Key Market Indicators
New Zealand's beverage industry is set to grow over the next five years. Imports are forecast to reach $525.9 million by 2026, up from $473.1 million in 2021. That's an average annual growth of 1.8%. Since 1994, demand for New Zealand's imports has grown by an average of 3.6% a year. In 2021, New Zealand placed 41st in the global rankings, one place behind Ukraine, which had imports of $473.1 million. The United Kingdom, Germany and China were the top three importers. Exports of alcoholic drinks are expected to reach $1.77 billion by 2026, up from $1.55 billion in 2021. That's an average annual growth of 2.2%. Since 1994, New Zealand's supply of exports has grown by an average of 3.9% a year. Sales of beverages in New Zealand are set to reach $10.3 billion by 2026, up from $9.11 billion in 2021. That's an average annual growth of 2.1%. Since 1995, the New Zealand market has grown by an average of 4.2% a year. In 2021, New Zealand was in 29th place globally, with Malaysia in 28th place at $9.11 billion. Japan, Germany and the United Kingdom were the top three countries in terms of sales.
