1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders

2. Research Methodology
2.1. Introduction
2.2. Define: Research Objective
2.3. Determine: Research Design
2.4. Prepare: Research Instrument
2.5. Collect: Data Source
2.6. Analyze: Data Interpretation
2.7. Formulate: Data Verification
2.8. Publish: Research Report
2.9. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.1.1. High demand for instant energy products
5.1.1.2. Rise in athletes and sportspersons
5.1.2. Restraints
5.1.2.1. Stringent regulation on caffeine content in energy drinks
5.1.3. Opportunities
5.1.3.1. Increase in penetration of the industry
5.1.4. Challenges
5.1.4.1. Unmonitored sugar content
5.2. Cumulative Impact of COVID-19

6. Energy Drinks Market, by Product
6.1. Introduction
6.2. Alcoholic
6.3. Non-Alcoholic

7. Energy Drinks Market, by End User
7.1. Introduction
7.2. Adults
7.3. Geriatric Population
7.4. Teenagers

8. Energy Drinks Market, by Distribution Channel
8.1. Introduction
8.2. Off-trade & Direct Selling
8.3. On-trade

9. Americas Energy Drinks Market
9.1. Introduction
9.2. Argentina
9.3. Brazil
9.4. Canada
9.5. Mexico
9.6. United States

10. Asia-Pacific Energy Drinks Market
10.1. Introduction
10.2. Australia
10.3. China
10.4. India
10.5. Indonesia
10.6. Japan
10.7. Malaysia
10.8. Philippines
10.9. Singapore
10.10. South Korea
10.11. Taiwan
10.12. Thailand

11. Europe, Middle East & Africa Energy Drinks Market
11.1. Introduction
11.2. France
11.3. Germany
11.4. Italy
11.5. Netherlands
11.6. Qatar
11.7. Russia
11.8. Saudi Arabia
11.9. South Africa
11.10. Spain
11.11. United Arab Emirates
11.12. United Kingdom

12. Competitive Landscape
12.1. FPNV Positioning Matrix
12.1.1. Quadrants
12.1.2. Business Strategy
12.1.3. Product Satisfaction
12.2. Market Ranking Analysis
12.3. Market Share Analysis, By Key Player
12.4. Competitive Scenario
12.4.1. Merger & Acquisition
12.4.2. Agreement, Collaboration, & Partnership
12.4.3. New Product Launch & Enhancement
12.4.4. Investment & Funding
12.4.5. Award, Recognition, & Expansion

13. Company Usability Profiles
13.1. Arizona Beverage Company
13.2. Cloud 9
13.3. Dr. Pepper Snapple Group
13.4. Living Essentials
13.5. Monster Beverage Corporation
13.6. National Beverage Corp.
13.7. PepsiCo
13.8. Red Bull
13.9. Rockstar Inc.
13.10. The Coca-Cola Company

