From 2013 to 2023, the Fresh Poultry Meat Market in the Netherlands exhibited fluctuations, reaching its peak in 2018 with 1002.5 million kilograms. Significant declines began in 2019. By 2023, the volume had plummeted to 543.48 million kilograms, a year-on-year decrease of 13.69%. The five-year CAGR from 2018 to 2023 was -11.53%, indicating a persistent downward trend.
The forecasted data from 2024 to 2028 suggests continued rapid market contraction, with a five-year CAGR forecast of -22.85%. By 2028, the market volume is expected to reduce drastically by 72.66% from the 2023 level, reaching only 125.24 million kilograms.
Future trends to watch for include shifts in consumer behavior, potentially driven by increasing preferences for plant-based diets, regulatory changes, and advancements in alternative protein technologies.
