Key Market Indicators
Norway's soft drink market is projected to generate approximately €626 million in revenue by 2028, up from around €624 million in 2023. This represents a modest average annual growth rate of 0.1%. However, the past decade has seen a decline in the market, with an average annual decrease of 0.6% since 2013. In the 2023 rankings, Norway stood at 15th position, having been overtaken by Serbia, which now matches Norway's 2023 revenue figure of €624 million. Leading the European market, France, the United Kingdom, and Austria occupied the second, third, and fourth spots respectively in the same rankings.