14. Appendix
14.1. Discussion Guide
14.2. License & Pricing

List of Figures

FIGURE 1. GLOBAL ENERGY DRINKS MARKET: RESEARCH PROCESS
FIGURE 2. GLOBAL ENERGY DRINKS MARKET: MARKET DYNAMICS
FIGURE 3. GLOBAL ENERGY DRINKS MARKET SIZE, BY PRODUCT , 2020 VS 2027 (%)
FIGURE 4. GLOBAL ENERGY DRINKS MARKET SIZE, BY PRODUCT , 2020 VS 2027 (USD BILLION)
FIGURE 5. COMPETITIVE STRATEGIC WINDOW FOR GLOBAL ENERGY DRINKS MARKET SIZE, BY PRODUCT , 2027
FIGURE 6. GLOBAL ENERGY DRINKS MARKET SIZE, BY ALCOHOLIC, 2018-2027 (USD BILLION)
FIGURE 7. GLOBAL ENERGY DRINKS MARKET SIZE, BY ALCOHOLIC, BY REGION, 2020 VS 2027 (USD BILLION)
FIGURE 8. GLOBAL ENERGY DRINKS MARKET SIZE, BY NON-ALCOHOLIC, 2018-2027 (USD BILLION)
FIGURE 9. GLOBAL ENERGY DRINKS MARKET SIZE, BY NON-ALCOHOLIC, BY REGION, 2020 VS 2027 (USD BILLION)
FIGURE 10. GLOBAL ENERGY DRINKS MARKET SIZE, BY END USER, 2020 VS 2027 (%)
FIGURE 11. GLOBAL ENERGY DRINKS MARKET SIZE, BY END USER, 2020 VS 2027 (USD BILLION)
FIGURE 12. COMPETITIVE STRATEGIC WINDOW FOR GLOBAL ENERGY DRINKS MARKET SIZE, BY END USER, 2027
FIGURE 13. GLOBAL ENERGY DRINKS MARKET SIZE, BY ADULTS, 2018-2027 (USD BILLION)
FIGURE 14. GLOBAL ENERGY DRINKS MARKET SIZE, BY ADULTS, BY REGION, 2020 VS 2027 (USD BILLION)
FIGURE 15. GLOBAL ENERGY DRINKS MARKET SIZE, BY GERIATRIC POPULATION, 2018-2027 (USD BILLION)
FIGURE 16. GLOBAL ENERGY DRINKS MARKET SIZE, BY GERIATRIC POPULATION, BY REGION, 2020 VS 2027 (USD BILLION)
FIGURE 17. GLOBAL ENERGY DRINKS MARKET SIZE, BY TEENAGERS, 2018-2027 (USD BILLION)
FIGURE 18. GLOBAL ENERGY DRINKS MARKET SIZE, BY TEENAGERS, BY REGION, 2020 VS 2027 (USD BILLION)
FIGURE 19. GLOBAL ENERGY DRINKS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2020 VS 2027 (%)
FIGURE 20. GLOBAL ENERGY DRINKS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2020 VS 2027 (USD BILLION)
FIGURE 21. COMPETITIVE STRATEGIC WINDOW FOR GLOBAL ENERGY DRINKS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2027
FIGURE 22. GLOBAL ENERGY DRINKS MARKET SIZE, BY OFF-TRADE & DIRECT SELLING, 2018-2027 (USD BILLION)
FIGURE 23. GLOBAL ENERGY DRINKS MARKET SIZE, BY OFF-TRADE & DIRECT SELLING, BY REGION, 2020 VS 2027 (USD BILLION)
FIGURE 24. GLOBAL ENERGY DRINKS MARKET SIZE, BY ON-TRADE, 2018-2027 (USD BILLION)
FIGURE 25. GLOBAL ENERGY DRINKS MARKET SIZE, BY ON-TRADE, BY REGION, 2020 VS 2027 (USD BILLION)
FIGURE 26. AMERICAS ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 27. ARGENTINA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 28. BRAZIL ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 29. CANADA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 30. MEXICO ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 31. UNITED STATES ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 32. ASIA-PACIFIC ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 33. AUSTRALIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 34. CHINA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 35. INDIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 36. INDONESIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 37. JAPAN ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 38. MALAYSIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 39. PHILIPPINES ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 40. SINGAPORE ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 41. SOUTH KOREA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 42. TAIWAN ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 43. THAILAND ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 44. EUROPE, MIDDLE EAST & AFRICA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 45. FRANCE ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 46. GERMANY ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 47. ITALY ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 48. NETHERLANDS ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 49. QATAR ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 50. RUSSIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 51. SAUDI ARABIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 52. SOUTH AFRICA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 53. SPAIN ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 54. UNITED ARAB EMIRATES ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 55. UNITED KINGDOM ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
FIGURE 56. GLOBAL ENERGY DRINKS MARKET: FPNV POSITIONING MATRIX
FIGURE 57. GLOBAL ENERGY DRINKS MARKET: SHARE, BY KEY PLAYER, 2020
FIGURE 58. COMPETITIVE SCENARIO ANALYSIS IN GLOBAL ENERGY DRINKS MARKET, BY TYPE

