The fermented beverages market in Thailand has shown fluctuating trends between 2014 and 2023. The market saw significant declines and growths, with a notable drop in 2015 by 42.86%, followed by a 100% rise in 2016. Between 2019 and 2023, the market remained relatively stable around 8.0 to 9.0 thousand metric tons. In 2023, the market volume stood at 9.0 thousand metric tons. Over the last five years, the market exhibited a Compound Annual Growth Rate (CAGR) of 2.38%.

Looking ahead, the market is forecasted to grow at a slower pace with a five-year CAGR of 1.06%, reaching 9.7 thousand metric tons by 2028, reflecting a cumulative growth rate of 5.43%.

Future trends to watch for:

Increasing consumer interest in health and wellness may boost demand for fermented beverages with probiotic benefits.
Innovations in flavor and product variety will play a crucial role in attracting new consumers.
Regulatory changes and sustainability initiatives could impact production and consumption patterns.