10.2 Product Offerings
23.11 SpringWell Water Filtration Systems
23.11.1 Business Overview
23.11.2 Product Offerings
23.12 Filtersmart
23.12.1 Business Overview
23.12.2 Product Offerings
23.13 Aquafilter
23.13.1 Business Overview
23.13.2 Product Offerings
23.14 SoftPro Water Systems
23.14.1 Business Overview
23.14.2 Product Offerings
23.15 Woder
23.15.1 Business Overview
23.15.2 Product Offerings
23.16 Soma
23.16.1 Business Overview
23.16.2 Product Offerings
23.17 Waterdrop
23.17.1 Business Overview
23.17.2 Product Offerings
23.18 DuPont
23.18.1 Business Overview
23.18.2 Product Offerings
23.19 Whirlpool Corporation
23.19.1 Business Overview
23.19.2 Product Offerings
23.20 Seychelle Water Filtration
23.20.1 Business Overview
23.20.2 Product Offerings
23.21 Invigorated Water
23.21.1 Business Overview
23.21.2 Product Offerings
23.22 Crystal Quest Water and Air Filtration
23.22.1 Business Overview
23.22.2 Product Offerings
23.23 Atlas Filtri
23.23.1 Business Overview
23.23.2 Product Offerings
23.24 Water Filter Company
23.24.1 Business Overview
23.24.2 Product Offerings
23.25 Doulton Water Filter
23.25.1 Business Overview
23.25.2 Product Offerings
23.26 PureGreen
23.26.1 Business Overview
23.26.2 Product Offerings
23.27 AQUAPHOR
23.27.1 Business Overview
23.27.2 Product Offerings
23.28 Sawyer Products
23.28.1 Business Overview
23.28.2 Product Offerings
23.29 TAPP Water
23.29.1 Business Overview
23.29.2 Product Offerings
23.30 Superior Water
23.30.1 Business Overview
23.30.2 Product Offerings

24 Report Summary
24.1 Key Takeaways
24.2 Strategic Recommendations

25 Quantitative Summary
25.1 Market by Geography
25.2 Product Type
25.2.1 Whole House
25.2.2 Under-the-sink
25.2.3 Countertop
25.2.4 Pitchers & Dispensers
25.2.5 Faucet
25.2.6 Shower-mounted
25.2.7 Inline
25.3 End-Use
25.3.1 Drinking
25.3.2 Cooking
25.3.3 Bathing
25.3.4 Laundry & appliances
25.4 Distribution
25.4.1 Offline
25.4.2 Online
25.5 APAC
25.5.1 Product Type
25.5.2 End-use
25.5.3 Distribution
25.6 North America
25.6.1 Product Type
25.6.2 End-use
25.6.3 Distribution
25.7 Europe
25.7.1 Product Type
25.7.2 End-use
25.7.3 Distribution
25.8 Latin America
25.8.1 Product Type
25.8.2 End-use
25.8.3 Distribution
25.9 Middle East & Africa
25.9.1 Product Type
25.9.2 End-use
25.9.3 Distribution