List of Tables

TABLE 1. GLOBAL ENERGY DRINKS MARKET: MARKET SEGMENTATION & COVERAGE
TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2016-2020
TABLE 3. GLOBAL ENERGY DRINKS MARKET SIZE, BY PRODUCT , 2018-2027 (USD BILLION)
TABLE 4. GLOBAL ENERGY DRINKS MARKET SIZE, BY ALCOHOLIC, BY REGION, 2018-2027 (USD BILLION)
TABLE 5. GLOBAL ENERGY DRINKS MARKET SIZE, BY NON-ALCOHOLIC, BY REGION, 2018-2027 (USD BILLION)
TABLE 6. GLOBAL ENERGY DRINKS MARKET SIZE, BY END USER, 2018-2027 (USD BILLION)
TABLE 7. GLOBAL ENERGY DRINKS MARKET SIZE, BY ADULTS, BY REGION, 2018-2027 (USD BILLION)
TABLE 8. GLOBAL ENERGY DRINKS MARKET SIZE, BY GERIATRIC POPULATION, BY REGION, 2018-2027 (USD BILLION)
TABLE 9. GLOBAL ENERGY DRINKS MARKET SIZE, BY TEENAGERS, BY REGION, 2018-2027 (USD BILLION)
TABLE 10. GLOBAL ENERGY DRINKS MARKET SIZE, BY DISTRIBUTION CHANNEL, 2018-2027 (USD BILLION)
TABLE 11. GLOBAL ENERGY DRINKS MARKET SIZE, BY OFF-TRADE & DIRECT SELLING, BY REGION, 2018-2027 (USD BILLION)
TABLE 12. GLOBAL ENERGY DRINKS MARKET SIZE, BY ON-TRADE, BY REGION, 2018-2027 (USD BILLION)
TABLE 13. AMERICAS ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 14. ARGENTINA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 15. BRAZIL ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 16. CANADA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 17. MEXICO ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 18. UNITED STATES ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 19. ASIA-PACIFIC ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 20. AUSTRALIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 21. CHINA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 22. INDIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 23. INDONESIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 24. JAPAN ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 25. MALAYSIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 26. PHILIPPINES ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 27. SINGAPORE ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 28. SOUTH KOREA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 29. TAIWAN ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 30. THAILAND ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 31. EUROPE, MIDDLE EAST & AFRICA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 32. FRANCE ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 33. GERMANY ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 34. ITALY ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 35. NETHERLANDS ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 36. QATAR ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 37. RUSSIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 38. SAUDI ARABIA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 39. SOUTH AFRICA ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 40. SPAIN ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 41. UNITED ARAB EMIRATES ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 42. UNITED KINGDOM ENERGY DRINKS MARKET SIZE, 2018-2027 (USD BILLION)
TABLE 43. GLOBAL ENERGY DRINKS MARKET: SCORES
TABLE 44. GLOBAL ENERGY DRINKS MARKET: BUSINESS STRATEGY
TABLE 45. GLOBAL ENERGY DRINKS MARKET: PRODUCT SATISFACTION
TABLE 46. GLOBAL ENERGY DRINKS MARKET: RANKING
TABLE 47. GLOBAL ENERGY DRINKS MARKET: SHARE, BY KEY PLAYER, 2020
TABLE 48. GLOBAL ENERGY DRINKS MARKET: MERGER & ACQUISITION
TABLE 49. GLOBAL ENERGY DRINKS MARKET: AGREEMENT, COLLABORATION, & PARTNERSHIP
TABLE 50. GLOBAL ENERGY DRINKS MARKET: NEW PRODUCT LAUNCH & ENHANCEMENT
TABLE 51. GLOBAL ENERGY DRINKS MARKET: INVESTMENT & FUNDING
TABLE 52. GLOBAL ENERGY DRINKS MARKET: AWARD, RECOGNITION, & EXPANSION
TABLE 53. GLOBAL ENERGY DRINKS MARKET: LICENSE & PRICING

Companies Mentioned

Arizona Beverage Company
Cloud 9
Dr. Pepper Snapple Group
Living Essentials
Monster Beverage Corporation
National Beverage Corp.
PepsiCo
Red Bull
Rockstar Inc.
The Coca-Cola Company