Key Market Indicators
Mexican tourist arrivals are projected to reach approximately 104 million by 2028, up from around 100 million in 2023. This represents an average annual growth of 0.7%, according to recent data. Since the turn of the century, the demand for tourism in Mexico has consistently grown at an average rate of 0.7% per year. These figures highlight the steady increase in the country's attractiveness as a travel destination. The forecasted growth underscores Mexico's ongoing efforts to boost its tourism sector and cater to a rising number of international visitors.