Consumer Goods Industry in Pakistan Market Research & Statistics

Tissue and Hygiene: In-depth Industry Report in Pakista ... € 2125 March 2018

Per capita consumption of tissue and hygiene products is very low in Pakistan compared to developed countries. This is because consumers have always considered tissue and hygiene products as a luxury purchase ...

Home Care: In-depth Industry Report in Pakistan € 2125 February 2018

Consumer awareness of various home care brands in Pakistan has risen remarkably in recent years thanks to increased investment in mass media advertisements by both international and local manufacturers. ...

Beauty and Personal Care: In-depth Industry Report in P ... € 2125 May 2017

Lower price inflation in 2016 compared with the review period resulted in value growth being lower than the growth registered over the review period.Lower inflation, however, helped improve manufacturers’ ...

Bath and Shower: In-depth Industry Report in Pakistan € 800 May 2018

Bar soap remains the traditional household choice for bathing needs. While urban consumers switched to using branded soap rather than unbranded alternatives, the switch to liquid and gel formats remained ...

Sun Care: In-depth Industry Report in Pakistan € 800 May 2018

Sun care in Pakistan is more common among female consumers than male. This is because beauty and personal care is considered feminine and men are not comfortable with spending on skin care. However, with ...

Fragrances: In-depth Industry Report in Pakistan € 800 May 2018

Consumers in Pakistan are moving towards branded alternatives, a trend that was also seen in fragrances. Traditionally, Attar (a non-alcoholic alternative) was widely used, especially in religious consume ...

Colour Cosmetics: In-depth Industry Report in Pakistan € 800 May 2018

Consumers in Pakistan are familiar with colour cosmetics, which were successful with mass consumers who are aware of the basic products such as lipstick, eye liner/pencil etc. However, the sophistication ...

Skin Care: In-depth Industry Report in Pakistan € 800 May 2018

Facial care is the most popular within skin care as women are increasingly paying attention to their beauty and wellbeing. While the average consumer remains unaware of the different specialised products ...

Depilatories: In-depth Industry Report in Pakistan € 800 May 2018

Women in Pakistan living in urban and semi-cities commonly visit salons to wax their forearms and legs. While the concept of getting a full body wax or even waxing intimate areas is increasing among higher-income ...