Global Baby Food Industry
The world baby food industry (as part of the world package food business) involves the retail sale of baby foodstufs including snacks, bottled food, canned food and cereal. Demand for baby food continues to rise as consumers are increasingly aware of the importance of meeting their babies’ nutritional needs. According to Koncept Analytics, parents encouraging their children’s early development by making effective nutritional choices. While growth in established marked such as the US and the EU does not appear to offer vast potential, developing nations are recording increased demand, particularly in countries like India, Brazil and China.
Key Baby Food Segments
Bottled baby food, such as baby formula, represents the leading market segment in the global baby food industry. MarketLine estimates bottled baby food accounts for more than 47% of the overall market in terms of value.
Baby Food Industry Leaders
Nestle is the world leader in the global baby food market, holding just over 37% of the market share reports MarketLine. Nestle employs more than 280,000 people spanning over 80 countries. The company’s infant nutrition sector offers nutrient systems designed to enhance babies’ immune defenses and reduce allergic symptoms.
Regional Baby Food Market Share
The EU holds in excess of 44% of the world’s baby food market, estimates MarketLine.
Baby food demand in emerging markets points to good growth opportunities. Markets recording the highest rate of growth include Poland, Romania, China and Russia. Major obstacles in the baby food industry in these regions include the monopoly of leading players and elevated price.
In the US baby food industry, bottled baby food represents the leading market segment.