26 Appendix
26.1 Abbreviations

List of Exhibits

List Of Exhibits
Exhibit 1 Segmentation of Global Home Water Filtration Systems Market
Exhibit 2 Market Size Calculation Approach 2020
Exhibit 3 Factors Influencing Adoption of Home Water Filters 2020
Exhibit 4 Lifecycle Placement of Home Water Filters 2020
Exhibit 5 Impact of COVID-19 on Global Home Water Filtration Systems Market 2020-2026
Exhibit 6 Impact of Technological Advances in Smart Water Filters
Exhibit 7 Impact of Booming DIY Water Filters
Exhibit 8 Potential DIY Alternatives to Home Water Filtration Systems
Exhibit 9 Impact of Consumption of Packaged Drinking Water
Exhibit 10 Global Bottled Water Market 2015-2023 ($ billion)
Exhibit 11 Impact of Rise in Awareness of Water-borne Diseases
Exhibit 12 Impact of Significance of RO Filtration Systems
Exhibit 13 Impact of High Quality Tap Water in Developed Economies
Exhibit 14 Factors Promoting High Quality Tap Water in EU Region 2020
Exhibit 15 Impact of Low Penetration & High Maintenance Costs
Exhibit 16 Impact of Complying with Standards & Certifications
Exhibit 17 Value of Professional Certifications in Home Water Filtration Market
Exhibit 18 Strategic Approaches of Home Water Filter Vendors
Exhibit 19 Global Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 20 Five Forces Analysis 2020
Exhibit 21 Incremental Growth by Product Type 2020 & 2026
Exhibit 22 Global Home Water Filtration Systems Market by Product Type ($ billion)
Exhibit 23 Global Whole House Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 24 Global Under-the-sink Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 25 Global Countertop Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 26 Global Pitchers & Dispensers Home Water Filtration Systems Market 2020-2026 ($ million)
Exhibit 27 Global Faucet Home Water Filtration Systems Market 2020-2026 ($ million)
Exhibit 28 Global Shower-mounted Home Water Filtration Systems Market 2020-2026 ($ million)
Exhibit 29 Global Inline Home Water Filtration Systems Market 2020-2026 ($ million)
Exhibit 30 Incremental Growth by End-use 2020 & 2026
Exhibit 31 Global Home Water Filtration Systems Market by End-use ($ billion)
Exhibit 32 Global Drinking Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 33 Global Cooking Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 34 Global Bathing Home Water Filtration Systems Market 2020-2026 ($ million)
Exhibit 35 Global Laundry & Appliance Home Water Filtration Systems Market 2020-2026 ($ million)
Exhibit 36 Incremental Growth by Distribution 2020 & 2026
Exhibit 37 Global Home Water Filtration Systems Market by Distribution 2020 & 2026 (% share)
Exhibit 38 Global Offline Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 39 Global Online Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 40 Incremental Growth by Geography 2020 & 2026
Exhibit 41 Regional Contribution in Home Water Filtration Systems Market 2020 (% share)
Exhibit 42 Incremental Contribution in Home Water Filtration Systems Market by Geography ($ billion)
Exhibit 43 Rural Households in India with Access to Improved Drinking Water Sources 2019-2020 (%)
Exhibit 44 Home Water Filtration Systems Market in APAC by End-use 2020 (% share)
Exhibit 45 Factors Influencing Consumption of Bottled Water over Tap Water in Australia (2020)
Exhibit 46 APAC Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 47 Incremental Growth in APAC 2020 & 2026
Exhibit 48 Home Water Filtration Systems Market in China 2020-2026 ($ billion)
Exhibit 49 Home Water Filtration Systems Market in Japan 2020-2026 ($ million)
Exhibit 50 Home Water Filtration Systems Market in Australia 2020-2026 ($ million)
Exhibit 51 Home Water Filtration Systems Market in India 2020-2026 ($ million)
Exhibit 52 Home Water Filtration Systems Market in Indonesia 2020-2026 ($ million)
Exhibit 53 Primary Water Sources for US Households 2020
Exhibit 54 North America Home Water Filtration Systems Market by Product Type 2020 ($ million)
Exhibit 55 Primary Preferences for Adoption of Home Water Filters in Major Cities of Canada 2020
Exhibit 56 North America Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 57 Incremental Growth in North America 2020 & 2026
Exhibit 58 Home Water Filtration Systems Market in US 2020-2026 ($ billion)
Exhibit 59 Home Water Filtration Systems Market in Canada 2020-2026 ($ million)
Exhibit 60 Home Water Filtration Systems Market in Europe by Product Type 2020 (% share)
Exhibit 61 Europe Home Water Filtration Systems Market 2020-2026 ($ billion)
Exhibit 62 Incremental Growth in Europe 2020 & 2026
Exhibit 63 Home Water Filtration Systems Market in Germany 2020-2026 ($ million)
Exhibit 64 Home Water Filtration Systems Market in UK 2020-2026 ($ million)
Exhibit 65 Home Water Filtration Systems Market in France 2020-2026 ($ million)
Exhibit 66 Home Water Filtration Systems Market in Italy 2020-2026 ($ million)
Exhibit 67 Home Water Filtration Systems Market in Spain 2020-2026 ($ million)
Exhibit 68 Home Water Filtration Systems Market in Latin America 2020-2026 ($ million)
Exhibit 69 Home Water Filtration Systems Market in Latin America by Country 2020 (% share)
Exhibit 70 Incremental Growth in Latin America 2020 & 2026
Exhibit 71 Home Water Filtration Systems Market in Brazil 2020-2026 ($ million)
Exhibit 72 Home Water Filtration Systems Market in Mexico 2020-2026 ($ million)
Exhibit 73 Consumer Opinions for Tap Water in Marrakech 2020
Exhibit 74 CAGR of Home Water Filtration Systems Market in MEA by End-use (2021-2026)
Exhibit 75 Middle East & Africa Home Water Filtration Systems Market 2020-2026 ($ million)
Exhibit 76 Incremental Growth in Middle East & Africa 2020 & 2026
Exhibit 77 Home Water Filtration Systems Market in South Africa 2020-2026 ($ million)
Exhibit 78 Home Water Filtration Systems Market in Saudi Arabia 2020-2026 ($ million)
Exhibit 79 Home Water Filtration Systems Market in Turkey 2020-2026 ($ million)
Exhibit 80 Prominent Water Filter Vendors by Product Type 2020
Exhibit 81 Differentiating Factors for Water Filter Adoption

Companies Mentioned

Prominent Vendors
• Aquasana
• APEC Water Systems
• iSpring Water Systems
• Culligan
• Pentair

Other Prominent Vendors
• GE Appliances
• 3M
• GHP Group
• Express Water
• Helen of Troy
• Brita
• LifeStraw
• Aquagear
• Big Berkey Water Filters
• AquaHomeGroup
• SpringWell Water Filtration Systems
• Filtersmart
• Aquafilter
• SoftPro Water Systems
• Woder
• Soma
• Waterdrop
• DuPont
• Whirlpool Corporation
• Seychelle Water Filtration
• Invigorated Water
• Crystal Quest Water and Air Filtration
• Atlas Filtri
• Water Filter Company
• Doulton Water Filter
• PureGreen
• AQUAPHOR
• Sawyer Products
• TAPP Water
• Superior Water